---
title: 'Uncle Sam posters: the I Want You poster and what else he was used for'
url: https://propagandaarchive.org/american-propaganda-posters/uncle-sam-poster/
description: 'Uncle Sam posters from 1888 to 2025: the 1917 I Want You recruiting poster, bonds, food and security posters, and cartoons by critics, sources shown.'
section: FRAME
---

![Illustration: a dossier collage of an evidence wall of pinned propaganda posters, leaflets and printed matter from many eras, with contact sheets and catalog labels.](https://propagandaarchive.org/static/generated/hero-collection.jpg)

Collection

# Uncle Sam posters: the I Want You poster and what else he was used for

Uncle Sam posters from 1888 to 2025: the 1917 I Want You recruiting poster, bonds, food and security posters, and cartoons by critics, sources shown.

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. [American propaganda posters: US examples by technique](https://propagandaarchive.org/american-propaganda-posters/)
4. Uncle Sam posters

[![The difference between trimming a hedge and cutting it down](https://propagandaarchive.org/collection/images/hedge-trimming-tariff-1888-640.jpg)The difference between trimming a hedge and cutting it down](https://propagandaarchive.org/collection/hedge-trimming-tariff-1888/) [![Take Your Choice (Judge, 12 May 1900)](https://propagandaarchive.org/collection/images/take-your-choice-1900-640.jpg)Take Your Choice (Judge, 12 May 1900)](https://propagandaarchive.org/collection/take-your-choice-1900/) [![U.S. Marines, Uncle Sam's Right Hand](https://propagandaarchive.org/collection/images/us-marines-uncle-sams-right-hand-1918-640.jpg)U.S. Marines, Uncle Sam's Right Hand](https://propagandaarchive.org/collection/us-marines-uncle-sams-right-hand-1918/) [![Remember Pearl Harbor](https://propagandaarchive.org/collection/images/remember-pearl-harbor-uncle-sam-1941-640.jpg)Remember Pearl Harbor](https://propagandaarchive.org/collection/remember-pearl-harbor-uncle-sam-1941/) [![Farmers! Uncle Sam asks you to get ready for the census taker](https://propagandaarchive.org/collection/images/farmers-uncle-sam-census-taker-1944-640.jpg)Farmers! Uncle Sam asks you to get ready for the census taker](https://propagandaarchive.org/collection/farmers-uncle-sam-census-taker-1944/) [![Help Your Country... and Yourself... Report All Foreign Invaders (DHS Uncle Sam poster)](https://propagandaarchive.org/collection/images/dhs-report-foreign-invaders-2025.jpg)Help Your Country... and Yourself... Report All Foreign Invaders (DHS Uncle Sam poster)](https://propagandaarchive.org/collection/dhs-report-foreign-invaders-2025/)

> **Content note.** Some cartoons on this page use racial caricature of Filipino, Hawaiian, Puerto Rican, Cuban and other peoples, and one 1944 Army poster uses the slur "Jap". All items are shown as issued, as evidence of what their makers told their audiences. Showing a poster is not endorsing it.

[Who is Uncle Sam, and who made the "I Want You" poster?](https://propagandaarchive.org/american-propaganda-posters/uncle-sam-poster/#who-is-uncle-sam-and-who-made-the-i-want-you-poster) [Where did the Uncle Sam figure come from, and who is he not?](https://propagandaarchive.org/american-propaganda-posters/uncle-sam-poster/#where-did-the-uncle-sam-figure-come-from-and-who-is-he-not) [What did the 1917 "I Want You" poster ask, and how was it reused?](https://propagandaarchive.org/american-propaganda-posters/uncle-sam-poster/#what-did-the-1917-i-want-you-poster-ask-and-how-was-it-reuse) [How is the British Kitchener image different?](https://propagandaarchive.org/american-propaganda-posters/uncle-sam-poster/#how-is-the-british-kitchener-image-different) [How did Uncle Sam appear in First World War posters beyond recruiting?](https://propagandaarchive.org/american-propaganda-posters/uncle-sam-poster/#how-did-uncle-sam-appear-in-first-world-war-posters-beyond-r) [How did Uncle Sam appear in Second World War posters?](https://propagandaarchive.org/american-propaganda-posters/uncle-sam-poster/#how-did-uncle-sam-appear-in-second-world-war-posters)

## Who is Uncle Sam, and who made the "I Want You" poster?

Uncle Sam is the personification of the United States government, shown as an older man in a star-banded top hat. The best-known poster is "I Want You for U.S. Army", painted by James Montgomery Flagg. The Library of Congress says it first ran as a [Leslie's Weekly cover on 6 July 1916](https://www.loc.gov/exhibitions/world-war-i-american-experiences/about-this-exhibition/over-here/raising-an-army/i-want-you/) and that more than four million copies were printed in 1917 and 1918.

Explain moreShow less

This page covers 20 items in the archive that feature the figure, from an 1888 tariff cartoon to a 2025 federal agency post. The same questions are asked of each ([how FRAME defines propaganda](https://propagandaarchive.org/about/working-definition/)): who issued it, who it was for, what it asked, and which technique carried the ask. For the wider category, see [propaganda posters](https://propagandaarchive.org/propaganda-posters/) and [American propaganda posters](https://propagandaarchive.org/american-propaganda-posters/).

## Where did the Uncle Sam figure come from, and who is he not?

The usual explanation of the name is Samuel Wilson, a meat packer in Troy, New York, who supplied beef to the U.S. Army in the War of 1812; barrels stamped "U.S." were joked to stand for "Uncle Sam". The [New World Encyclopedia summary](https://www.newworldencyclopedia.org/entry/Uncle_Sam) says the term first appears in print in 1816, that the 87th Congress passed a resolution in 1961 saluting Wilson as the progenitor of the national symbol, and that the true origin may never be proven. I could not confirm these details on a government site, so treat them as the commonly told account.

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He is not Columbia, the separate female personification of the United States, and he is not John Bull, the personification of Britain. The archive holds cartoons that show Uncle Sam beside John Bull; one is shown below. It does not hold a side-by-side run of Uncle Sam, Columbia and Brother Jonathan, so this page does not trace how his look developed.

![I Want You for U.S. Army: Uncle Sam in a star-banded top hat points straight out at the viewer](https://propagandaarchive.org/collection/images/i-want-you-for-us-army-1917.jpg)

## What did the 1917 "I Want You" poster ask, and how was it reused?

Issuer: U.S. Army recruiting, 1917, artist James Montgomery Flagg. Audience: men of military age. Ask: enlist, at the "nearest recruiting station". The poster gives no pay, term of service or reason. The nation itself addresses "you", which is the tell of transfer. The archive entry notes that Flagg modelled Uncle Sam's face on his own and that the pointing, direct-address composition follows Alfred Leete's 1914 British Kitchener image. The Leete poster is not in the collection, so that comparison rests on the entry note. [Read the technique: transfer](https://propagandaarchive.org/techniques/transfer/).

![I want you for the U.S. Army, enlist now: the same Uncle Sam, scowling, with the line enlist now below](https://propagandaarchive.org/collection/images/i-want-you-for-us-army-enlist-now-1940.jpg)

![I Want You F.D.R. Stay and Finish the Job: Uncle Sam points beside a portrait of Franklin D. Roosevelt](https://propagandaarchive.org/collection/images/i-want-you-fdr-stay-and-finish-the-job-1944.jpg)

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The Army reissued the design in 1940 as a reprint of the 1917 painting, with "Enlist Now" in place of the earlier wording. The printing code on the sheet gives July 1940, and the credit line names Flagg and the Leslie-Judge Co. It is the same image and ask, aimed at a new audience before the United States entered the Second World War. [Read the technique: identity-fusion](https://propagandaarchive.org/techniques/identity-fusion/).

The pose was also borrowed for politics. This sheet was issued by the Independent Voters' Committee of the Arts and Sciences for Roosevelt, a private campaign committee, not a government agency. It is signed by Flagg and dated 1944 by inference from the re-election campaign. The recruiting pose moves its authority onto a candidate. [Read the technique: transfer](https://propagandaarchive.org/techniques/transfer/).

## How is the British Kitchener image different?

The British counterpart is Lord Kitchener, Secretary of State for War in 1914. He is a named, living minister, where Uncle Sam is a symbol with no single person behind him. The collection holds no Leete poster. It holds a Kitchener postcard of about 1914, which is a different item.

![A lettered postcard quoting Lord Kitchener under a crown and crossed flags, above warships firing](https://propagandaarchive.org/collection/images/kitchener-duty-bravely-postcard.jpg)

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The card's publisher is not named and its date is inferred from the quotation. It carries Kitchener's August 1914 instruction to troops, "Do your duty bravely. Fear God. Honour the King.", the same order as printed in soldiers' pay books, according to the entry. Its tell is the named authority, which makes it a testimonial from an officeholder, where Flagg's poster relies on an emblem. It does not point or ask anyone to enlist. [Read the technique: testimonial](https://propagandaarchive.org/techniques/testimonial/).

![U.S. Marines, Uncle Sam's Right Hand: a Marine with a bayonet stands before a large pale outline of a hand](https://propagandaarchive.org/collection/images/us-marines-uncle-sams-right-hand-1918.jpg)

## How did Uncle Sam appear in First World War posters beyond recruiting?

The Marine Corps appears to be the issuer of this sepia sheet, but no imprint is printed, and the 1918 date is inferred. It is aimed at potential recruits and presents the corps as the nation's instrument. The only argument is the borrowed emblem. [Read the technique: transfer](https://propagandaarchive.org/techniques/transfer/).

![The Liberty Loan Is the Cash Register of Patriotism: a silhouette of Uncle Sam presses the key of a cash register marked U.S.](https://propagandaarchive.org/collection/images/liberty-loan-cash-register-of-patriotism-1917.jpg)

![Uncle Sam: The Lid's Down! Obey Orders!: a sleeve labelled Uncle Sam presses a lid on a face-shaped sugar bowl](https://propagandaarchive.org/collection/images/uncle-sam-the-lids-down-obey-orders-1918.jpg)

![Now for a round-up: Uncle Sam walks from the Capitol dragging a bundle of small figures labelled Spy, Traitor, IWW, German money and Sinn Fein](https://propagandaarchive.org/collection/images/now-for-a-round-up-iww-1918.jpg)

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A Philadelphia Committee of Public Safety, Department of Finance, issued this sheet for Liberty Loan buyers. It asks, "Has Uncle Sam rung up your bond purchase yet?" and gives terms for buying on a monthly plan. The sheet does not name which Liberty Loan, and the 1917 date is an inference. The cash-register metaphor turns a purchase into a measurable act of loyalty. [Read the technique: identity-fusion](https://propagandaarchive.org/techniques/identity-fusion/).

The U.S. Food Administration issued this 1918 cartoon for households. The archive's note says the Administration set sugar allowances in 1917 and 1918 and worked mostly through voluntary pledges and dealer rules rather than a universal ration card. The caption frames saving sugar as a command from the state. This one is a command, not an invitation. [Read the technique: fear appeal](https://propagandaarchive.org/techniques/fear-appeal/).

Uncle Sam was not only the government's voice. William Allen Rogers drew this for the New York Herald on 9 May 1918, on the Sedition Act, with the union IWW filed in the same bundle as spies and traitors. The newspaper's cartoonist, not an agency, is the speaker, and he uses the figure to endorse a crackdown. The archive covers the wider story in [labor organizing and anti-union campaigns](https://propagandaarchive.org/case-studies/labor-organizing-and-anti-union-campaigns/). [Read the technique: name-calling](https://propagandaarchive.org/techniques/name-calling/).

![Buy War Bonds: Uncle Sam holds a large flag and points, with bombers overhead and infantry below](https://propagandaarchive.org/collection/images/uncle-sam-buy-war-bonds-1942.jpg)

## How did Uncle Sam appear in Second World War posters?

The U.S. Treasury War Savings Staff issued this 1942 bond poster, printed by the Government Printing Office. It asks the public to buy war bonds and attaches bombers, infantry and the flag to the purchase. The pointing gesture repeats Flagg's. [Read the technique: transfer](https://propagandaarchive.org/techniques/transfer/). More bond posters from the US, Canada and Britain are on the [war bonds posters page](https://propagandaarchive.org/ww2-propaganda-posters/war-bonds/).

![Right in Der Fuehrer's Face: a fist in a star-spangled Uncle Sam sleeve strikes a caricature of Hitler](https://propagandaarchive.org/collection/images/right-in-der-fuehrers-face-invest-now-1942.jpg)

![Don't Discuss: Troop Movements, Ship Sailings, War Equipment: Uncle Sam holds a finger to his lips](https://propagandaarchive.org/collection/images/dont-discuss-troop-movements-owi-sticker-82-1943.jpg)

![Remember Pearl Harbor: an Uncle Sam figure with closed eyes cups a tiny uniformed soldier in his open hands](https://propagandaarchive.org/collection/images/remember-pearl-harbor-uncle-sam-1941.jpg)

![Jap... You're Next! We'll Finish the Job!: an elderly Uncle Sam rolls up his sleeve and holds a large wrench](https://propagandaarchive.org/collection/images/jap-youre-next-flagg-army-1944.jpg)

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The Treasury's Second War Loan poster shows only Uncle Sam's sleeve and fist, hitting a caricature of Hitler, with the footer "They give their lives, you lend your money!" It ridicules the enemy leader and ties lending to combat. The entry itself notes that lending money is not equivalent to combat service. [Read the technique: name-calling](https://propagandaarchive.org/techniques/name-calling/).

The Office of War Information issued this 1943 sticker, No. 82. Uncle Sam holds a finger to his lips beside three subjects not to discuss. The threat is only implied, and the national symbol carries the request for silence. The agency is covered in the [OWI domestic branch case study](https://propagandaarchive.org/case-studies/owi-domestic-branch/), and more of this type are on the [careless talk posters page](https://propagandaarchive.org/ww2-propaganda-posters/careless-talk/). [Read the technique: fear appeal](https://propagandaarchive.org/techniques/fear-appeal/).

No issuer, artist or date is printed on this sheet. The archive's 1941 date is the start of the series range, not a stated date. No enemy is shown, so the slogan and the cupped soldier carry the emotion, and the slogan is the whole message. [Read the technique: transfer](https://propagandaarchive.org/techniques/transfer/).

The U.S. Army issued this 1944 sheet, ISD No. 198, signed by Flagg, to war workers. It asks for effort on the job, and the slur in the headline names the target. The archive treats such language as name-calling and shows it as issued; see also [anti-Japanese posters](https://propagandaarchive.org/ww2-propaganda-posters/anti-japanese-posters/). [Read the technique: name-calling](https://propagandaarchive.org/techniques/name-calling/).

## Did Uncle Sam only sell war?

No. The figure also appears on routine government notices and in commercial, political and foreign cartoons.

![Farmers! Uncle Sam asks you to get ready for the census taker: a smiling Uncle Sam writes in a ledger before tractors and crops](https://propagandaarchive.org/collection/images/farmers-uncle-sam-census-taker-1944.jpg)

![The difference between trimming a hedge and cutting it down: Uncle Sam tells two crying boys not to tell him the old story about cutting down the hedge labelled Protection](https://propagandaarchive.org/collection/images/hedge-trimming-tariff-1888.jpg)

![School Begins (Puck, 1899): Uncle Sam lectures pupils labelled Philippines, Hawaii, Porto Rico and Cuba](https://propagandaarchive.org/collection/images/school-begins-puck-1899.jpg)

![The White Man's Burden (Judge, 1899): Uncle Sam and John Bull carry caricatured figures up a hill marked civilization](https://propagandaarchive.org/collection/images/white-mans-burden-judge-1899.jpg)

![Blanco y Negro, 1898: a Spanish soldier shouts "Come here, you coward!" at Uncle Sam holding a pole with tiny armed insurgents](https://propagandaarchive.org/collection/images/el-soldado-de-cuba-blanco-y-negro-1898.jpg)

![Untitled: Uncle Sam bows his head with his hat held to his chest before a Union Jack at half-staff](https://propagandaarchive.org/collection/images/berryman-uncle-sam-salutes-union-jack-half-mast-1952.jpg)

![Help Your Country... and Yourself... Report All Foreign Invaders: an Uncle Sam in a 1940s poster palette hammers a sign](https://propagandaarchive.org/collection/images/dhs-report-foreign-invaders-2025.jpg)

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The Census Bureau's 1944 notice, by Jerome Rozen, asks farmers to prepare for the 1945 Census of Agriculture and states that the reports are confidential. It is a routine government use of the figure: a request to comply with a survey. [Read the technique: transfer](https://propagandaarchive.org/techniques/transfer/).

W. A. Rogers drew this for Harper's Weekly on 4 August 1888. The sign quotes the Republican Party's own tariff pledge to argue for revision, which was the Democratic position. It quotes only the opponent's side. [Read the technique: card-stacking](https://propagandaarchive.org/techniques/card-stacking/).

Puck's "School Begins" (Louis Dalrymple, 25 January 1899) shows Uncle Sam teaching the newly acquired territories, drawn as ragged and sullen children, with a blackboard saying the U.S. must govern them "with or without their consent". It casts annexation as schooling. The racial caricature is period material. The context is in the [Philippine-American War case study](https://propagandaarchive.org/case-studies/philippine-american-war-benevolent-assimilation/). [Read the technique: glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/).

Judge's Victor Gillam drew this on 1 April 1899, two months after Kipling's poem addressed the United States. Uncle Sam stands beside John Bull, and the cartoon borrows the poem's prestige to present annexation as a burden willingly carried. [Read the technique: transfer](https://propagandaarchive.org/techniques/transfer/).

A Spanish view of the same figure. Ramón Cilla drew this for the Madrid weekly Blanco y Negro, 7 May 1898, weeks into the war over Cuba. The word "cobarde" and the diminutive "vivitos" cast the United States as craven and the Cuban insurgents as small creatures in its keeping. The same definition of name-calling applies here as to the American items. [Read the technique: name-calling](https://propagandaarchive.org/techniques/name-calling/).

Jim Berryman, in the Washington Evening Star on 7 February 1952, drew a wordless tribute. The archive notes that King George VI died on 6 February 1952, so this is most likely a response to that news, though the picture names no one. Here Uncle Sam stands for mourning, with no ask at all. [Read the technique: transfer](https://propagandaarchive.org/techniques/transfer/).

The most recent item is the Department of Homeland Security's post on X of 11 June 2025, in World War II poster style, with an ICE tip-line number. "Foreign invaders" is a loaded label for people who entered the country without authorisation, and the borrowed civic-duty format carries the appeal. Commons tags the image as possibly AI-generated; the image itself carries no label saying how it was made. It differs in scale and intent from the 1917 recruiting poster: it asks for reports to a tip line, not enlistment. [Read the technique: loaded language](https://propagandaarchive.org/techniques/loaded-language/).

## What is thin or one-sided in the Uncle Sam holdings?

The archive's Uncle Sam material is heavily American and heavily 1941 to 1945, which reflects the large number of Second World War sheets that the National Archives holds. This page therefore draws on 1888 to 2025 on purpose, and its counts do not measure how often the figure was used. Critics of the government who used Uncle Sam are mostly in the cartoon material, not the posters. The collection holds no Leete poster, so the British comparison is carried by a postcard and by a note on the Flagg entry.

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Further reading on this site: [recruiting posters](https://propagandaarchive.org/recruiting-posters/), [British propaganda posters](https://propagandaarchive.org/british-propaganda-posters/), [WWI propaganda posters](https://propagandaarchive.org/ww1-propaganda-posters/) and the [WW2 propaganda hub](https://propagandaarchive.org/ww2-propaganda-posters/).

## Uncle Sam posters and cartoons in the collection

Showing 31 of 31 objects. [Filter the whole collection](https://propagandaarchive.org/collection/).

- [The difference between trimming a hedge and cutting it down](https://propagandaarchive.org/collection/hedge-trimming-tariff-1888/) (United States · Aug 4, 1888 · Card stacking, Transfer)
- [Democratic progressive platforms: 1888 tariff reform; 1892 tariff for revenue only; "tariff for protection is unconstitutional"](https://propagandaarchive.org/collection/mugwump-idol-on-guard-1892/) (United States · 1892 · Name-calling, Transfer, Card stacking)
- [El soldado de Cuba: —¡Ven tú, cobarde! (The Soldier of Cuba: 'Come here, you coward!')](https://propagandaarchive.org/collection/el-soldado-de-cuba-blanco-y-negro-1898/) (Spain · May 7, 1898 · Name-calling). Content note: Caricature of Cuban insurgents as tiny, dark-faced figures carried on a pole and in a basket by Uncle Sam.
- ["School Begins" (Puck, 1899)](https://propagandaarchive.org/collection/school-begins-puck-1899/) (United States · Jan 25, 1899 · Name-calling, Glittering generalities). Content note: Racial caricatures of Filipino, Hawaiian, Puerto Rican, Cuban, Black, Native American and Chinese children.
- ["The White Man's Burden (Apologies to Rudyard Kipling)" (Judge, 1899)](https://propagandaarchive.org/collection/white-mans-burden-judge-1899/) (United States · Apr 1, 1899 · Transfer, Glittering generalities). Content note: Racial caricatures of colonised peoples carried in baskets.
- [The Ill-Fated Sister: A Case of Unjust Discrimination (Puck, 25 April 1900)](https://propagandaarchive.org/collection/puck-ill-fated-sister-puerto-rico-1900/) (United States · Apr 25, 1900 · Card stacking). Content note: 1900 Puck cartoon with period racial caricatures of a Hawaiian and a Puerto Rican woman.
- [Take Your Choice (Judge, 12 May 1900)](https://propagandaarchive.org/collection/take-your-choice-1900/) (United States · May 12, 1900 · Transfer, Card stacking, False dilemma)
- ["Keep off! Monroe doctrine" (T. E. Powers, 1912)](https://propagandaarchive.org/collection/powers-keep-off-monroe-doctrine-1912/) (United States · 1912 · Fear appeal). Content note: Caricature of a Japanese soldier disguised as a fisherman (1912 cartoon).
- ['Do your duty bravely. Fear God. Honour the King.' Lord Kitchener postcard (about 1914)](https://propagandaarchive.org/collection/kitchener-duty-bravely-postcard/) (United Kingdom · 1914 · Testimonial, Transfer)
- [I Want You for U.S. Army](https://propagandaarchive.org/collection/i-want-you-for-us-army-1917/) (United States · 1917 · Transfer)
- [The Liberty Loan Is the Cash Register of Patriotism: Has Uncle Sam Rung Up Your Bond Purchase Yet?](https://propagandaarchive.org/collection/liberty-loan-cash-register-of-patriotism-1917/) (United States · 1917 · Identity fusion, Transfer)
- [Uncle Sam: The Lid's Down! Obey Orders!](https://propagandaarchive.org/collection/uncle-sam-the-lids-down-obey-orders-1918/) (United States · 1918 · Identity fusion, Fear appeal)
- [U.S. Marines, Uncle Sam's Right Hand](https://propagandaarchive.org/collection/us-marines-uncle-sams-right-hand-1918/) (United States · 1918 · Transfer)
- [Now for a round-up](https://propagandaarchive.org/collection/now-for-a-round-up-iww-1918/) (United States · May 9, 1918 · Name-calling, Transfer)
- [Defend Your Country](https://propagandaarchive.org/collection/defend-your-country-army-1940/) (United States · 1940 · Glittering generalities, Transfer)
- [I want you for the U.S. Army, enlist now](https://propagandaarchive.org/collection/i-want-you-for-us-army-enlist-now-1940/) (United States · 1940 · Identity fusion, Transfer)
- [He can do this --- but what can he do about this?](https://propagandaarchive.org/collection/berryman-he-can-do-this-but-what-can-he-do-about-this-1940/) (United States · Nov 18, 1940 · Card stacking)
- [Conserve and you serve Uncle Sam](https://propagandaarchive.org/collection/conserve-and-you-serve-uncle-sam-aha/) (United States · 1941 · Transfer)
- [Remember Pearl Harbor](https://propagandaarchive.org/collection/remember-pearl-harbor-uncle-sam-1941/) (United States · 1941 · Transfer)
- [Stay on the job](https://propagandaarchive.org/collection/stay-on-the-job-uncle-sam-1941/) (United States · 1941 · Transfer, Identity fusion)
- [Partners Wanted! Uncle Sam & Co.](https://propagandaarchive.org/collection/partners-wanted-uncle-sam-and-co-war-bonds-1942/) (United States · 1942 · Card stacking, Transfer)
- [Right in Der Führer's Face! Invest Now... Buy More Bonds](https://propagandaarchive.org/collection/right-in-der-fuehrers-face-invest-now-1942/) (United States · 1942 · Name-calling, Transfer). Content note: Caricature of Hitler with swastikas on the face being punched.
- [Buy War Bonds](https://propagandaarchive.org/collection/uncle-sam-buy-war-bonds-1942/) (United States · 1942 · Transfer, Glittering generalities)
- [Don't Discuss: Troop Movements, Ship Sailings, War Equipment](https://propagandaarchive.org/collection/dont-discuss-troop-movements-owi-sticker-82-1943/) (United States · 1943 · Fear appeal, Transfer)
- [Farmers! Uncle Sam asks you to get ready for the census taker](https://propagandaarchive.org/collection/farmers-uncle-sam-census-taker-1944/) (United States · 1944 · Transfer, Glittering generalities)
- [I Want You F.D.R. Stay and Finish the Job!](https://propagandaarchive.org/collection/i-want-you-fdr-stay-and-finish-the-job-1944/) (United States · 1944 · Transfer)
- [Jap... You're Next! We'll Finish the Job! (U.S. Army, James Montgomery Flagg)](https://propagandaarchive.org/collection/jap-youre-next-flagg-army-1944/) (United States · 1944 · Name-calling, Transfer). Content note: Ethnic slur in the headline; Uncle Sam with a wrench.
- [Make a date with Uncle Sam: enlist with Coast Guard SPARS](https://propagandaarchive.org/collection/make-a-date-with-uncle-sam-spars-1944/) (United States · 1944 · Transfer, Glittering generalities)
- [The Thinker...and Some of his Thoughts...](https://propagandaarchive.org/collection/berryman-the-thinker-and-some-of-his-thoughts-1944/) (United States · Jan 3, 1944 · Transfer)
- [Untitled (Uncle Sam with hat before the Union Jack at half-staff)](https://propagandaarchive.org/collection/berryman-uncle-sam-salutes-union-jack-half-mast-1952/) (United States · Feb 7, 1952 · Transfer)
- [Help Your Country... and Yourself... Report All Foreign Invaders (DHS Uncle Sam poster)](https://propagandaarchive.org/collection/dhs-report-foreign-invaders-2025/) (United States · Jun 11, 2025 · Name-calling, Transfer, Loaded language). Content note: Poster applies the label 'foreign invaders' to people and urges reporting them to ICE.