---
title: Barrio Health and National Progress poster (English poster distributed in Manila)
url: https://propagandaarchive.org/collection/barrio-health-national-progress-philippines-1964/
description: 'A sheet on rural health in the Philippines: a green-tinted detail of a Carlos Francisco mural beside a text on the barrio health worker.'
section: Collection
---

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3. Barrio Health and National Progress poster

[![Barrio Health and National Progress poster, 1964 US poster: A sheet on rural health in the Philippines](https://propagandaarchive.org/collection/images/barrio-health-national-progress-philippines-1964.jpg)](https://propagandaarchive.org/collection/images/barrio-health-national-progress-philippines-1964.jpg)

# Barrio Health and National Progress poster (English poster distributed in Manila)

A sheet on rural health in the Philippines: a green-tinted detail of a Carlos Francisco mural beside a text on the barrio health worker, and four photographs of a physician on call, a rural health unit, a UNICEF-marked truck and a school inoculation. It says the Rural Health Unit began in the joint Philippine-American development program and was helped by WHO and UNICEF. The tell is transfer, attaching a national mural and international agencies to the program, with glittering generalities in 'national progress'.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) [Transfer](https://propagandaarchive.org/techniques/transfer/)

## Text on the object

Original (English) · read from the image, not independently checked

```
BARRIO
HEALTH AND
NATIONAL
PROGRESS

The direct health guardian of some 20 million Filipinos living and working in the rural areas is the RURAL HEALTH WORKER--the barrio doctor, nurse, midwife, or sanitary inspector.
The Rural Health Unit was started by the joint Philippine-American development program. It is now a vital arm of health work in this country.

from a mural by Carlos Francisco

1. Barrio physician answers sick call in an isolated sitio in Northern Luzon.
2. Rural health centers throughout the country provide needed medical help to barrio people.
3. International agencies, such as the World Health Organization (WHO) and the United Nations Children's Fund (UNICEF), have helped the Philippines expand its rural health services.
4. Barrio school children are inoculated periodically against communicable diseases.

[photo signs:] RURAL HEALTH UNIT BANAUE MT. PROVINCE; TUBERCULOSIS CONTROL UNIT UNITED NATIONS INTERNATIONAL CHILDREN'S EMERGENCY FUND

SUPPLEMENT TO FREE WORLD
VOL. XIII NO. 7   JULY 1964
```

[← Vietnam Fights and Builds, No. 1 (July 1964), cover](https://propagandaarchive.org/collection/vietnam-fights-and-builds-no1-cover-1964/) [Outlook poster, African students on campus (English poster distributed in Accra) →](https://propagandaarchive.org/collection/outlook-poster-african-students-campus-life-1964/)

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