--- title: British Journalists Don't Waste Words url: https://propagandaarchive.org/collection/british-journalists-dont-waste-words-uk-1939/ description: Pictograms show The Times falling from 24 to 8 pages and the Daily Mail from 20 to 4, and yearly newsprint use from 1,250,000 to 250,000 tons. section: Collection --- 1. [Home](https://propagandaarchive.org/) 2. [Collection](https://propagandaarchive.org/collection/) 3. British Journalists Don't Waste Words [![British Journalists Don't Waste Words, 1939 UK poster: Pictograms show The Times falling from 24 to 8 pages and the Daily](https://propagandaarchive.org/collection/images/british-journalists-dont-waste-words-uk-1939.jpg)](https://propagandaarchive.org/collection/images/british-journalists-dont-waste-words-uk-1939.jpg) # British Journalists Don't Waste Words Pictograms show The Times falling from 24 to 8 pages and the Daily Mail from 20 to 4, and yearly newsprint use from 1,250,000 to 250,000 tons, with the saving counted in cargo ships of 50,000 tons each. The poster is about the press but is not itself a press page; the tell is the headline casting a paper-rationing measure as journalists' restraint, with no information on content or dates. ## Propaganda techniques used in this poster [Card stacking](https://propagandaarchive.org/techniques/card-stacking/) ## Text on the object Original (English) · read from the image, not independently checked ``` British Journalists don't waste words NEWSPRINT RESTRICTIONS SHIPPING SAVED BY THE CUT THE TIMES Number of pages PRE WAR 24 Number of pages NOW 8 Daily Mail Number of pages PRE WAR 20 Number of pages NOW 4 YEARLY CONSUMPTION OF NEWSPRINT PRE WAR 1,250,000 TONS NOW 250,000 TONS SHIPPING SAVED EACH [icon] EQUALS 50,000 TONS [stamp:] INCLOSURE 3 TO REPORT No. 52225 MILITARY ATTACHE, LONDON. G.P.G./AM./ 8 [imprint:] PRINTED IN ENGLAND BY CHROMOWORKS LTD., LONDON 51-2968 ``` [← British Factories Keep the War Theatres Supplied](https://propagandaarchive.org/collection/british-factories-war-theatres-supplied-uk-1939/) [British Weapons to Defeat Hitler - Britain Has a Far More Powerful Fleet Than the Enemy →](https://propagandaarchive.org/collection/british-weapons-to-defeat-hitler-fleet-1939/) ## More propaganda examples that use the same techniques - [Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches](https://propagandaarchive.org/collection/abydos-king-list-ramesses-ii-temple-british-museum/) (New Kingdom Egypt · 0000 · Card stacking, Transfer) - [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account. - [Tomb of Darius I at Naqsh-e Rustam: the king in relief beside his inscription DNa, c. 490 BCE](https://propagandaarchive.org/collection/dna-inscription-darius-i-naqsh-e-rustam-490bce/) (Achaemenid Empire · 0000 · Testimonial, Card stacking) - [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account. - [Persepolis, Apadana staircase relief: a figure with an animal from a procession of delegations, early fifth century BCE](https://propagandaarchive.org/collection/persepolis-apadana-delegate-relief-500bce/) (Achaemenid Empire · 0000 · Card stacking, Manufactured consensus) - [Alabaster relief, Assyrian troops storming a citadel, from Nineveh (reign of Sennacherib)](https://propagandaarchive.org/collection/relief-sennacherib-storming-citadel-nineveh-704bce/) (Neo Assyrian Empire · 0000 · Card stacking). Content note: An Assyrian palace relief of troops storming a fortified city, with a file of figures below; Assyrian royal reliefs and texts record killing, mutilation and deportation, shown as carved, with the historical context and scholarly dispute on the regime page. - [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities) - [Silver denarius of Vespasian, reverse IVDAEA with a trophy of arms and a seated mourning woman](https://propagandaarchive.org/collection/denarius-vespasian-judaea-capta-0070/) (Roman Empire · 0070 · Card stacking). Content note: A Roman victory coin showing a mourning female figure as the personification of the conquered province of Judaea after the Roman suppression of the Jewish revolt; shown as struck, with the historical context on the regime page.