---
title: It's Got to Fit... To Do Its Bit! Get your work into the "Scrap" not the scrap heap
url: https://propagandaarchive.org/collection/canada-its-got-to-fit-to-do-its-bit-1942/
description: A cream gear engages a black rack on a dark ground, with the slogan 'It's got to fit... to do its bit!' set around the wheel.
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. It's Got to Fit... To Do Its Bit! Get your work into the "Scrap" not

[![It's Got to Fit... To Do Its Bit! Get your work into the "Scrap" not the scrap heap, 1942 Canada poster: A cream gear engages](https://propagandaarchive.org/collection/images/canada-its-got-to-fit-to-do-its-bit-1942.jpg)](https://propagandaarchive.org/collection/images/canada-its-got-to-fit-to-do-its-bit-1942.jpg)

# It's Got to Fit... To Do Its Bit! Get your work into the "Scrap" not the scrap heap

A cream gear engages a black rack on a dark ground, with the slogan 'It's got to fit... to do its bit!' set around the wheel. The mechanical picture makes each worker a part in a machine that fails if a part is out of tolerance, and the closing line urges getting work into the 'scrap' (salvage or reject stream) rather than onto the scrap heap.

## Propaganda techniques used in this poster

[Identity fusion](https://propagandaarchive.org/techniques/identity-fusion/)

## Text on the object

Original (English) · read from the image, not independently checked

```
IT'S GOT TO FIT...

TO DO ITS BIT!

GET YOUR WORK
INTO THE "SCRAP"
NOT THE SCRAP HEAP

ISSUED BY WARTIME INFORMATION BOARD, OTTAWA, FOR DEPARTMENT OF MUNITIONS AND SUPPLY.
PRINTED IN CANADA
IE-7
```

[← 'She Sails at Midnight...' He Talked... This Happened](https://propagandaarchive.org/collection/canada-he-talked-this-happened-1942/) [Make It Fit to Fight: Get your work into the "Scrap" - not the scrap heap →](https://propagandaarchive.org/collection/canada-make-it-fit-to-fight-scrap-1942/)

## More propaganda examples that use the same techniques

- [Our job is to beat the Hun. Vote Union Government (Canada, 1917 election)](https://propagandaarchive.org/collection/our-job-is-to-beat-the-hun-union-government-1917/) (Canada · 1917 · Name-calling, Identity fusion). Content note: Ethnic slur ('Hun') for Germans in the slogan.
- [Julistus (Proclamation): Red Guard committee denies rumours and orders rumour-spreaders arrested](https://propagandaarchive.org/collection/punakaarti-julistus-huhut-1918/) (Finland · 1918 · Identity fusion)
- [Salzburg 20-Kronen "Anschluss" voucher (1921)](https://propagandaarchive.org/collection/salzburg-anschluss-voucher-20-kronen-1921/) (Austria · 1921 · Identity fusion)
- [The Bombay Chronicle, article on a foreign-cloth bonfire (July 30, 1921)](https://propagandaarchive.org/collection/bombay-chronicle-cloth-bonfire-1921/) (British India · Jul 30, 1921 · Identity fusion, Glittering generalities)
- [L'Unione Sarda, 24 March 1929: 'Il voto di oggi, è atto di fede' (plebiscite day front page)](https://propagandaarchive.org/collection/unione-sarda-plebiscito-front-page-1929/) (Fascist Italy · Mar 24, 1929 · Identity fusion, Glittering generalities)
- [Zwei SA-Männer bringen ein Hitler-Plakat an (Mecklenburg)](https://propagandaarchive.org/collection/sa-maenner-kleben-hitler-plakat-mecklenburg-1932/) (Weimar Republic · Jun 21, 1932 · Identity fusion). Content note: Photograph of SA men in uniform with swastika armband putting up a Hitler election poster, 1932.
- [Hitlerjugend, Deutsches Jungvolk: Altmetallsammlung](https://propagandaarchive.org/collection/hj-altmetallsammlung-jungvolk-1933/) (Nazi Germany · 1933 · Identity fusion). Content note: Deutsches Jungvolk boys in uniform collecting scrap metal, 1933.
- [Marine-HJ werben für den Bau von HJ-Heimen (Handwagen mit Plakat)](https://propagandaarchive.org/collection/marine-hj-werbung-hj-heime-1933/) (Nazi Germany · 1933 · Identity fusion). Content note: Hitler Youth members in uniform with swastika armbands and flags promoting the building of Hitler Youth homes.