---
title: Keep on Saving till the Job is Done
url: https://propagandaarchive.org/collection/canada-keep-on-saving-till-the-job-is-done-1939/
description: A smiling couple browses brochures labelled house furnishings, new car, new home and education, with Dominion of Canada Victory Loan and War Savings
section: Collection
---

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3. Keep on Saving till the Job is Done

[![Keep on Saving till the Job is Done, 1939 Canada poster: A smiling couple browses brochures labelled house furnishings, new](https://propagandaarchive.org/collection/images/canada-keep-on-saving-till-the-job-is-done-1939.jpg)](https://propagandaarchive.org/collection/images/canada-keep-on-saving-till-the-job-is-done-1939.jpg)

# Keep on Saving till the Job is Done

A smiling couple browses brochures labelled house furnishings, new car, new home and education, with Dominion of Canada Victory Loan and War Savings Certificates above. The tell is the promise of 'things to come' as a reward for saving, and the ordinary couple as stand-in for the viewer.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) [Plain folks](https://propagandaarchive.org/techniques/plain-folks/)

## Text on the object

Original (English) · read from the image, not independently checked

```
KEEP ON SAVING
till the job is done
THEN TAKE YOUR CHOICE
of things to come
[brochures:] HOUSE FURNISHINGS; NEW CAR; NEW HOME; EDUCATION
[certificates:] DOMINION OF CANADA; VICTORY LOAN; WAR SAVINGS CERTIFICATE
```

[← It's Our War](https://propagandaarchive.org/collection/canada-its-our-war-aldwinckle-1939/) [Keep Them Both Flying! Speed Is Vital! →](https://propagandaarchive.org/collection/canada-keep-them-both-flying-speed-is-vital-1939/)

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