---
title: -- To Victory
url: https://propagandaarchive.org/collection/canada-to-victory-lion-and-beaver-1941/
description: A crowned lion, its tail bandaged, charges forward with a sword while a beaver marked 'CANADA' in a steel helmet with a maple leaf carries a bayonet
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. -- To Victory

[![To Victory, 1941 Canada poster: A crowned lion, its tail bandaged, charges forward with a sword while a beaver marked](https://propagandaarchive.org/collection/images/canada-to-victory-lion-and-beaver-1941.jpg)](https://propagandaarchive.org/collection/images/canada-to-victory-lion-and-beaver-1941.jpg)

# -- To Victory

A crowned lion, its tail bandaged, charges forward with a sword while a beaver marked 'CANADA' in a steel helmet with a maple leaf carries a bayonet in front of it, under the headline '-- To Victory'. The national animals stand for Britain and Canada fighting together (transfer), and 'Victory' is the single virtue word that carries the message.

## Propaganda techniques used in this poster

[Transfer](https://propagandaarchive.org/techniques/transfer/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
-- TO VICTORY

CANADA

Issued by the DIRECTOR OF PUBLIC INFORMATION UNDER AUTHORITY OF HON. J. T. THORSON, MINISTER OF NATIONAL WAR SERVICES, OTTAWA. Printed in Canada. UE-4S

[signature in the picture:] Wilcox
```

[← Send The Boys Good Books And Magazines](https://propagandaarchive.org/collection/canada-send-the-boys-good-books-and-magazines-1941/) [Warning: Careless Talk May Help the Enemy. Be on Your Guard →](https://propagandaarchive.org/collection/canada-warning-careless-talk-may-help-the-enemy-1941/)

## More propaganda examples that use the same techniques

- [Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches](https://propagandaarchive.org/collection/abydos-king-list-ramesses-ii-temple-british-museum/) (New Kingdom Egypt · 0000 · Card stacking, Transfer)
- [Clay cylinder with the Ehulhul inscription of Nabonidus, king of Babylon, describing work on three temples](https://propagandaarchive.org/collection/cylinder-nabonidus-ehulhul-inscription-555bce/) (Neo Babylonian Empire · 0000 · Transfer)
- [Seated limestone statue of Hatshepsut as king, with feminine royal titles on the throne, reassembled from fragments broken up at Deir el-Bahri](https://propagandaarchive.org/collection/hatshepsut-seated-statue-limestone-met-1458bce/) (New Kingdom Egypt · 0000 · Transfer, Testimonial)
- [Glazed-brick panel with a striding lion, from Babylon (reign of Nebuchadnezzar II)](https://propagandaarchive.org/collection/ishtar-gate-panel-striding-lion-nebuchadnezzar-ii-604bce/) (Neo Babylonian Empire · 0000 · Transfer)
- [Limestone relief block of Ramesses II wearing the White Crown, a jubilee relief from his temple at Herakleopolis](https://propagandaarchive.org/collection/jubilee-relief-ramesses-ii-herakleopolis-met-05-4-256/) (New Kingdom Egypt · 0000 · Transfer)
- [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account.
- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
- [Egyptian alabaster jar inscribed with the name of Xerxes the Great in four languages (Old Persian, Elamite, Babylonian, Egyptian), 486 to 466 BCE](https://propagandaarchive.org/collection/xerxes-jar-four-languages-486bce/) (Achaemenid Empire · 0000 · Transfer)