---
title: Two Million "25 Club" Members Needed to Register This Month - Buy War Savings Stamps From Your Druggist
url: https://propagandaarchive.org/collection/canada-two-million-25-club-members-needed-1939/
description: A wide banner shows a white-coated, bespectacled pharmacist holding a 'The 25 Club' booklet at left and a soldier at an anti-aircraft gun at right.
section: Collection
---

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3. Two Million "25 Club" Members Needed to Register This Month - Buy War

[![Two Million "25 Club" Members Needed to Register This Month - Buy War Savings Stamps From Your Druggist, 1939 Canada poster](https://propagandaarchive.org/collection/images/canada-two-million-25-club-members-needed-1939.jpg)](https://propagandaarchive.org/collection/images/canada-two-million-25-club-members-needed-1939.jpg)

# Two Million "25 Club" Members Needed to Register This Month - Buy War Savings Stamps From Your Druggist

A wide banner shows a white-coated, bespectacled pharmacist holding a 'The 25 Club' booklet at left and a soldier at an anti-aircraft gun at right, around the text 'Two million "25 Club" members needed to register this month. Buy War Savings Stamps from your druggist.' The tell for bandwagon is the membership-count target as the appeal; for plain-folks, the neighbourhood druggist is the messenger. The soldier image links purchases to the front.

## Propaganda techniques used in this poster

[Bandwagon](https://propagandaarchive.org/techniques/bandwagon/) [Plain folks](https://propagandaarchive.org/techniques/plain-folks/)

## Text on the object

Original (English) · read from the image, not independently checked

```
TWO MILLION "25 CLUB" MEMBERS NEEDED TO REGISTER THIS MONTH
Buy War Savings Stamps from your Druggist
[booklet cover:] The 25 Club ... of the Year
```

[← 'Twas the Day After Christmas...](https://propagandaarchive.org/collection/canada-twas-the-day-after-christmas-absenteeism-1939/) [Two Minds with but a Single Thought: Victory Bonds →](https://propagandaarchive.org/collection/canada-two-minds-with-but-a-single-thought-victory-bonds-1939/)

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- ["Jackson ticket" with Hickory tree motto, Baltimore (1828)](https://propagandaarchive.org/collection/jackson-ticket-hickory-tree-1828/) (United States · 1828 · Bandwagon, Transfer)
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