---
title: Careful work and lots of it
url: https://propagandaarchive.org/collection/careful-work-and-lots-of-it-1941/
description: Long, narrow banner-style sheet with the slogan 'Careful Work and Lots of It', the initials C and W in red and a red shell-and-flame ordnance emblem
section: Collection
---

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3. Careful work and lots of it

[![Careful work and lots of it, 1941 US poster: Long, narrow banner-style sheet with the slogan 'Careful Work and Lots of It'](https://propagandaarchive.org/collection/images/careful-work-and-lots-of-it-1941.jpg)](https://propagandaarchive.org/collection/images/careful-work-and-lots-of-it-1941.jpg)

# Careful work and lots of it

Long, narrow banner-style sheet with the slogan 'Careful Work and Lots of It', the initials C and W in red and a red shell-and-flame ordnance emblem in the middle. The slogan pairs quality with quantity for munitions workers; the technique is faint, a short slogan of positive abstractions.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
CAREFUL WORK [ordnance shell-and-flame emblem] and Lots of It
[imprint:] U.S. GOVERNMENT PRINTING OFFICE [code illegible]
[imprint:] ORDNANCE DEPARTMENT, U.S. ARMY [emblem] KEEP 'EM SHOOTING!
```

[← Cancer: early diagnosis would save 50,000 lives every year](https://propagandaarchive.org/collection/cancer-early-diagnosis-would-save-lives-1941/) [Careless Words Can Liquidate Ships -- Better Button up Those Blabber-Lips →](https://propagandaarchive.org/collection/careless-words-liquidate-ships-pendleton-field-1941/)

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