---
title: Change shoes every day
url: https://propagandaarchive.org/collection/change-shoes-every-day-1943/
description: 'Shoe-conservation poster: a wall calendar printed with the headline ''Change Shoes Every Day'' hangs above a large brown laced work boot on a wood-grain'
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. Change shoes every day

[![Change shoes every day, 1943 US poster: Shoe-conservation poster](https://propagandaarchive.org/collection/images/change-shoes-every-day-1943.jpg)](https://propagandaarchive.org/collection/images/change-shoes-every-day-1943.jpg)

# Change shoes every day

Shoe-conservation poster: a wall calendar printed with the headline 'Change Shoes Every Day' hangs above a large brown laced work boot on a wood-grain background. The footer gives two reasons, 'Good for your feet' and 'Good for your shoes'. The technique is faint: an everyday household object and a two-item list of benefits, with no cost or shortage figures shown.

## Propaganda techniques used in this poster

[Plain folks](https://propagandaarchive.org/techniques/plain-folks/) [Card stacking](https://propagandaarchive.org/techniques/card-stacking/)

## Text on the object

Original (English) · read from the image, not independently checked

```
Calendar
SUN MON TUE WED THU FRI SAT
CHANGE SHOES
EVERY DAY
...GOOD FOR YOUR FEET
...GOOD FOR YOUR SHOES
[signature: hill]
[emblem: SAVE, U.S. Army Conservation Program]
[imprint: U.S. GOVERNMENT PRINTING OFFICE: 1943-O-[partly illegible]]
ARMY CONSERVATION PROJECT NO. 26-Q-5
```

[← Certificate of Farm War Service](https://propagandaarchive.org/collection/certificate-of-farm-war-service-1943/) [China Fights On →](https://propagandaarchive.org/collection/china-fights-on-united-china-relief-1943/)

## More propaganda examples that use the same techniques

- [Trois Tetes sous l'meme bonnet (three heads under the same cap)](https://propagandaarchive.org/collection/trois-tetes-sous-le-meme-bonnet-1789/) (France · 1789 · Plain folks, Glittering generalities)
- ['This log cabin was the first building erected on the North Bend', Whig print by T. Sinclair, 1840](https://propagandaarchive.org/collection/harrison-north-bend-log-cabin-sinclair-1840/) (United States · 1840 · Plain folks, Transfer)
- [Treeing Coons (pro-Polk cartoon), 1844](https://propagandaarchive.org/collection/treeing-coons-polk-1844/) (United States · 1844 · Name-calling, Plain folks)
- [Zachary Taylor, People's Candidate for President (Currier banner), 1848](https://propagandaarchive.org/collection/taylor-fillmore-peoples-candidate-1848/) (United States · 1848 · Plain folks, Glittering generalities)
- ['Little Mac.' (from the Democratic presidential campaign songster)](https://propagandaarchive.org/collection/little-mac-song-sheet-feeks-1864/) (United States · 1864 · Bandwagon, Plain folks)
- [The peoples' choice, H. Greeley G. Brown](https://propagandaarchive.org/collection/peoples-choice-greeley-brown-1872/) (United States · 1872 · Bandwagon, Plain folks)
- [The working-man's banner. For President, Ulysses S. Grant, 'The Galena Tanner.' For Vice-President, Henry Wilson, 'The Natick Shoemaker.'](https://propagandaarchive.org/collection/working-mans-banner-grant-1872/) (United States · 1872 · Plain folks, Transfer)
- [The Chappaqua farmer](https://propagandaarchive.org/collection/chappaqua-farmer-1872/) (United States · Jul 1872 · Plain folks, Glittering generalities)