---
title: 'Chiến thắng tại Bình Tuy (Victory in Binh Tuy; Our Common Goal: To Win and Serve)'
url: https://propagandaarchive.org/collection/chien-thang-tai-binh-tuy-1965/
description: A Vietnamese-language sheet (code SP-932) combines photographs of helicopter-borne troops, an artillery crew, a line of detainees.
section: Collection
---

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2. [Collection](https://propagandaarchive.org/collection/)
3. Chiến thắng tại Bình Tuy

[![Chiến thắng tại Bình Tuy, 1965 US poster: A Vietnamese-language sheet (code SP-932) combines photographs of helicopter-borne](https://propagandaarchive.org/collection/images/chien-thang-tai-binh-tuy-1965.jpg)](https://propagandaarchive.org/collection/images/chien-thang-tai-binh-tuy-1965.jpg)

# Chiến thắng tại Bình Tuy (Victory in Binh Tuy; Our Common Goal: To Win and Serve)

A Vietnamese-language sheet (code SP-932) combines photographs of helicopter-borne troops, an artillery crew, a line of detainees, soldiers helping with a rice harvest and doctors treating civilians, under the headline 'Victory in Binh Tuy'. The text reports that Vietnamese and Allied forces defeated Viet Cong units in the Tanh Linh and Vo Dat area in Nov-Dec 1965, that 190 'people who had lost their way' returned and 151 were captured. Its closing slogan is 'Our common goal: to win and serve'.

## Propaganda techniques used in this poster

[Card stacking](https://propagandaarchive.org/techniques/card-stacking/) [Euphemism / doublespeak](https://propagandaarchive.org/techniques/euphemism/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
CHIẾN THẮNG tại BÌNH TUY

Trong tháng 11 và 12-65 QUÂN LỰC V.N.C.H và Đồng Minh đã mở cuộc hành quân DÂN SINH 65 đánh bại những đơn vị Việt-Cộng tại vùng Tánh Linh Võ-Đất thuộc tỉnh Bình-Tuy.

Nhân dịp, 190 người lầm đường đã trở về với Chính nghĩa Quốc gia. Ngoài một số lớn Việt-Cộng bị tiêu diệt, 151 V.C đã bị quân ta bắt giữ trong cuộc hành quân này.

Một trong những mục đích chính của cuộc hành quân là giúp đồng bào gặt lúa kịp thời để khỏi bị Việt-Cộng cướp bóc.

Các Bác sĩ và Y Tá Việt Mỹ của Q.Đ.V.N.C.H và Đồng Minh cũng đã tận tình giúp đỡ chẩn bệnh và phát thuốc cho dân chúng trong vùng.

MỤC ĐÍCH CHUNG CỦA CHÚNG TA :
CHIẾN THẮNG VÀ PHỤC VỤ .

SP- 932
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
VICTORY IN BINH TUY

In November and December '65, the forces of the Republic of Vietnam and the Allies launched Operation DAN SINH 65, defeating Viet Cong units in the Tanh Linh - Vo Dat area of Binh Tuy province.

On this occasion, 190 people who had lost their way returned to the National cause. Besides a large number of Viet Cong destroyed, 151 V.C. were captured by our troops in this operation.

One of the main aims of the operation was to help the people harvest their rice in time so that it would not be plundered by the Viet Cong.

Vietnamese and American doctors and nurses of the Army of the Republic of Vietnam and the Allies also devotedly helped to examine the sick and hand out medicine to the people in the area.

OUR COMMON GOAL:
TO WIN AND SERVE.

SP- 932
```

[← Chiến thắng của Sư đoàn I Kỵ binh Không vận Hoa Kỳ tại Pleime (Victory of the U.S. 1st Air Cavalry Division at Pleime)](https://propagandaarchive.org/collection/chien-thang-su-doan-1-ky-binh-pleime-1965/) [Chiến thắng Tiền Giang 48/65 ngày 18-11-65 tại phía Tây Bắc Bến Tranh (Tien Giang 48/65 Victory, 18 November 1965, North West of Ben Tranh) →](https://propagandaarchive.org/collection/chien-thang-tien-giang-48-65-ben-tranh-1965/)

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- [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account.
- [Tomb of Darius I at Naqsh-e Rustam: the king in relief beside his inscription DNa, c. 490 BCE](https://propagandaarchive.org/collection/dna-inscription-darius-i-naqsh-e-rustam-490bce/) (Achaemenid Empire · 0000 · Testimonial, Card stacking)
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- [Alabaster relief, Assyrian troops storming a citadel, from Nineveh (reign of Sennacherib)](https://propagandaarchive.org/collection/relief-sennacherib-storming-citadel-nineveh-704bce/) (Neo Assyrian Empire · 0000 · Card stacking). Content note: An Assyrian palace relief of troops storming a fortified city, with a file of figures below; Assyrian royal reliefs and texts record killing, mutilation and deportation, shown as carved, with the historical context and scholarly dispute on the regime page.
- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
- [Silver denarius of Vespasian, reverse IVDAEA with a trophy of arms and a seated mourning woman](https://propagandaarchive.org/collection/denarius-vespasian-judaea-capta-0070/) (Roman Empire · 0070 · Card stacking). Content note: A Roman victory coin showing a mourning female figure as the personification of the conquered province of Judaea after the Roman suppression of the Jewish revolt; shown as struck, with the historical context on the regime page.
