---
title: Chieu Hoi Builds Love
url: https://propagandaarchive.org/collection/chieu-hoi-builds-love-1967/
description: A photo-story sheet (SP-1806) reports a 17 February 1967 wedding of two rallier couples at the Vinh Long Chieu Hoi centre, with the provincial chief.
section: Collection
---

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3. Chieu Hoi Builds Love

[![Chieu Hoi Builds Love, 1967 US poster: A photo-story sheet (SP-1806) reports a 17 February 1967 wedding of two rallier](https://propagandaarchive.org/collection/images/chieu-hoi-builds-love-1967.jpg)](https://propagandaarchive.org/collection/images/chieu-hoi-builds-love-1967.jpg)

# Chieu Hoi Builds Love

A photo-story sheet (SP-1806) reports a 17 February 1967 wedding of two rallier couples at the Vinh Long Chieu Hoi centre, with the provincial chief, a ring ceremony, a cultural troupe and guests toasting. It ends 'Come back here, rallier brother! Love awaits you, a peaceful, happy life.' The pictured celebration stands in for the promised welcome.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) [Testimonial](https://propagandaarchive.org/techniques/testimonial/) [Card stacking](https://propagandaarchive.org/techniques/card-stacking/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
CHIÊU HỒI XÂY DỰNG TÌNH THƯƠNG

TRONG KHUÔN KHỔ CHIẾN DỊCH "XUÂN ĐOÀN TỤ" NHẰM MỤC ĐÍCH HẠN CHẾ CUỘC ĐỔ MÁU, THOA DỊU MỌI ĐAU KHỔ ĐEM THANH BÌNH CHO XỨ SỞ...

HỒI 19g30 NGÀY 17-2-1967 TẠI TRUNG TÂM CHIÊU HỒI VĨNH-LONG BUỔI LỄ THÀNH HÔN CHO ĐÔI NAM NỮ HỒI CHÁNH VIÊN: NGUYỄN-NGỌC-DIỆP VÀ NGÔ-THỊ-TÁM ; NGUYỄN-VĂN-CHIẾN VÀ NGUYỄN-THỊ MAI-LY ĐƯỢC TỔ CHỨC TRONG BẦU KHÔNG KHÍ LONG TRỌNG. NHƯ VẬY, NGOÀI VIỆC PHỤC HỒI SINH HOẠT BÌNH THƯỜNG CHO NHỮNG ANH EM HỒI CHÁNH, CHÁNH PHỦ VẪN CÒN GIÚP ĐỠ MỘT CÁCH THIẾT THỰC CHO HỌ TÌM LẠI TÌNH THƯƠNG VÀ HẠNH PHÚC GIA ĐÌNH.

TRUNG TÁ TỈNH TRƯỞNG NHÂN DANH CHỦ TỊCH ỦY BAN CHIÊU HỒI TỈNH TUYÊN BỐ TÁC THÀNH CHO CUỘC HÔN NHÂN NÀY, ĐỂ THỎA MÃN NGUYỆN VỌNG CỦA HỌ.

LỄ TRAO NHẪN CƯỚI GIỮA ĐÔI TÂN LANG VÀ TÂN GIAI NHÂN.

ĐOÀN VĂN NGHỆ CỦA TY CHIÊU HỒI ĐANG TRÌNH DIỄN GIÚP VUI QUAN KHÁCH TRONG BUỔI DẠ TIỆC THÀNH HÔN.

QUAN KHÁCH ĐANG NHẬN LY RƯỢU TẠ LỄ CỦA ĐÔI TÂN LANG VÀ TÂN GIAI NHÂN.

VỀ ĐÂY HỒI CHÁNH ANH ƠI ! TÌNH THƯƠNG CHỜ ĐÓN, CUỘC ĐỜI YÊN VUI.

SP-1806
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
CHIEU HOI BUILDS LOVE

Within the framework of the "Spring Reunion" campaign, aimed at limiting the bloodshed and soothing all suffering to bring peace to the country...

At 19:30 on 17-2-1967 at the Vinh Long Chieu Hoi Center, the wedding ceremony for the rallier couples Nguyen-Ngoc-Diep and Ngo-Thi-Tam; Nguyen-Van-Chien and Nguyen-Thi Mai-Ly was held in a solemn atmosphere. Thus, besides restoring a normal life for the rallier brothers, the Government also gives practical help for them to find love and family happiness again.

The Lieutenant Colonel province chief, in the name of the chairman of the provincial Chieu Hoi committee, declares his approval of this marriage, to satisfy their wishes.

The exchange of wedding rings between the groom and bride.

The Chieu Hoi service's arts troupe performing to entertain the guests at the wedding banquet.

Guests receiving glasses of wine to offer congratulations to the groom and bride.

Come back here, rallier brother! Love awaits you, a peaceful, happy life.

SP-1806
```

[← Chiến thắng tại Quảng-Trị (20-5-67) (Victory at Quang Tri, 20 May 1967)](https://propagandaarchive.org/collection/chien-thang-tai-quang-tri-1967/) [Chúng tôi đã rời bỏ hàng ngũ V.C... Các bạn còn chần chờ gì nữa? (We Left the VC Ranks... What Are You Still Waiting For?) →](https://propagandaarchive.org/collection/chieu-hoi-reunion-spring-1967/)

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