---
title: Chieu Hoi Nationwide Rewards Program (Đồng bào có thể được chính phủ tưởng thưởng)
url: https://propagandaarchive.org/collection/chieu-hoi-nationwide-rewards-program-1969/
description: A text-led Chieu Hoi poster in red, blue and white says the government has postponed the end of its special Chieu Hoi emulation rewards campaign.
section: Collection
---

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3. Chieu Hoi Nationwide Rewards Program

[![Chieu Hoi Nationwide Rewards Program, 1969 US poster: A text-led Chieu Hoi poster in red, blue and white says the government](https://propagandaarchive.org/collection/images/chieu-hoi-nationwide-rewards-program-1969.jpg)](https://propagandaarchive.org/collection/images/chieu-hoi-nationwide-rewards-program-1969.jpg)

# Chieu Hoi Nationwide Rewards Program (Đồng bào có thể được chính phủ tưởng thưởng)

A text-led Chieu Hoi poster in red, blue and white says the government has postponed the end of its special Chieu Hoi emulation rewards campaign, which was due on 31 January 1969, for an indefinite period. Cash rewards will continue for citizens who help persuade Viet Cong soldiers and cadres to rally. A shield emblem with a dove and a flame sits beside the offer; the tell is the money incentive addressed to the public rather than to fighters.

## Propaganda techniques used in this poster

[Card stacking](https://propagandaarchive.org/techniques/card-stacking/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
ĐỒNG BÀO CÓ THỂ ĐƯỢC
CHÍNH PHỦ TƯỞNG THƯỞNG

VÌ NHẬN THẤY CHIẾN DỊCH TƯỞNG THƯỞNG ĐẶC BIỆT THI ĐUA CHIÊU HỒI ĐÃ MANG LẠI NHIỀU THÀNH QUẢ TỐT ĐẸP NÊN CHÍNH PHỦ ĐÃ QUYẾT ĐỊNH DỜI NGÀY KẾT THÚC CHIẾN DỊCH (NGÀY 31-1-1969) ĐẾN MỘT THỜI GIAN VÔ HẠN ĐỊNH.

PHẦN THƯỞNG BẰNG TIỀN MẶT SẼ ĐƯỢC TIẾP TỤC TẶNG THƯỞNG CHO NHỮNG CÔNG DÂN CÓ CÔNG MÓC NỐI THUYẾT PHỤC CÁN BINH VÀ CÁN BỘ CỘNG SẢN VỀ HỒI CHÁNH.

CHIÊU-HỒI

3083
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
COMPATRIOTS CAN BE REWARDED BY THE GOVERNMENT

Because the special Chieu Hoi emulation rewards campaign has brought many fine results, the government has decided to postpone the end date of the campaign (31-1-1969) to an indefinite time.

Cash rewards will continue to be given to citizens who deserve credit for making contact and persuading communist soldiers and cadres to return [rally].

CHIEU-HOI

3083
```

[← Por um Portugal livre: paz, liberdade, abaixo a censura (For a free Portugal: peace, freedom, down with censorship)](https://propagandaarchive.org/collection/cde-setubal-por-um-portugal-livre-postcard-1969/) ["Cuba: 10 Years of Revolution! Cuba Today": handbill template, United States, 1969 →](https://propagandaarchive.org/collection/cuba-ten-years-of-revolution-handbill-1969/)

## More propaganda examples that use the same techniques

- [Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches](https://propagandaarchive.org/collection/abydos-king-list-ramesses-ii-temple-british-museum/) (New Kingdom Egypt · 0000 · Card stacking, Transfer)
- [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account.
- [Tomb of Darius I at Naqsh-e Rustam: the king in relief beside his inscription DNa, c. 490 BCE](https://propagandaarchive.org/collection/dna-inscription-darius-i-naqsh-e-rustam-490bce/) (Achaemenid Empire · 0000 · Testimonial, Card stacking)
- [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account.
- [Persepolis, Apadana staircase relief: a figure with an animal from a procession of delegations, early fifth century BCE](https://propagandaarchive.org/collection/persepolis-apadana-delegate-relief-500bce/) (Achaemenid Empire · 0000 · Card stacking, Manufactured consensus)
- [Alabaster relief, Assyrian troops storming a citadel, from Nineveh (reign of Sennacherib)](https://propagandaarchive.org/collection/relief-sennacherib-storming-citadel-nineveh-704bce/) (Neo Assyrian Empire · 0000 · Card stacking). Content note: An Assyrian palace relief of troops storming a fortified city, with a file of figures below; Assyrian royal reliefs and texts record killing, mutilation and deportation, shown as carved, with the historical context and scholarly dispute on the regime page.
- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
- [Silver denarius of Vespasian, reverse IVDAEA with a trophy of arms and a seated mourning woman](https://propagandaarchive.org/collection/denarius-vespasian-judaea-capta-0070/) (Roman Empire · 0070 · Card stacking). Content note: A Roman victory coin showing a mourning female figure as the personification of the conquered province of Judaea after the Roman suppression of the Jewish revolt; shown as struck, with the historical context on the regime page.
