---
title: Tuyen Duc and Dalat Help Rural People Build a New Life
url: https://propagandaarchive.org/collection/dalat-tuyen-duc-new-life-calendar-1966/
description: A portrait sheet under the South Vietnamese flag shows five photographs of local-government and cadre aid in Dalat-Tuyen-Duc (a sewing machine.
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. Tuyen Duc and Dalat Help Rural People Build a New Life

[![Tuyen Duc and Dalat Help Rural People Build a New Life, 1966 US poster: A portrait sheet under the South Vietnamese flag](https://propagandaarchive.org/collection/images/dalat-tuyen-duc-new-life-calendar-1966.jpg)](https://propagandaarchive.org/collection/images/dalat-tuyen-duc-new-life-calendar-1966.jpg)

# Tuyen Duc and Dalat Help Rural People Build a New Life

A portrait sheet under the South Vietnamese flag shows five photographs of local-government and cadre aid in Dalat-Tuyen-Duc (a sewing machine, rice and salt handed out, a doctor examining villagers, an electrification survey, a truckload of cadres) with Vietnamese captions and parallel captions in a highland language. A three-month calendar for April to June runs along the bottom. The tell is the calendar: the sheet is made to hang in a home, so the government's record of help sits where the household sees it daily.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) [Card stacking](https://propagandaarchive.org/techniques/card-stacking/) [Transfer](https://propagandaarchive.org/techniques/transfer/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
ĐÀLẠT - TUYÊN-ĐỨC
[flag of the Republic of Vietnam]
GIÚP ĐỒNG BÀO NÔNG THÔN XÂY DỰNG VÀ CẢI THIỆN ĐỜI SỐNG
[highland-language text, not transcribed]

SAU KHI MÃN KHÓA, CÁC CÁN BỘ NÔNG THÔN TRỞ VỀ THÔN ẤP HƯỚNG DẪN ĐỒNG BÀO THỰC HIỆN CÔNG TÁC CẢI THIỆN ĐỜI SỐNG.
[highland-language text, not transcribed]

MỘT THIẾU NỮ THƯỢNG SAU KHI TỐT NGHIỆP LỚP HUẤN LUYỆN CẢI TIẾN SINH HOẠT GIA ĐÌNH ĐANG VUI THÍCH XỬ DỤNG CHIẾC MÁY MAY DO CHÍNH QUYỀN CẤP PHÁT.
[highland-language text, not transcribed]

GẠO, MUỐI VÀ CÁC THỰC PHẨM CẦN THIẾT CHO ĐỜI SỐNG HÀNG NGÀY ĐÃ ĐƯỢC CHÍNH QUYỀN ĐỊA PHƯƠNG PHÂN PHÁT CHO ĐỒNG BÀO THƯỢNG TỴ NẠN CỘNG-SẢN TẠI ẤP SUỐI-THÔNG, QUẬN ĐỨC TRỌNG.
[highland-language text, not transcribed]

CÁC BÁC-SĨ CÔNG VÀ TƯ ĐẾN TẬN CÁC THÔN ẤP KHÁM BỊNH VÀ PHÁT THUỐC MIỄN PHÍ CHO ĐỒNG BÀO THƯỢNG TỴ NẠN CỘNG-SẢN.
[highland-language text, not transcribed]

KỸ-SƯ VESTA-ORR VÀ BAN QUẢN TRỊ HỢP TÁC XÃ ĐIỆN ĐANG NGHIÊN CỨU VIỆC THIẾT LẬP HỆ THỐNG TRỤ ĐIỆN TẠI XÃ HIỆP-THẠNH, QUẬN ĐỨC-TRỌNG.
[highland-language text, not transcribed]

LỊCH BA THÁNG
tháng tư | tháng năm | tháng sáu
CHỦ NHẬT, THỨ HAI, THỨ BA, THỨ TƯ, THỨ NĂM, THỨ SÁU, THỨ BẢY
[calendar grid of day numbers and lunar-day numbers, not transcribed]
SP1054
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
DALAT - TUYEN-DUC
[flag of the Republic of Vietnam]
HELP RURAL PEOPLE BUILD AND IMPROVE THEIR LIVES
[highland-language text, not transcribed]

After finishing their course, the rural cadres return to the hamlets to guide the people in carrying out work to improve their lives.
[highland-language text, not transcribed]

A highland girl, after graduating from a course on improving family living, is happily using a sewing machine issued by the government.
[highland-language text, not transcribed]

Rice, salt and foodstuffs needed for daily life have been distributed by the local government to highland people taking refuge from the Communists at Suoi-Thong hamlet, Duc Trong district.
[highland-language text, not transcribed]

Public and private doctors go all the way to the hamlets to examine the sick and hand out medicine free to highland people taking refuge from the Communists.
[highland-language text, not transcribed]

Engineer Vesta-Orr and the board of the electricity cooperative are studying the setting up of a system of power poles in Hiep-Thanh village, Duc-Trong district.
[highland-language text, not transcribed]

THREE-MONTH CALENDAR
April | May | June
Sunday, Monday, Tuesday, Wednesday, Thursday, Friday, Saturday
[calendar grid of day numbers and lunar-day numbers, not transcribed]
SP1054
```

[← Cung chúc Tân Xuân (Happy New Spring) Tet greeting leaflet](https://propagandaarchive.org/collection/cung-chuc-tan-xuan-tet-greeting-leaflet-1966/) [Dalat and Tuyen Duc Implement the Rural Construction Program →](https://propagandaarchive.org/collection/dalat-tuyen-duc-rural-construction-1966/)

## More propaganda examples that use the same techniques

- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
- [Bronze sestertius of Trajan, reverse S P Q R OPTIMO PRINCIPI, S C, the emperor on horseback riding down an enemy](https://propagandaarchive.org/collection/sestertius-trajan-optimo-principi-0103/) (Roman Empire · 0103 · Testimonial, Glittering generalities)
- [Gold solidus of Constantine I, reverse RESTITVTORI LIBERTATIS](https://propagandaarchive.org/collection/solidus-constantine-i-restitutori-libertatis-0313/) (Roman Empire · 0313 · Glittering generalities)
- [Gold solidus of Justinian I, reverse VICTORIA AVGGG with Victory holding a Christogram staff](https://propagandaarchive.org/collection/solidus-justinian-i-victoria-avggg-0538/) (Byzantine Empire · 0538 · Transfer, Glittering generalities)
- [The Armada Portrait of Elizabeth I (Royal Museums Greenwich version), oil on panel](https://propagandaarchive.org/collection/armada-portrait-elizabeth-i-greenwich-1588/) (England · 1588 · Transfer, Glittering generalities)
- [Medal of Elizabeth I: portrait in a ruff, reverse an ark on stormy waves with SAEVAS TRANQVILLA PER VNDAS (18th-century aftercast of a 1588 model)](https://propagandaarchive.org/collection/elizabeth-i-ark-medal-aftercast-1588/) (England · 1588 · Transfer, Glittering generalities)
- [Frontispiece to Eikon Basilike, The Pourtraicture of His Sacred Majestie in his Solitudes and Sufferings (Hollar, 1649)](https://propagandaarchive.org/collection/eikon-basilike-frontispiece-hollar-1649/) (Dutch Republic · 1649 · Transfer, Glittering generalities)
