---
title: Dig down deep! Buy twice as many Bonds in the mighty 7th War Loan
url: https://propagandaarchive.org/collection/dig-down-deep-7th-war-loan-1945/
description: 'Treasury bond poster: a sleeve patterned with stars (Uncle Sam) holds out a fan of $100 bonds toward a figure in overalls whose hand rests in a pocket.'
section: Collection
---

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3. Dig down deep! Buy twice as many Bonds in the mighty 7th War Loan

[![Dig down deep! Buy twice as many Bonds in the mighty 7th War Loan, 1945 US poster: Treasury bond poster](https://propagandaarchive.org/collection/images/dig-down-deep-7th-war-loan-1945.jpg)](https://propagandaarchive.org/collection/images/dig-down-deep-7th-war-loan-1945.jpg)

# Dig down deep! Buy twice as many Bonds in the mighty 7th War Loan

Treasury bond poster: a sleeve patterned with stars (Uncle Sam) holds out a fan of $100 bonds toward a figure in overalls whose hand rests in a pocket, with bombers over wrecked tanks behind. 'Dig down deep!' links the worker's pocket to the war scene; the 7th War Loan, a stated goal of twice as many bonds, is named at the foot.

## Propaganda techniques used in this poster

[Transfer](https://propagandaarchive.org/techniques/transfer/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
DIG DOWN DEEP!
Buy twice as many Bonds in
THE MIGHTY 7TH WAR LOAN
[signature:] Geo. Kanelous
[imprint:] U.S. GOVERNMENT PRINTING OFFICE : 1945-O-639140
AN OFFICIAL U.S. TREASURY POSTER
WFD 16
```

[← Did you give them enough...on time?](https://propagandaarchive.org/collection/did-you-give-them-enough-on-time-war-dept-1945/) [Don't wreck it! It's your latrine →](https://propagandaarchive.org/collection/dont-wreck-it-its-your-latrine-1945/)

## More propaganda examples that use the same techniques

- [Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches](https://propagandaarchive.org/collection/abydos-king-list-ramesses-ii-temple-british-museum/) (New Kingdom Egypt · 0000 · Card stacking, Transfer)
- [Clay cylinder with the Ehulhul inscription of Nabonidus, king of Babylon, describing work on three temples](https://propagandaarchive.org/collection/cylinder-nabonidus-ehulhul-inscription-555bce/) (Neo Babylonian Empire · 0000 · Transfer)
- [Seated limestone statue of Hatshepsut as king, with feminine royal titles on the throne, reassembled from fragments broken up at Deir el-Bahri](https://propagandaarchive.org/collection/hatshepsut-seated-statue-limestone-met-1458bce/) (New Kingdom Egypt · 0000 · Transfer, Testimonial)
- [Glazed-brick panel with a striding lion, from Babylon (reign of Nebuchadnezzar II)](https://propagandaarchive.org/collection/ishtar-gate-panel-striding-lion-nebuchadnezzar-ii-604bce/) (Neo Babylonian Empire · 0000 · Transfer)
- [Limestone relief block of Ramesses II wearing the White Crown, a jubilee relief from his temple at Herakleopolis](https://propagandaarchive.org/collection/jubilee-relief-ramesses-ii-herakleopolis-met-05-4-256/) (New Kingdom Egypt · 0000 · Transfer)
- [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account.
- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
- [Egyptian alabaster jar inscribed with the name of Xerxes the Great in four languages (Old Persian, Elamite, Babylonian, Egyptian), 486 to 466 BCE](https://propagandaarchive.org/collection/xerxes-jar-four-languages-486bce/) (Achaemenid Empire · 0000 · Transfer)
