--- title: 'Do your part to win the war: buy more War Savings Stamps' url: https://propagandaarchive.org/collection/do-your-part-to-win-the-war-war-savings-stamps-1942/ description: 'Horizontal War Savings Stamps chart: a grid of 25-cent-stamp and bond price equivalents for equipment (steel helmet, Garand rifle, jeep.' section: Collection --- 1. [Home](https://propagandaarchive.org/) 2. [Collection](https://propagandaarchive.org/collection/) 3. Do your part to win the war: buy more War Savings Stamps [![Do your part to win the war: buy more War Savings Stamps, 1942 US poster: Horizontal War Savings Stamps chart](https://propagandaarchive.org/collection/images/do-your-part-to-win-the-war-war-savings-stamps-1942.jpg)](https://propagandaarchive.org/collection/images/do-your-part-to-win-the-war-war-savings-stamps-1942.jpg) # Do your part to win the war: buy more War Savings Stamps Horizontal War Savings Stamps chart: a grid of 25-cent-stamp and bond price equivalents for equipment (steel helmet, Garand rifle, jeep, parachute) with a hand holding a stamp album, ringed by rank insignia and short captions on Doolittle, MacArthur and Navy heroes. Each item pairs a small purchase with a named piece of kit, a card-stacking list of concrete benefits, with named officers and a quoted presidential line as testimonial. ## Propaganda techniques used in this poster [Card stacking](https://propagandaarchive.org/techniques/card-stacking/) [Testimonial](https://propagandaarchive.org/techniques/testimonial/) ## Text on the object Original (English) · read from the image, not independently checked ``` DO YOUR PART TO WIN THE WAR BUY MORE WAR SAVINGS STAMPS 11 25c Stamps will pay for 1 STEEL HELMET. For protection against shrapnel fragments, every soldier needs a steel helmet with its padded inner-liner. 1 25c Stamp will pay for ONE MONTH'S FEED FOR ONE CARRIER PIGEON. A carrier pigeon eats about a pound of grain a week. His message capsule costs the Army about 12 1/2c. 106 $18.75 War Bonds will pay for 1 L4A LIAISON PLANE. The Army's L4A Liaison and Courier Ship is the familiar "Cub" in war paint. It can do artillery spotting, or carry messages in and out of places no big ship can go. 4 $18.75 Bonds will pay for 1 GARAND RIFLE. With the modern self-loading Garand, an infantryman can fire 60 shots a minute, up to an effective range of 3,500 yards. 6 25c Stamps will pay for 1 HAND-GRENADE. Thanks to baseball, American soldiers know how to make good use of hand-grenades. Help send them plenty. 1 25c Stamp will pay for FILM FOR AN AERIAL PHOTOGRAPH. Aerial photographs help record damage done the enemy, and bring back invaluable information to guide future action. 3 10c Stamps will pay for 2 SANDBAGS. The Army's sandbag is 16" by 24", made of mildew-proof burlap. When filled, it will stop any type of rifle or machine-gun bullet. 27 25c Stamps will pay for 1 BLANKET. The blanket you pay for may go to Iceland, Alaska or elsewhere - snug sleeping comfort for an American soldier somewhere. 37 25c Stamps will pay for 1 GAS MASK. Gas strikes without warning - the enemy has already used it in China - the mask you pay for may save a soldier's life. 2 10c Stamps will pay for GAS FOR SELF-INFLATING LIFEBELT. The carbon dioxide in these capsules expands 450 times. Belts like these saved the crew of the Lexington. 10 $18.75 Bonds will pay for 1 LIFE FLOAT. This modern Navy "float" saves ten, and its balsa wood buoyancy is unaffected by capsizing, splintering or shell fragments. 20 25c Stamps will pay for AVIATION 1 FIRST AID KIT. 500 bullets recently riddled an American plane - and still she brought her crew safe home. First aid in flight helped every man get quickly into action again. 8 $18.75 Bonds will pay for 1 SUB-MACHINE GUN. The Thompson sub-machine gun ("tommy gun") can be fired from shoulder or hip at the rate of 600 shots a minute. 22 25c Stamps will pay for 1 PUP TENT. Provides two soldiers with a snug, dry place to sleep. The tent divides so that on the march each man can carry half. 1 25c Stamp will pay for A CLIP OF BULLETS. 8 bullets per clip for Garand @ 2.9c each. In the end, it's the business talk from thousands of rifles which determines who holds a given piece of ground. 20 25c Stamps will pay for 1 BAYONET. When not in place on the rifle muzzle, a bayonet has a hundred uses - is as versatile as a trapper's sheath-knife. 1 Completely filled stamp book will pay for 1 "WALKIE-TALKIE". "Walkie talkie" is the name given the two-way radio that a man can carry on his chest, and through which he can talk with head-quarters. PERHAPS YOUR SCHOOL OR COUNTY CAN SAVE TO PAY FOR ONE OF THESE: Sound Locator $5,000; Anti-tank Gun 6,500; Barrage Balloon 10,000; Anti-aircraft Gun, 37mm. 20,000; 155mm. Howitzer 50,000; PT Boat 75,000; Medium Tank 75,000 Pursuit Plane 137,000; Flying Fortress 350,000; Submarine 3,000,000; Destroyer 3,000,000; Aircraft Carrier 150,000,000 8 25c Stamps will pay for 1 MESS KIT. One of the most important items a soldier carries - pan, plastic canteen and cup, fork, knife and spoon, all in a canvas cover. [text cut at the 4000-character cap; omitted: the remaining grid captions, the equipment panels after the 'Perhaps your school or county' price list, the hand-obscured ski entry, the stamp album text, the border rank and badge labels, the border captions (Doolittle, Roosevelt quotation, MacArthur, Bulkeley, Mason) and the printed imprint 1942-O-486165 WSS-822] ``` [← Do your part, join the WAAC](https://propagandaarchive.org/collection/do-your-part-join-the-waac-1942/) [Don't Be a 'Benny!' →](https://propagandaarchive.org/collection/dont-be-a-benny-salute-1942/) ## More propaganda examples that use the same techniques - [Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches](https://propagandaarchive.org/collection/abydos-king-list-ramesses-ii-temple-british-museum/) (New Kingdom Egypt · 0000 · Card stacking, Transfer) - [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account. - [Tomb of Darius I at Naqsh-e Rustam: the king in relief beside his inscription DNa, c. 490 BCE](https://propagandaarchive.org/collection/dna-inscription-darius-i-naqsh-e-rustam-490bce/) (Achaemenid Empire · 0000 · Testimonial, Card stacking) - [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account. - [Persepolis, Apadana staircase relief: a figure with an animal from a procession of delegations, early fifth century BCE](https://propagandaarchive.org/collection/persepolis-apadana-delegate-relief-500bce/) (Achaemenid Empire · 0000 · Card stacking, Manufactured consensus) - [Alabaster relief, Assyrian troops storming a citadel, from Nineveh (reign of Sennacherib)](https://propagandaarchive.org/collection/relief-sennacherib-storming-citadel-nineveh-704bce/) (Neo Assyrian Empire · 0000 · Card stacking). Content note: An Assyrian palace relief of troops storming a fortified city, with a file of figures below; Assyrian royal reliefs and texts record killing, mutilation and deportation, shown as carved, with the historical context and scholarly dispute on the regime page. - [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities) - [Silver denarius of Vespasian, reverse IVDAEA with a trophy of arms and a seated mourning woman](https://propagandaarchive.org/collection/denarius-vespasian-judaea-capta-0070/) (Roman Empire · 0070 · Card stacking). Content note: A Roman victory coin showing a mourning female figure as the personification of the conquered province of Judaea after the Roman suppression of the Jewish revolt; shown as struck, with the historical context on the regime page.