---
title: Eat a lunch that packs a punch! Facts about Group 4 (milk and milk products)
url: https://propagandaarchive.org/collection/eat-a-lunch-that-packs-a-punch-group-4-1943/
description: 'Folder panel in the ''Eat a Lunch That Packs a Punch!'' series: a cartoon dog trots off with a large bone beside the line ''For strong teeth and bones''.'
section: Collection
---

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3. Eat a lunch that packs a punch! Facts about Group 4

[![Eat a lunch that packs a punch! Facts about Group 4, 1943 US poster: Folder panel in the 'Eat a Lunch That Packs a Punch!'](https://propagandaarchive.org/collection/images/eat-a-lunch-that-packs-a-punch-group-4-1943.jpg)](https://propagandaarchive.org/collection/images/eat-a-lunch-that-packs-a-punch-group-4-1943.jpg)

# Eat a lunch that packs a punch! Facts about Group 4 (milk and milk products)

Folder panel in the 'Eat a Lunch That Packs a Punch!' series: a cartoon dog trots off with a large bone beside the line 'For strong teeth and bones', over an upside-down food-group wheel and a calcium text block on milk products. A cartoon animal carries a health claim, a plain-folks and benefit appeal.

## Propaganda techniques used in this poster

[Plain folks](https://propagandaarchive.org/techniques/plain-folks/) [Card stacking](https://propagandaarchive.org/techniques/card-stacking/)

## Text on the object

Original (English) · read from the image, not independently checked

```
EAT A LUNCH THAT PACKS A PUNCH
FOR STRONG TEETH AND BONES
U. S. Department of Agriculture—War Food Administration
[imprint:] GPO
FACTS ABOUT GROUP 4 (printed upside down)
MILK AND MILK PRODUCTS
Here's calcium for strong bones and teeth! In fact, three-quarters of the calcium in the average American diet comes from milk in some form . . . fresh milk; evaporated, dried, or skim milk; cheese. So "drink your milk" in whatever form you prefer—there's good nutrition in all milk products!
Milk's a body builder, too! Like eggs, meat, and poultry, it provides first-class protein to help build muscle and tissue.
So include some milk products in your diet EVERY day! There is no other food group that supplies in so concentrated a form the calcium you need.
AT LUNCH AND AT HOME. . . EAT THE BASIC 7 EVERY DAY AND DO YOURSELF A FAVOR!
[wheel, partly cropped:] GROUP THREE; GROUP FOUR; GROUP FIVE; ORANGES, TOMATOES, GRAPEFRUIT... or raw cabbage or salad greens; POTATOES AND OTHER VEGETABLES AND FRUITS raw, dried, cooked, frozen or canned; MILK AND MILK PRODUCTS... fluid, evaporated, dried milk, or cheese; POULTRY, [..] OR EGGS... and dried beans, peas, nuts, or peanut butter; U.S. NEEDS US STRONG EAT THE BASIC 7 EVERY DAY
```

[← Eat a lunch that packs a punch! Facts about Group 3 (potatoes, other vegetables and fruits)](https://propagandaarchive.org/collection/eat-a-lunch-that-packs-a-punch-group-3-1943/) [Eat a lunch that packs a punch! Facts about Group 5 (meat, poultry, fish, eggs, beans) →](https://propagandaarchive.org/collection/eat-a-lunch-that-packs-a-punch-group-5-1943/)

## More propaganda examples that use the same techniques

- [Trois Tetes sous l'meme bonnet (three heads under the same cap)](https://propagandaarchive.org/collection/trois-tetes-sous-le-meme-bonnet-1789/) (France · 1789 · Plain folks, Glittering generalities)
- ['This log cabin was the first building erected on the North Bend', Whig print by T. Sinclair, 1840](https://propagandaarchive.org/collection/harrison-north-bend-log-cabin-sinclair-1840/) (United States · 1840 · Plain folks, Transfer)
- [Treeing Coons (pro-Polk cartoon), 1844](https://propagandaarchive.org/collection/treeing-coons-polk-1844/) (United States · 1844 · Name-calling, Plain folks)
- [Zachary Taylor, People's Candidate for President (Currier banner), 1848](https://propagandaarchive.org/collection/taylor-fillmore-peoples-candidate-1848/) (United States · 1848 · Plain folks, Glittering generalities)
- ['Little Mac.' (from the Democratic presidential campaign songster)](https://propagandaarchive.org/collection/little-mac-song-sheet-feeks-1864/) (United States · 1864 · Bandwagon, Plain folks)
- [The peoples' choice, H. Greeley G. Brown](https://propagandaarchive.org/collection/peoples-choice-greeley-brown-1872/) (United States · 1872 · Bandwagon, Plain folks)
- [The working-man's banner. For President, Ulysses S. Grant, 'The Galena Tanner.' For Vice-President, Henry Wilson, 'The Natick Shoemaker.'](https://propagandaarchive.org/collection/working-mans-banner-grant-1872/) (United States · 1872 · Plain folks, Transfer)
- [The Chappaqua farmer](https://propagandaarchive.org/collection/chappaqua-farmer-1872/) (United States · Jul 1872 · Plain folks, Glittering generalities)