---
title: Equipment is precious!
url: https://propagandaarchive.org/collection/equipment-is-precious-office-equipment-1943/
description: A woman in a white blouse cleans a typewriter with a syringe-style cleaner, a bottle marked 'Alcohol' beside her.
section: Collection
---

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3. Equipment is precious!

[![Equipment is precious!, 1943 US poster: A woman in a white blouse cleans a typewriter with a syringe-style cleaner, a bottle](https://propagandaarchive.org/collection/images/equipment-is-precious-office-equipment-1943.jpg)](https://propagandaarchive.org/collection/images/equipment-is-precious-office-equipment-1943.jpg)

# Equipment is precious!

A woman in a white blouse cleans a typewriter with a syringe-style cleaner, a bottle marked 'Alcohol' beside her, while a large white-outlined figure of a soldier aiming a rifle fills the background. The tell for transfer is the soldier drawn behind the typist, tying care of office equipment to the soldier's needs ('help him win').

## Propaganda techniques used in this poster

[Transfer](https://propagandaarchive.org/techniques/transfer/)

## Text on the object

Original (English) · read from the image, not independently checked

```
EQUIPMENT IS PRECIOUS!

Remember his needs. Your care
of office equipment will save
vital materials and help him win.

[signature:] Jon Whitcomb
[imprint:] U. S. GOVERNMENT PRINTING OFFICE : 1943—O—554460

[bottle label:] ALCOHOL
```

[← Enlist in the WAVES: Release a man to fight at sea](https://propagandaarchive.org/collection/enlist-in-the-waves-release-a-man-1943/) [Eux aussi achètent des obligations de la Victoire (Canada Victory Loan, French-language poster) →](https://propagandaarchive.org/collection/eux-aussi-achetent-obligations-victoire-1943/)

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- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
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