---
title: Every minute counts
url: https://propagandaarchive.org/collection/every-minute-counts-oem-1941/
description: 'Long horizontal banner sheet: the words ''EVERY MINUTE COUNTS'' in large red capitals on white, flanked at each end by a blue panel with the U.S. eagle'
section: Collection
---

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2. [Collection](https://propagandaarchive.org/collection/)
3. Every minute counts

[![Every minute counts, 1941 US poster: Long horizontal banner sheet](https://propagandaarchive.org/collection/images/every-minute-counts-oem-1941.jpg)](https://propagandaarchive.org/collection/images/every-minute-counts-oem-1941.jpg)

# Every minute counts

Long horizontal banner sheet: the words 'EVERY MINUTE COUNTS' in large red capitals on white, flanked at each end by a blue panel with the U.S. eagle and stars in a white roundel. The technique is faint: a bare urgency slogan with state emblems, no scene or named claim.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
EVERY MINUTE COUNTS
[imprint:] DIVISION OF INFORMATION • OFFICE FOR EMERGENCY MANAGEMENT • WASHINGTON, D. C. (printed under each eagle)
[imprint:] U.S. GOVERNMENT PRINTING OFFICE [remainder illegible]
```

[← Every minute can count! If there are spares](https://propagandaarchive.org/collection/every-minute-can-count-if-there-are-spares-1941/) [Every minute lost on this job may mean.. →](https://propagandaarchive.org/collection/every-minute-lost-penicillin-building-1941/)

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- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
- [Bronze sestertius of Trajan, reverse S P Q R OPTIMO PRINCIPI, S C, the emperor on horseback riding down an enemy](https://propagandaarchive.org/collection/sestertius-trajan-optimo-principi-0103/) (Roman Empire · 0103 · Testimonial, Glittering generalities)
- [Gold solidus of Constantine I, reverse RESTITVTORI LIBERTATIS](https://propagandaarchive.org/collection/solidus-constantine-i-restitutori-libertatis-0313/) (Roman Empire · 0313 · Glittering generalities)
- [Gold solidus of Justinian I, reverse VICTORIA AVGGG with Victory holding a Christogram staff](https://propagandaarchive.org/collection/solidus-justinian-i-victoria-avggg-0538/) (Byzantine Empire · 0538 · Transfer, Glittering generalities)
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- [Medal of Elizabeth I: portrait in a ruff, reverse an ark on stormy waves with SAEVAS TRANQVILLA PER VNDAS (18th-century aftercast of a 1588 model)](https://propagandaarchive.org/collection/elizabeth-i-ark-medal-aftercast-1588/) (England · 1588 · Transfer, Glittering generalities)
- [Frontispiece to Eikon Basilike, The Pourtraicture of His Sacred Majestie in his Solitudes and Sufferings (Hollar, 1649)](https://propagandaarchive.org/collection/eikon-basilike-frontispiece-hollar-1649/) (Dutch Republic · 1649 · Transfer, Glittering generalities)