---
title: For your comfort, why waste them?
url: https://propagandaarchive.org/collection/for-your-comfort-why-waste-them-1944/
description: 'Army fuel-conservation poster: a cutaway barracks building with arrows labelled LIGHTS, HEAT and HOT WATER, a bulb, a bed.'
section: Collection
---

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3. For your comfort, why waste them?

[![For your comfort, why waste them?, 1944 US poster: Army fuel-conservation poster](https://propagandaarchive.org/collection/images/for-your-comfort-why-waste-them-1944.jpg)](https://propagandaarchive.org/collection/images/for-your-comfort-why-waste-them-1944.jpg)

# For your comfort, why waste them?

Army fuel-conservation poster: a cutaway barracks building with arrows labelled LIGHTS, HEAT and HOT WATER, a bulb, a bed, and a soldier shaving at a basin. Short instructions say to turn off lights, keep windows shut and use no more hot water than needed. The technique is faint here; the closest is the plain, everyday soldier as the viewer's stand-in.

## Propaganda techniques used in this poster

[Plain folks](https://propagandaarchive.org/techniques/plain-folks/)

## Text on the object

Original (English) · read from the image, not independently checked

```
FOR YOUR COMFORT
LIGHTS
TURN THEM OFF WHEN NOT NEEDED. TAKES A LOT OF FUEL TO FEED THEM
HEAT
OPEN WINDOWS HEAT THE OUT-OF-DOORS. IMPROPER FIRING WASTES FUEL UP THE CHIMNEY.
HOT WATER
GIVE THE NEXT MAN A BREAK. USE NO MORE THAN YOU NEED. TURN OFF TIGHT.
WHY WASTE THEM ?
FUEL IS SCARCE. CONSERVE IT NOW WE'LL NEED IT LATER
U.S. ARMY SAVE CONSERVATION PROGRAM
OFFICE, CHIEF OF ENGINEERS
ARMY CONSERVATION PROJECT No. 118-E-26
[imprint: U. S. GOVERNMENT PRINTING OFFICE : 1944-O-609906]
```

[← For you after the war](https://propagandaarchive.org/collection/for-you-after-the-war-spending-power-1944/) [For your country's sake today, for your own sake tomorrow →](https://propagandaarchive.org/collection/for-your-countrys-sake-today-1944/)

## More propaganda examples that use the same techniques

- [Trois Tetes sous l'meme bonnet (three heads under the same cap)](https://propagandaarchive.org/collection/trois-tetes-sous-le-meme-bonnet-1789/) (France · 1789 · Plain folks, Glittering generalities)
- ['This log cabin was the first building erected on the North Bend', Whig print by T. Sinclair, 1840](https://propagandaarchive.org/collection/harrison-north-bend-log-cabin-sinclair-1840/) (United States · 1840 · Plain folks, Transfer)
- [Treeing Coons (pro-Polk cartoon), 1844](https://propagandaarchive.org/collection/treeing-coons-polk-1844/) (United States · 1844 · Name-calling, Plain folks)
- [Zachary Taylor, People's Candidate for President (Currier banner), 1848](https://propagandaarchive.org/collection/taylor-fillmore-peoples-candidate-1848/) (United States · 1848 · Plain folks, Glittering generalities)
- ['Little Mac.' (from the Democratic presidential campaign songster)](https://propagandaarchive.org/collection/little-mac-song-sheet-feeks-1864/) (United States · 1864 · Bandwagon, Plain folks)
- [The peoples' choice, H. Greeley G. Brown](https://propagandaarchive.org/collection/peoples-choice-greeley-brown-1872/) (United States · 1872 · Bandwagon, Plain folks)
- [The working-man's banner. For President, Ulysses S. Grant, 'The Galena Tanner.' For Vice-President, Henry Wilson, 'The Natick Shoemaker.'](https://propagandaarchive.org/collection/working-mans-banner-grant-1872/) (United States · 1872 · Plain folks, Transfer)
- [The Chappaqua farmer](https://propagandaarchive.org/collection/chappaqua-farmer-1872/) (United States · Jul 1872 · Plain folks, Glittering generalities)