---
title: Cooperative farmers watch Ulbricht's Volkskammer statement on television, Höhnstedt
url: https://propagandaarchive.org/collection/gdr-hoehnstedt-farmers-watch-ulbricht-broadcast-1960/
description: About ten villagers, adults and a child, sit packed around a small television set in a farm room, all facing the screen.
section: Collection
---

[Collection](https://propagandaarchive.org/collection/)

[![Cooperative farmers watch Ulbricht's Volkskammer statement on television, Höhnstedt](https://propagandaarchive.org/collection/images/gdr-hoehnstedt-farmers-watch-ulbricht-broadcast-1960.jpg)](https://propagandaarchive.org/collection/images/gdr-hoehnstedt-farmers-watch-ulbricht-broadcast-1960.jpg)

# Cooperative farmers watch Ulbricht's Volkskammer statement on television, Höhnstedt

About ten villagers, adults and a child, sit packed around a small television set in a farm room, all facing the screen. The agency caption says the farmers of the whole Halle district received Ulbricht's statement on production cooperatives 'with great satisfaction' and that the Höhnstedt cooperative farmers watched it together. One room of viewers stands for the reaction of a district, offered as approval of the policy.

- **Date:** April 24, 1960
- **Period:** [Cold War](https://propagandaarchive.org/collection/#era=cold-war)
- **Made by:** Zentralbild (ADN, GDR state news agency), photograph by Schmidt; broadcast by GDR state television
- **Region:** [Western and Central Europe](https://propagandaarchive.org/collection/#region=western-central-europe)
- **Country:** [East Germany](https://propagandaarchive.org/collection/#country=east-germany)
- **Medium:** [Photograph](https://propagandaarchive.org/collection/#medium=photograph)
- **Issuer type:** [Media](https://propagandaarchive.org/collection/#actor=media)
- **Regime:** [German Democratic Republic](https://propagandaarchive.org/collection/#regime=german-democratic-republic)
- **Leader:** [Walter Ulbricht](https://propagandaarchive.org/collection/#leader=walter-ulbricht)
- **Audience:** [Domestic public](https://propagandaarchive.org/collection/#audience=domestic-public)
- **Purpose:** [Persuade or win support](https://propagandaarchive.org/collection/#purpose=persuade-support)
- **Themes:** [Media and information](https://propagandaarchive.org/collection/#theme=media-information), [Economy and finance](https://propagandaarchive.org/collection/#theme=economy-finance)
- **Event:** [Cold War](https://propagandaarchive.org/collection/#event=cold-war)
- **Techniques:** [Bandwagon](https://propagandaarchive.org/techniques/bandwagon/)
- **Source:** Identified Openly sourced: the speaker is who they say they are
- **Source:** [Bundesarchiv (German Federal Archives), Bild 183 collection, via Wikimedia Commons](https://commons.wikimedia.org/wiki/File:Bundesarchiv_Bild_183-72585-0001,_Hoehnstedt,_Bauern_vor_dem_Fernsehger%C3%A4t.jpg), retrieved September 29, 2026
- **Rights:** CC BY-SA 3.0 DE (Bundesarchiv cooperation release on Wikimedia Commons; file page states the licence) Bundesarchiv, Bild 183-72585-0001 / Schmidt / CC-BY-SA 3.0 DE

## Text on the object

Original (German) · checked against a source transcription

```
[On the image, in the archive strip at the foot: "Bundesarchiv. Bild 183-72585-0001 / Foto: Schmidt | 24. April 1960"]
[The agency caption in the Bundesarchiv record reads:]
Hoehnstedt, Bauern vor dem Fernsehgerät
Zentralbild/Schmidt
24.4.1960
Genossenschaftsbauern verfolgten Regierungserklärung an den Fernsehschirmen

Mit großer Befriedigung nahmen die Bauern des Bezirkes Halle die vom 1. Stellvertreter des Vorsitzenden des Ministerrates und vom 1. Sekretaer des ZK der SED, Walter Ulbricht, am 24.4.1960 vor der Volkskammer abgegebene bedeutsamen Regierungserklaerung ueber die Entwicklung der landwirtschaftlichen Produktionsgenossenschaften auf. In Hoehnstedt (Höhnstedt) im Saalekreis verfolgten die Genossenschaftsbauern gemeinsam die Ausfuehrungen Walter Ulbrichts am Fernsehschirm.
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
[On the image, in the archive strip at the foot: "Federal Archives. Picture 183-72585-0001 / Photo: Schmidt | 24 April 1960"]
[The agency caption in the Bundesarchiv record reads:]
Hoehnstedt, farmers in front of the television set
Central picture [Zentralbild]/Schmidt
24.4.1960
Cooperative farmers followed government statement on the television screens

With great satisfaction the farmers of the Halle district received the significant government statement on the development of the agricultural production cooperatives, delivered before the Volkskammer on 24.4.1960 by the First Deputy Chairman of the Council of Ministers and First Secretary of the SED Central Committee, Walter Ulbricht. In Hoehnstedt (Höhnstedt) in the Saalekreis the cooperative farmers followed Walter Ulbricht's remarks together at the television screen.
```

No lettering appears in the scene itself; the archive strip was read from the committed image. The caption is the Zentralbild text in the Bundesarchiv record as reproduced on the Commons file page, with its ae/ue transliterations kept. Translation is literal, machine translation by Claude, not fluent-reader verified.

[← "Plane mit Arbeite mit Regiere mit!": town-hall banner, Königstein (Saxon Switzerland)](https://propagandaarchive.org/collection/gdr-plane-mit-banner-koenigstein-1960/) [Deutscher Fernsehfunk main building, Berlin-Adlershof →](https://propagandaarchive.org/collection/gdr-adlershof-television-centre-1960/)

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- [The Menace front page, 12 April 1913 (Aurora, Missouri)](https://propagandaarchive.org/collection/the-menace-front-page-1913/) (United States · Apr 12, 1913 · Bandwagon, Scapegoating). Content note: Anti-Catholic newspaper front page with a skull-and-crossbones emblem labelled 'Temporal Power' and claims of a Roman Catholic conspiracy.
- [Vote Against Woman Suffrage](https://propagandaarchive.org/collection/georgia-vote-against-woman-suffrage-1915/) (United States · 1915 · Fear appeal, Bandwagon)
