---
title: Give! United War Work Campaign
url: https://propagandaarchive.org/collection/give-united-war-work-campaign-1918/
description: A horizontal sheet of large pale capitals on a dark blue ground reads 'GIVE!' above the line 'United War Work Campaign.' There is no picture or further
section: Collection
---

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3. Give! United War Work Campaign

[![Give! United War Work Campaign, 1918 US poster: A horizontal sheet of large pale capitals on a dark blue ground reads 'GIVE!'](https://propagandaarchive.org/collection/images/give-united-war-work-campaign-1918.jpg)](https://propagandaarchive.org/collection/images/give-united-war-work-campaign-1918.jpg)

# Give! United War Work Campaign

A horizontal sheet of large pale capitals on a dark blue ground reads 'GIVE!' above the line 'United War Work Campaign.' There is no picture or further argument. The tell is the bare imperative, which relies on the campaign's name to supply the reason.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
GIVE!

UNITED WAR WORK CAMPAIGN

[imprint, lower right, partly legible: CAREY PRINT UTICA N.Y.]
```

The imprint is a very small printed mark at the lower right edge.

[← The Garbage That Comes from Your Kitchen (Food Administration)](https://propagandaarchive.org/collection/garbage-from-your-kitchen-food-administration-1918/) [The Greatest Mother in the World: Red Cross Christmas Roll Call →](https://propagandaarchive.org/collection/greatest-mother-in-the-world-1918/)

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