---
title: How green is my pasture! Conservation practices
url: https://propagandaarchive.org/collection/how-green-is-my-pasture-1944/
description: 'Farm conservation poster: a cartoon cow with upturned eyes stands among oversized clover plants, with the headline ''How green is my pasture!'' and ''Since'
section: Collection
---

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3. How green is my pasture! Conservation practices

[![How green is my pasture! Conservation practices, 1944 US poster: Farm conservation poster](https://propagandaarchive.org/collection/images/how-green-is-my-pasture-1944.jpg)](https://propagandaarchive.org/collection/images/how-green-is-my-pasture-1944.jpg)

# How green is my pasture! Conservation practices

Farm conservation poster: a cartoon cow with upturned eyes stands among oversized clover plants, with the headline 'How green is my pasture!' and 'Since the boss uses' above the words 'Conservation practices'. The cow speaks for the farmer's herd, a plain-folks device, and 'green' pasture stands in for the benefit of reseeding and fertilizing.

## Propaganda techniques used in this poster

[Plain folks](https://propagandaarchive.org/techniques/plain-folks/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
HOW GREEN IS MY PASTURE!
Since
the boss
uses
CONSERVATION
PRACTICES
RESEEDING, FERTILIZING, AND NEW PASTURES
[signature: H.E. Chapman]
[imprint: U.S. GOVERNMENT PRINTING OFFICE : 1944-O-594697]
```

[← How does your posture line up?](https://propagandaarchive.org/collection/how-does-your-posture-line-up-1944/) [How he feels about the WAC →](https://propagandaarchive.org/collection/how-he-feels-about-the-wac-1944/)

## More propaganda examples that use the same techniques

- [Trois Tetes sous l'meme bonnet (three heads under the same cap)](https://propagandaarchive.org/collection/trois-tetes-sous-le-meme-bonnet-1789/) (France · 1789 · Plain folks, Glittering generalities)
- ['This log cabin was the first building erected on the North Bend', Whig print by T. Sinclair, 1840](https://propagandaarchive.org/collection/harrison-north-bend-log-cabin-sinclair-1840/) (United States · 1840 · Plain folks, Transfer)
- [Treeing Coons (pro-Polk cartoon), 1844](https://propagandaarchive.org/collection/treeing-coons-polk-1844/) (United States · 1844 · Name-calling, Plain folks)
- [Zachary Taylor, People's Candidate for President (Currier banner), 1848](https://propagandaarchive.org/collection/taylor-fillmore-peoples-candidate-1848/) (United States · 1848 · Plain folks, Glittering generalities)
- ['Little Mac.' (from the Democratic presidential campaign songster)](https://propagandaarchive.org/collection/little-mac-song-sheet-feeks-1864/) (United States · 1864 · Bandwagon, Plain folks)
- [The peoples' choice, H. Greeley G. Brown](https://propagandaarchive.org/collection/peoples-choice-greeley-brown-1872/) (United States · 1872 · Bandwagon, Plain folks)
- [The working-man's banner. For President, Ulysses S. Grant, 'The Galena Tanner.' For Vice-President, Henry Wilson, 'The Natick Shoemaker.'](https://propagandaarchive.org/collection/working-mans-banner-grant-1872/) (United States · 1872 · Plain folks, Transfer)
- [The Chappaqua farmer](https://propagandaarchive.org/collection/chappaqua-farmer-1872/) (United States · Jul 1872 · Plain folks, Glittering generalities)