---
title: I Am a Man of the People... I Need the Help of Everyone
url: https://propagandaarchive.org/collection/i-am-a-man-of-the-people-i-need-the-help-of-everyone-1965-1969/
description: A sheet (code 8-848 (3)) pairs a photograph of a man in a suit with raised right hand at two microphones, in front of a seal reading 'Viet-Nam Cong-Hoa
section: Collection
---

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3. I Am a Man of the People... I Need the Help of Everyone

[![I Am a Man of the People... I Need the Help of Everyone, 1965 US poster: A sheet (code 8-848 (3)) pairs a photograph of a man](https://propagandaarchive.org/collection/images/i-am-a-man-of-the-people-i-need-the-help-of-everyone-1965-1969.jpg)](https://propagandaarchive.org/collection/images/i-am-a-man-of-the-people-i-need-the-help-of-everyone-1965-1969.jpg)

# I Am a Man of the People... I Need the Help of Everyone

A sheet (code 8-848 (3)) pairs a photograph of a man in a suit with raised right hand at two microphones, in front of a seal reading 'Viet-Nam Cong-Hoa Tong-Thong' (Republic of Vietnam, President), with quoted words from an oath of office. The quotation 'I am a man of the people' and the closing line 'I need the help of everyone' present the new officeholder as one of the people. The sheet does not name him in print.

## Propaganda techniques used in this poster

[Identity fusion](https://propagandaarchive.org/techniques/identity-fusion/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
"KỂ TỪ GIỜ TÔI TUYÊN THỆ NHẬM CHỨC, TÔI LÀ NGƯỜI CỦA ĐỒNG BÀO."

"Tôi long trọng tuyên thệ sẽ:
BẢO VỆ TỔ QUỐC
TÔN TRỌNG HIẾN PHÁP
PHỤC VỤ QUYỀN LỢI QUỐC GIA DÂN TỘC."
"... TÔI CẦN SỰ GIÚP ĐỠ CỦA MỌI NGƯỜI ..."

"...TÔI CẦN SỰ GIÚP ĐỠ CỦA MỌI NGƯỜI..."

[Seal:] VIỆT-NAM CỘNG-HÒA TỔNG-THỐNG

8-848 (3)
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
"FROM THIS MOMENT, AS I TAKE OFFICE, I AM A MAN OF THE PEOPLE [lit. of my compatriots]."

"I solemnly swear to:
DEFEND THE FATHERLAND
RESPECT THE CONSTITUTION
SERVE THE INTERESTS OF THE NATION AND PEOPLE."
"... I NEED THE HELP OF EVERYONE ..."

"...I NEED THE HELP OF EVERYONE..."

[Seal:] REPUBLIC OF VIETNAM, PRESIDENT

8-848 (3)
```

[← Humane Spirit of the 101st Airborne Division](https://propagandaarchive.org/collection/humanitarian-spirit-101st-airborne-1965-1969/) [Vietnam Fights and Builds, No. 6 (1965), page 5: 'International Aid Day celebrated in Saigon', 22 June 1965 →](https://propagandaarchive.org/collection/international-aid-day-saigon-vietnam-fights-and-builds-no6-1965/)

## More propaganda examples that use the same techniques

- [A Little American's Promise](https://propagandaarchive.org/collection/a-little-americans-promise-1917/) (United States · 1917 · Identity fusion, Transfer)
- [All Together! Enlist in the Navy](https://propagandaarchive.org/collection/all-together-enlist-in-the-navy-1917/) (United States · 1917 · Bandwagon, Identity fusion)
- [Members of U.S. Food Administration: America Has Promised to Feed the Hungry Millions of Europe, Waste Nothing](https://propagandaarchive.org/collection/america-food-pledge-20-million-tons-1917-1919/) (United States · 1917 · Identity fusion)
- [Do Your Duty. Join the U.S. Marines. Help Them Defend America on Land and Sea](https://propagandaarchive.org/collection/do-your-duty-join-the-us-marines-1917-1919/) (United States · 1917 · Glittering generalities, Identity fusion)
- [50-50 (The Job of Beating Up the Hun)](https://propagandaarchive.org/collection/fifty-fifty-service-series-11-1917/) (United States · 1917 · Name-calling, Identity fusion)
- [Food Will Win the War: Member of United States Food Administration (Pledge Card)](https://propagandaarchive.org/collection/food-will-win-the-war-member-pledge-card-1917-1919/) (United States · 1917 · Identity fusion, Bandwagon)
- [Hit the Bull's Eye! Are You on This List? Get Your Name in the Circle: It's the Ring of Liberty](https://propagandaarchive.org/collection/hit-the-bulls-eye-ring-of-liberty-1917/) (United States · 1917 · Bandwagon, Identity fusion)
- [I Am a Soldier of the United States (Service Series No. 12)](https://propagandaarchive.org/collection/i-am-a-soldier-of-the-united-states-service-series-no-12-1917/) (United States · 1917 · Identity fusion, Glittering generalities)