---
title: Insurance bridges the gap in your financial security
url: https://propagandaarchive.org/collection/insurance-bridges-the-gap-financial-security-1941/
description: Black-and-white photograph of a suspension bridge crowded with cars, a city skyline behind it, with a red band across the lower part reading 'Insurance
section: Collection
---

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3. Insurance bridges the gap in your financial security

[![Insurance bridges the gap in your financial security, 1941 US advertisement: Black-and-white photograph of a suspension](https://propagandaarchive.org/collection/images/insurance-bridges-the-gap-financial-security-1941.jpg)](https://propagandaarchive.org/collection/images/insurance-bridges-the-gap-financial-security-1941.jpg)

# Insurance bridges the gap in your financial security

Black-and-white photograph of a suspension bridge crowded with cars, a city skyline behind it, with a red band across the lower part reading 'Insurance bridges the gap in your FINANCIAL SECURITY'. The bridge stands for the insurance policy, a transfer of the structure's solidity to the product, and 'financial security' is the abstract value word.

## Propaganda techniques used in this advertisement

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) [Transfer](https://propagandaarchive.org/techniques/transfer/)

## Text on the object

Original (English) · read from the image, not independently checked

```
Insurance bridges the gap in your
FINANCIAL SECURITY
```

Small mark at lower right edge not legible: [illegible].

[← In your hands: our homes, our country, our freedom. Work, fight, give to keep them safe](https://propagandaarchive.org/collection/in-your-hands-putnam-county-defense-council-1941/) [Invent for victory →](https://propagandaarchive.org/collection/invent-for-victory-1941/)

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