---
title: Misled by publicity stuff Joe Dope feels it's smart to be rough
url: https://propagandaarchive.org/collection/joe-dope-misled-by-publicity-jeep-1943/
description: 'Vehicle-care cartoon for soldiers in the Joe Dope series: a caricatured driver is thrown up out of a leaping jeep while parts rain down onto a wrecked'
section: Collection
---

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3. Misled by publicity stuff Joe Dope feels it's smart to be rough

[![Misled by publicity stuff Joe Dope feels it's smart to be rough, 1943 US poster: Vehicle-care cartoon for soldiers in the Joe](https://propagandaarchive.org/collection/images/joe-dope-misled-by-publicity-jeep-1943.jpg)](https://propagandaarchive.org/collection/images/joe-dope-misled-by-publicity-jeep-1943.jpg)

# Misled by publicity stuff Joe Dope feels it's smart to be rough

Vehicle-care cartoon for soldiers in the Joe Dope series: a caricatured driver is thrown up out of a leaping jeep while parts rain down onto a wrecked chassis, and a small mechanic at lower left kneels with hands together. The verse and 'Don't be a dope!' use name-calling aimed at the careless driver, softened by humour.

## Propaganda techniques used in this poster

[Name-calling](https://propagandaarchive.org/techniques/name-calling/)

## Text on the object

Original (English) · read from the image, not independently checked

```
Misled by publicity stuff
Joe Dope feels it's smart to be rough
While driving a jeep -
With a spin and a leap -
Which makes the repairman's job tough!
@!#*!*! OUCH
Don't be a dope!
HANDLE EQUIPMENT RIGHT
[signature: W/O Will Eisner, ORDNANCE]
[imprint:] U. S. GOVERNMENT PRINTING OFFICE : 1943-O-553727
[plate number:] 24
```

[← Joe Dope thinks it funny to play Lovely Lola, The Charmer this way](https://propagandaarchive.org/collection/joe-dope-lovely-lola-ammunition-belt-1943/) [The murder of a fine Cal. .50 killer by Joe Dope (Reel-2) →](https://propagandaarchive.org/collection/joe-dope-murder-cal-50-1943/)

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- [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account.
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- [Anacoana fut pendue sans raison (engraving in Le miroir de la cruelle et horrible tyrannie espagnole)](https://propagandaarchive.org/collection/anacoana-hanged-miroir-tyrannie-espagnole-1620/) (Dutch Republic · 1620 · Fear appeal, Name-calling). Content note: Engraving of a hanged, bare-breasted Taino woman, burning huts and people being killed by Spanish soldiers.
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- [The Highlanders Medley, or The Duke Triumphant (A Loyal Song)](https://propagandaarchive.org/collection/highlanders-medley-duke-triumphant-1746/) (Great Britain · 1746 · Name-calling, Transfer)
- [The North Briton, No. XLV, 23 April 1763 (John Wilkes), opening page](https://propagandaarchive.org/collection/north-briton-no-45-wilkes-1763/) (Kingdom of Great Britain · Apr 23, 1763 · Name-calling)
- [The Bloody Massacre perpetrated in King Street Boston on March 5th 1770 by a party of the 29th Regt.](https://propagandaarchive.org/collection/revere-bloody-massacre-king-street-1770/) (Province of Massachusetts Bay · Mar 1770 · Name-calling, Card stacking). Content note: Hand-coloured engraving of bloodied dead and wounded colonists after soldiers fired on a crowd.
- [Marche du Dom Quichotte moderne pour la deffence du Moulin des Abus (March of the Modern Don Quixote in Defence of the Mill of Abuses)](https://propagandaarchive.org/collection/dom-quichotte-moulin-des-abus-1791/) (France · 1791 · Name-calling, Transfer)