---
title: Keep him flying! Buy war bonds
url: https://propagandaarchive.org/collection/keep-him-flying-buy-war-bonds-1943/
description: A pilot in leather jacket and goggles leans out of a cockpit, looking skyward at sunset; the fuselage carries a column of rising-sun flags as victory marks
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. Keep him flying! Buy war bonds

**Content note:** Fuselage victory marks are rising-sun flags standing for downed Japanese aircraft. This object is shown as it was published. [Why](https://propagandaarchive.org/about/#as-it-was)

[![Keep him flying! Buy war bonds, 1943 US poster: A pilot in leather jacket and goggles leans out of a cockpit, looking skyward](https://propagandaarchive.org/collection/images/keep-him-flying-buy-war-bonds-1943.jpg)](https://propagandaarchive.org/collection/images/keep-him-flying-buy-war-bonds-1943.jpg)

# Keep him flying! Buy war bonds

A pilot in leather jacket and goggles leans out of a cockpit, looking skyward at sunset; the fuselage carries a column of rising-sun flags as victory marks and a U.S. star insignia. The headline 'Keep him flying!' is followed by 'BUY WAR BONDS'. The technique is transfer: the pilot's combat success and the sunset's glow are attached to the act of buying a bond.

## Propaganda techniques used in this poster

[Transfer](https://propagandaarchive.org/techniques/transfer/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
Keep him flying!
BUY WAR BONDS
[signature:] Schreiber '42
[imprint:] U.S. GOVERNMENT PRINTING OFFICE 1943-O-507063   WWM 749-B
```

[← Keep 'em Shooting!](https://propagandaarchive.org/collection/keep-em-shooting-mead-schaeffer-1943/) [Keep It on Him - Register a Navy War Bond Allotment →](https://propagandaarchive.org/collection/keep-it-on-him-navy-war-bond-allotment-1943/)

## More propaganda examples that use the same techniques

- [Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches](https://propagandaarchive.org/collection/abydos-king-list-ramesses-ii-temple-british-museum/) (New Kingdom Egypt · 0000 · Card stacking, Transfer)
- [Clay cylinder with the Ehulhul inscription of Nabonidus, king of Babylon, describing work on three temples](https://propagandaarchive.org/collection/cylinder-nabonidus-ehulhul-inscription-555bce/) (Neo Babylonian Empire · 0000 · Transfer)
- [Seated limestone statue of Hatshepsut as king, with feminine royal titles on the throne, reassembled from fragments broken up at Deir el-Bahri](https://propagandaarchive.org/collection/hatshepsut-seated-statue-limestone-met-1458bce/) (New Kingdom Egypt · 0000 · Transfer, Testimonial)
- [Glazed-brick panel with a striding lion, from Babylon (reign of Nebuchadnezzar II)](https://propagandaarchive.org/collection/ishtar-gate-panel-striding-lion-nebuchadnezzar-ii-604bce/) (Neo Babylonian Empire · 0000 · Transfer)
- [Limestone relief block of Ramesses II wearing the White Crown, a jubilee relief from his temple at Herakleopolis](https://propagandaarchive.org/collection/jubilee-relief-ramesses-ii-herakleopolis-met-05-4-256/) (New Kingdom Egypt · 0000 · Transfer)
- [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account.
- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
- [Egyptian alabaster jar inscribed with the name of Xerxes the Great in four languages (Old Persian, Elamite, Babylonian, Egyptian), 486 to 466 BCE](https://propagandaarchive.org/collection/xerxes-jar-four-languages-486bce/) (Achaemenid Empire · 0000 · Transfer)