---
title: Suomen Mies ja Nainen! Äänestä Kansallista Kokoomuspuoluetta! (political postcard of the National Coalition Party)
url: https://propagandaarchive.org/collection/kokoomus-suomen-mies-ja-nainen-1918/
description: A small Finnish party postcard shows a soldier in a fur cap gripping a spear-topped pole from which a large blue-cross flag streams, beside three…
section: Collection
---

[Collection](https://propagandaarchive.org/collection/)

[![Suomen Mies ja Nainen! Äänestä Kansallista Kokoomuspuoluetta! (political postcard of the National Coalition Party)](https://propagandaarchive.org/collection/images/kokoomus-suomen-mies-ja-nainen-1918.jpg)](https://propagandaarchive.org/collection/images/kokoomus-suomen-mies-ja-nainen-1918.jpg)

# Suomen Mies ja Nainen! Äänestä Kansallista Kokoomuspuoluetta! (political postcard of the National Coalition Party)

A small Finnish party postcard shows a soldier in a fur cap gripping a spear-topped pole from which a large blue-cross flag streams, beside three 'remember when you vote' points and the line 'Vote for the National Coalition Party!' The tell is the flag and soldier attaching the ballot ask to the national cause (transfer), while the appeals to independence 'bought with blood' and to inherited faith and law are stated as duties, not testable pledges.

- **Date:** 1918
- **Period:** [First World War](https://propagandaarchive.org/collection/#era=wwi)
- **Made by:** Kansallinen Kokoomuspuolue (National Coalition Party), Finland
- **Region:** [Western and Central Europe](https://propagandaarchive.org/collection/#region=western-central-europe)
- **Country:** [Finland](https://propagandaarchive.org/collection/#country=finland)
- **Medium:** [Postcard](https://propagandaarchive.org/collection/#medium=postcard)
- **Issuer type:** [Party](https://propagandaarchive.org/collection/#actor=party)
- **Regime:** [Ingman Government](https://propagandaarchive.org/collection/#regime=ingman-government)
- **Leader:** [Lauri Ingman](https://propagandaarchive.org/collection/#leader=lauri-ingman)
- **Audience:** [Domestic public](https://propagandaarchive.org/collection/#audience=domestic-public)
- **Purpose:** [Persuade or win support](https://propagandaarchive.org/collection/#purpose=persuade-support)
- **Theme:** [Elections and party politics](https://propagandaarchive.org/collection/#theme=elections-party-politics)
- **Techniques:** [Transfer](https://propagandaarchive.org/techniques/transfer/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)
- **Source:** Identified Openly sourced: the speaker is who they say they are
- **Source:** [Finnish Heritage Agency (Museovirasto), via Finna](https://www.finna.fi/Record/museovirasto.AC3EA72E0E1869D211D7DE384B58A844), retrieved September 29, 2026
- **Rights:** Openly licensed (CC BY 4.0, per Finnish Heritage Agency via Finna) Museovirasto (Finnish Heritage Agency), Historian kuvakokoelma, HK8029:20, CC BY 4.0.

## Text on the object

Original (Finnish) · read from the image, not independently checked

```
Suomen Mies
ja Nainen!

Kun käyt vaaliuurnalle,
muista, että:

Valtakunnan itsenäisyys,
verellä ostettu, on tur=
vattava.

Uskonto ja oikeusjärjestys,
isiltä peritty, on pyhänä
pidettävä.

Kansan varoja, raskailla
veroilla koottuja, on
säästäen käytettävä.

Sentähden:

Äänestä Kansallista
Kokoomuspuoluetta!
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
Man and Woman of Finland!

When you go to the ballot box, remember that:

The independence of the realm, bought with blood, must be secured.

Faith and the legal order, inherited from our fathers, must be kept sacred.

The people's funds, raised with heavy taxes, must be used sparingly.

Therefore:

Vote for the National Coalition Party!
```

Printed in a decorative blackletter-style face; 'tur=vattava' is hyphenated across two lines with '=' as printed.

[← Halt the Hun! Buy U.S. Government Bonds, Third Liberty Loan](https://propagandaarchive.org/collection/halt-the-hun-1918/) [Kolonial-Krieger-Spende. von Lettow-Vorbeck (Colonial Servicemen's Fund) →](https://propagandaarchive.org/collection/kolonial-krieger-spende-lettow-vorbeck-1918/)

## Using the same techniques

- [Bronze sestertius of Gaius (Caligula), reverse S P Q R P P OB CIVES SERVATOS in an oak wreath](https://propagandaarchive.org/collection/sestertius-caligula-ob-cives-servatos-0037/) (0037 · Testimonial, Transfer)
- [Gold coin of Kanishka: King of Kings legend, king at the altar, deity Oesho](https://propagandaarchive.org/collection/gold-dinar-kanishka-king-of-kings-0130/) (0130 · Transfer)
- [Gold solidus of Justinian I, reverse VICTORIA AVGGG with Victory holding a Christogram staff](https://propagandaarchive.org/collection/solidus-justinian-i-victoria-avggg-0538/) (0538 · Transfer, Glittering generalities)
- [Bayeux Tapestry, scene 23: UBI HAROLD SACRAMENTVM FECIT VVILLELMO DVCI](https://propagandaarchive.org/collection/bayeux-tapestry-harold-oath-to-william-1070/) (1070 · Transfer, Card stacking)
- [Frontispiece to Eikon Basilike, The Pourtraicture of His Sacred Majestie in his Solitudes and Sufferings (Hollar, 1649)](https://propagandaarchive.org/collection/eikon-basilike-frontispiece-hollar-1649/) (1649 · Transfer, Glittering generalities)
- [Consult of the doctors on the grave illness of the Grand Sultan (Consult vande medicijnen inde swaere siekte vanden grooten Sultaen)](https://propagandaarchive.org/collection/consult-of-the-doctors-sick-sultan-antwerp-1683/) (1683 · Transfer, Bandwagon)
- [The Highlanders Medley, or The Duke Triumphant (A Loyal Song)](https://propagandaarchive.org/collection/highlanders-medley-duke-triumphant-1746/) (1746 · Name-calling, Transfer)
- [Marche du Dom Quichotte moderne pour la deffence du Moulin des Abus (March of the Modern Don Quixote in Defence of the Mill of Abuses)](https://propagandaarchive.org/collection/dom-quichotte-moulin-des-abus-1791/) (1791 · Name-calling, Transfer)