---
title: Làm sao "Chiếu cố Miền Nam" (How Can You "Look After the South"), Lam Son 719 leaflet on the Ho Chi Minh Trail
url: https://propagandaarchive.org/collection/lam-son-719-ho-chi-minh-trail-leaflet-1971/
description: 'Black-and-white leaflet: a drawing of trucks and bodies thrown into the air by explosions, with a Vietnamese headline asking how the reader can ''look…'
section: Collection
---

[Collection](https://propagandaarchive.org/collection/)

**Content note:** Drawing of destroyed trucks and bodies in explosions. This object is shown as it was published. [Why](https://propagandaarchive.org/about/#as-it-was)

[![Làm sao "Chiếu cố Miền Nam" (How Can You "Look After the South"), Lam Son 719 leaflet on the Ho Chi Minh Trail](https://propagandaarchive.org/collection/images/lam-son-719-ho-chi-minh-trail-leaflet-1971.jpg)](https://propagandaarchive.org/collection/images/lam-son-719-ho-chi-minh-trail-leaflet-1971.jpg)

# Làm sao "Chiếu cố Miền Nam" (How Can You "Look After the South"), Lam Son 719 leaflet on the Ho Chi Minh Trail

Black-and-white leaflet: a drawing of trucks and bodies thrown into the air by explosions, with a Vietnamese headline asking how the reader can 'look after the South' when the Army of the Republic of Vietnam has blocked the Ho Chi Minh trail. The tell: destroyed vehicles and casualties stand for the reader's own fate, and the quoted phrase turns a DRV slogan into a taunt.

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
Làm sao «Chiếu cố Miền Nam» khi Quân lực Việt-Nam Cộng-Hòa
đã chận bít đường mòn Hồ Chí Minh

CHIẾN DỊCH LAM SƠN 719 TẠI LÀO
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
How can you "look after the South" when the Army of the Republic of Vietnam
has blocked the Ho Chi Minh trail

OPERATION LAM SON 719 IN LAOS
```

Headline set in two lines over a drawing with no further text. 'Chiếu cố' literally 'to give consideration to, to look after'. Translation is FRAME's own literal rendering, machine-assisted and not verified by a fluent reader.

[← Quyền lợi khi hồi chánh (Benefits on Rallying), Chieu Hoi leaflet ATF-063-70](https://propagandaarchive.org/collection/rally-benefits-clothing-money-leaflet-1970/) [Meany in Miami Beach with our union dues →](https://propagandaarchive.org/collection/plp-meany-miami-beach-union-dues-1971/)

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- [Gazette of the United States, "The Jeffersoniad" no. VIII, 14 August 1800](https://propagandaarchive.org/collection/gazette-us-jeffersoniad-1800/) (United States · Aug 14, 1800 · Name-calling, Fear appeal)
- [Brolej Žemajčiaj! (Brothers Samogitians!): hand-painted broken-cross poster](https://propagandaarchive.org/collection/brolej-zemajciaj-broken-cross-1862/) (Russian Empire · 1862 · Fear appeal, Transfer)
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