---
title: London's Underground to Wembley (British Empire Exhibition poster)
url: https://propagandaarchive.org/collection/londons-underground-to-wembley-1924/
description: 'A dense pictorial plan of the 1924 British Empire Exhibition ground at Wembley: crowds pack the main entrance, the Palaces of Industry, Art and…'
section: Collection
---

[Collection](https://propagandaarchive.org/collection/)

[![London's Underground to Wembley (British Empire Exhibition poster)](https://propagandaarchive.org/collection/images/londons-underground-to-wembley-1924.jpg)](https://propagandaarchive.org/collection/images/londons-underground-to-wembley-1924.jpg)

# London's Underground to Wembley (British Empire Exhibition poster)

A dense pictorial plan of the 1924 British Empire Exhibition ground at Wembley: crowds pack the main entrance, the Palaces of Industry, Art and Engineering, the Imperial Stadium and the Australia, Canada, India, South Africa and other colonial pavilions, while Underground trains run round the border under the words 'London Underground'. The tell: the empire is drawn as a single festive throng that the viewer is invited to join by train, an appeal to popularity ('everyone is going').

- **Date:** 1924
- **Period:** [Interwar](https://propagandaarchive.org/collection/#era=interwar)
- **Made by:** Underground Electric Railways Company of London Ltd, for the British Empire Exhibition, Wembley (signed 'Thomas Derrick & Bawden 1924', as read)
- **Region:** [Western and Central Europe](https://propagandaarchive.org/collection/#region=western-central-europe)
- **Country:** [United Kingdom](https://propagandaarchive.org/collection/#country=united-kingdom)
- **Medium:** [Poster](https://propagandaarchive.org/collection/#medium=poster)
- **Issuer type:** [Corporation](https://propagandaarchive.org/collection/#actor=corporation)
- **Regime:** [Macdonald Government](https://propagandaarchive.org/collection/#regime=macdonald-government)
- **Leader:** [Ramsay Macdonald](https://propagandaarchive.org/collection/#leader=ramsay-macdonald)
- **Audience:** [Domestic public](https://propagandaarchive.org/collection/#audience=domestic-public)
- **Purpose:** [Persuade or win support](https://propagandaarchive.org/collection/#purpose=persuade-support)
- **Theme:** [Empire and colonialism](https://propagandaarchive.org/collection/#theme=empire-colonialism)
- **Event:** [British Empire Exhibition 1924](https://propagandaarchive.org/collection/#event=british-empire-exhibition-1924)
- **Techniques:** [Bandwagon](https://propagandaarchive.org/techniques/bandwagon/)
- **Source:** Identified Openly sourced: the speaker is who they say they are
- **Source:** [Library of Congress](https://www.loc.gov/pictures/item/2009632690/), retrieved September 29, 2026
- **Rights:** Public domain (published London 1924, before 1931; LOC: no known restrictions) Underground Electric Railways Company of London Ltd, 1924; Library of Congress Prints and Photographs Division, LC-USZC4-14177 and LC-USZC4-14178.

## Text on the object

Original (English) · read from the image, not independently checked

```
WEMBLEY [stylised lettering, top left]
London Underground [stylised lettering, top right]
MAIN ENTRANCE
ART
INDUSTRY
ENGINEERING
AUSTRALIA
CANADA
INDIA
IMPERIAL STADIUM
SOUTH AFRICA
EAST AFRICA [small, partly legible]
WEST INDIES [small, partly legible]
[Hong Kong, partly legible]
[station names on train destination boards, lower left:] BAKERLOO  WEMBLEY HILL  SUDBURY  WEMBLEY
[signature, lower right:] Thomas Derrick & Bawden 1924
```

Many pavilion labels are very small; only those legible in the 962 px image are listed. The signature reading is uncertain. The title 'London's Underground to Wembley' comes from the Library of Congress record, not from a printed line.

[← Կռիվ պալատներին!! Խաղաղություն խրծիթներին (War to the Palaces! Peace to the Huts): Armenian-language Soviet poster](https://propagandaarchive.org/collection/lenin-war-to-palaces-armenian-1924/) ["Sous le soleil équatorial" (Le Petit Journal illustré, 6 July 1924) →](https://propagandaarchive.org/collection/petit-journal-congo-ocean-railway-1924/)

## Using the same techniques

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- [Das ganze Deutschland soll es sein. Haut sie auf den Chassepot! (German broadsheet song and caricature, Franco-Prussian War)](https://propagandaarchive.org/collection/das-ganze-deutschland-soll-es-sein-chassepot-1870/) (1870 · Bandwagon, Name-calling)
- [Boletín nuevo: Noticias importantes (New Bulletin: Important News), Revolución del Parque](https://propagandaarchive.org/collection/boletin-nuevo-revolucion-del-parque-1890/) (Jul 29, 1890 · Bandwagon, Name-calling)
- [¡¡Glorias de México!! Porfirio Díaz y Ramón Corral, electos por el voto unánime del pueblo (Glories of Mexico!! Porfirio Díaz and Ramón Corral, Elected by the Unanimous Vote of the People)](https://propagandaarchive.org/collection/glorias-de-mexico-diaz-corral-1904/) (1904 · Glittering generalities, Bandwagon)
- [La vuelta del desterrado (The Return of the Exile)](https://propagandaarchive.org/collection/la-vuelta-del-desterrado-vanegas-arroyo-1911/) (1911 · Glittering generalities, Bandwagon)
- [Saludo y felicitación al Señor D. Francisco I. Madero al tomar posesión de la presidencia (Salute and Congratulations to Francisco I. Madero on Taking the Presidency)](https://propagandaarchive.org/collection/saludo-madero-1911/) (Nov 6, 1911 · Glittering generalities, Bandwagon)
- [The Menace front page, 12 April 1913 (Aurora, Missouri)](https://propagandaarchive.org/collection/the-menace-front-page-1913/) (Apr 12, 1913 · Bandwagon, Scapegoating). Content note: Anti-Catholic newspaper front page with a skull-and-crossbones emblem labelled 'Temporal Power' and claims of a Roman Catholic conspiracy.
- [Vote Against Woman Suffrage](https://propagandaarchive.org/collection/georgia-vote-against-woman-suffrage-1915/) (1915 · Fear appeal, Bandwagon)
