--- title: Low Price Sale of Radios poster, No. 385 (Vietnamese, Saigon) url: https://propagandaarchive.org/collection/low-price-sale-of-radios-vietnamese-1964/ description: A Vietnamese poster showing a smiling woman in a checked headscarf holding a transistor radio marked VTVN. Seven numbered points say the government section: Collection --- 1. [Home](https://propagandaarchive.org/) 2. [Collection](https://propagandaarchive.org/collection/) 3. Low Price Sale of Radios poster, No. 385 (Vietnamese, Saigon) [![Low Price Sale of Radios poster, No. 385, 1964 US poster: A Vietnamese poster showing a smiling woman in a checked headscarf](https://propagandaarchive.org/collection/images/low-price-sale-of-radios-vietnamese-1964.jpg)](https://propagandaarchive.org/collection/images/low-price-sale-of-radios-vietnamese-1964.jpg) # Low Price Sale of Radios poster, No. 385 (Vietnamese, Saigon) A Vietnamese poster showing a smiling woman in a checked headscarf holding a transistor radio marked VTVN. Seven numbered points say the government is supplying radios to villagers at 1,000 piastres, allocated by a lottery in each hamlet witnessed by local and central authorities, with resale discouraged. The tell is plain-folks: a village woman presents the offer, and point six frames the programme as proof that the government always cares for rural people. ## Propaganda techniques used in this poster [Plain folks](https://propagandaarchive.org/techniques/plain-folks/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) ## Text on the object Original (Vietnamese) · read from the image, not independently checked ``` Bán rẻ MÁY THÂU THANH 1 ĐỂ PHỤC VỤ ĐỒNG BÀO TẠI CÁC THÔN ẤP, CHÍNH-PHỦ TA CUNG CẤP MỘT SỐ MÁY THU THANH HẢO HẠNG, BÁN RẺ (1.000$00) CHO ĐỒNG-BÀO. 2 ĐỂ VIỆC PHÂN PHỐI CÔNG BẰNG, TẠI MỖI ẤP SẼ TỔ CHỨC MỘT CUỘC RÚT THĂM VỚI SỰ CHỨNG KIẾN CỦA CHÍNH QUYỀN ĐỊA-PHƯƠNG VÀ TRUNG-ƯƠNG. 3 TẤT CẢ CÁC GIA ĐÌNH TẠI MỖI ẤP ĐỀU CÓ QUYỀN THAM DỰ CUỘC RÚT THĂM. 4 LÔ MÁY ĐẦU TIÊN SẼ BÁN VỚI ĐIỀU KIỆN TRẢ TIỀN NGAY, NHƯNG CÁC LÔ SAU SẼ BÁN TRẢ GÓP CHO NHỮNG GIA ĐÌNH KHÔNG CÓ SẴN TIỀN MẶT. 5 NHỮNG MÁY NẦY SẼ GIÚP GIA ĐÌNH BẠN GIẢI TRÍ VÀ HỌC HỎI, TUYỆT ĐỐI KHÔNG NÊN BÁN LẠI. 6 CHƯƠNG TRÌNH NẦY LÀ MỘT BẰNG CHỨNG RẰNG CHÍNH-PHỦ TA LUÔN LUÔN SĂN SÓC ĐẾN ĐỒNG-BÀO NÔNG THÔN. 7 CÁC MÁY NÀY SẼ ĐEM ĐẾN BÁN TẠI ẤP BẠN MỘT NGÀY GẦN ĐÂY. VTVN [on the radio: VTVN; RAL ELECTRIC; OFF ON VOLUME; TUNING] ``` English translation (machine translation by Claude, not verified by a fluent reader) ``` Radios on sale at low price 1 To serve compatriots in the hamlets, our government supplies a number of good-quality radio sets, sold cheaply (1,000 piastres) to compatriots. 2 So that distribution is fair, each hamlet will hold a lottery, witnessed by local and central authorities. 3 All families in each hamlet have the right to attend the lottery. 4 The first batch of sets will be sold for immediate payment, but later batches will be sold by instalments to families without ready cash. 5 These sets will help your family relax and learn; absolutely do not resell them. 6 This programme is proof that our government always looks after rural compatriots. 7 These sets will be brought to sell in your hamlet one day soon. VTVN ``` Text on the drawn radio dial is partly cut off; rendered as seen. [← Heraldo Grafico poster, September 1964 (Spanish poster distributed in San Salvador)](https://propagandaarchive.org/collection/heraldo-grafico-poster-413f-september-spanish-san-salvador-1964/) [All American Big Brass Band poster, 65-2 (English-French poster distributed in Beirut) →](https://propagandaarchive.org/collection/all-american-big-brass-band-65-2-english-french-beirut-1964/) ## More propaganda examples that use the same techniques - [Trois Tetes sous l'meme bonnet (three heads under the same cap)](https://propagandaarchive.org/collection/trois-tetes-sous-le-meme-bonnet-1789/) (France · 1789 · Plain folks, Glittering generalities) - ['This log cabin was the first building erected on the North Bend', Whig print by T. Sinclair, 1840](https://propagandaarchive.org/collection/harrison-north-bend-log-cabin-sinclair-1840/) (United States · 1840 · Plain folks, Transfer) - [Treeing Coons (pro-Polk cartoon), 1844](https://propagandaarchive.org/collection/treeing-coons-polk-1844/) (United States · 1844 · Name-calling, Plain folks) - [Zachary Taylor, People's Candidate for President (Currier banner), 1848](https://propagandaarchive.org/collection/taylor-fillmore-peoples-candidate-1848/) (United States · 1848 · Plain folks, Glittering generalities) - ['Little Mac.' (from the Democratic presidential campaign songster)](https://propagandaarchive.org/collection/little-mac-song-sheet-feeks-1864/) (United States · 1864 · Bandwagon, Plain folks) - [The peoples' choice, H. Greeley G. Brown](https://propagandaarchive.org/collection/peoples-choice-greeley-brown-1872/) (United States · 1872 · Bandwagon, Plain folks) - [The working-man's banner. For President, Ulysses S. Grant, 'The Galena Tanner.' For Vice-President, Henry Wilson, 'The Natick Shoemaker.'](https://propagandaarchive.org/collection/working-mans-banner-grant-1872/) (United States · 1872 · Plain folks, Transfer) - [The Chappaqua farmer](https://propagandaarchive.org/collection/chappaqua-farmer-1872/) (United States · Jul 1872 · Plain folks, Glittering generalities)