---
title: Metal for Victory! Keep it coming
url: https://propagandaarchive.org/collection/metal-for-victory-keep-it-coming-army-1941/
description: U.S. Army landscape sheet with five captioned photographs (a truck convoy, a mortar crew, a transport plane unloading in Australia.
section: Collection
---

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3. Metal for Victory! Keep it coming

[![Metal for Victory! Keep it coming, 1941 US poster: U.S. Army landscape sheet with five captioned photographs](https://propagandaarchive.org/collection/images/metal-for-victory-keep-it-coming-army-1941.jpg)](https://propagandaarchive.org/collection/images/metal-for-victory-keep-it-coming-army-1941.jpg)

# Metal for Victory! Keep it coming

U.S. Army landscape sheet with five captioned photographs (a truck convoy, a mortar crew, a transport plane unloading in Australia, walkie-talkie operators, carrier anti-aircraft guns) under the headline 'Metal for Victory!'. Each caption gives a pound figure of metal per item. The figures are the selective evidence; the Army eagle seal lends the Army's standing to the appeal.

## Propaganda techniques used in this poster

[Card stacking](https://propagandaarchive.org/techniques/card-stacking/) [Transfer](https://propagandaarchive.org/techniques/transfer/)

## Text on the object

Original (English) · read from the image, not independently checked

```
METAL FOR VICTORY!
Keep it coming
AN ARMY MOVES on its trucks nowadays . . . each using 238 lbs. of nonferrous metals. Thousands of these trucks are needed on every front.
FLYING BOXCAR lands supplies in Australia. These big transports each call for 2,838 lbs. of nonferrous metals, carry men and supplies to hard-to-get-at spots. They've played a big part in our South Pacific campaign.
PASS THE AMMUNITION! 9¼ lbs. of your nonferrous metals go into each of those powerful, Axis-smashing shells.
WALKIE-TALKIES keep the lines of communication open in battle from the Arctic to the Tropics . . . To make each of them we use 4½ lbs. of your metals.
LOOK OUT ZERO!—when a U. S. carrier's Oerlikon guns each shoots over 10 lbs. of your metals a minute. This barrage guards against Dive Bombers and Torpedo Planes.
[on the aircraft tail:] 118648
[on the truck:] U.S.A. W 314088
U. S. ARMY
OFFICIAL POSTER
```

[← Met Duitschland voor een vrij Nederland (NSB film end card)](https://propagandaarchive.org/collection/met-duitschland-voor-een-vrij-nederland-1941/) [Metal makes might! Keep it coming! →](https://propagandaarchive.org/collection/metal-makes-might-keep-it-coming-army-1941/)

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- [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account.
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- [Alabaster relief, Assyrian troops storming a citadel, from Nineveh (reign of Sennacherib)](https://propagandaarchive.org/collection/relief-sennacherib-storming-citadel-nineveh-704bce/) (Neo Assyrian Empire · 0000 · Card stacking). Content note: An Assyrian palace relief of troops storming a fortified city, with a file of figures below; Assyrian royal reliefs and texts record killing, mutilation and deportation, shown as carved, with the historical context and scholarly dispute on the regime page.
- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
- [Silver denarius of Vespasian, reverse IVDAEA with a trophy of arms and a seated mourning woman](https://propagandaarchive.org/collection/denarius-vespasian-judaea-capta-0070/) (Roman Empire · 0070 · Card stacking). Content note: A Roman victory coin showing a mourning female figure as the personification of the conquered province of Judaea after the Roman suppression of the Jewish revolt; shown as struck, with the historical context on the regime page.