---
title: Nếp sống mới cho nhân dân xã Long-Hựu (New Life for the People of Long Huu Village)
url: https://propagandaarchive.org/collection/new-life-for-long-huu-1967/
description: A photo sheet says Long Huu village, Long An province, was 'liberated' on 7 March 1967 after 18 months under Viet Cong control.
section: Collection
---

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3. Nếp sống mới cho nhân dân xã Long-Hựu

[![Nếp sống mới cho nhân dân xã Long-Hựu, 1967 US poster: A photo sheet says Long Huu village, Long An province, was 'liberated'](https://propagandaarchive.org/collection/images/new-life-for-long-huu-1967.jpg)](https://propagandaarchive.org/collection/images/new-life-for-long-huu-1967.jpg)

# Nếp sống mới cho nhân dân xã Long-Hựu (New Life for the People of Long Huu Village)

A photo sheet says Long Huu village, Long An province, was 'liberated' on 7 March 1967 after 18 months under Viet Cong control, with about 8,000 residents formerly burdened by 'heavy taxes'. Photographs show an ARVN colonel handing the new village chairman the seal of office, a woman thanking the government at a microphone, 78 former Viet Cong enlisted into the Popular Forces, and busy market stalls. The account gives the government side only and counts the 103 returned fighters as the occasion's chief result.

## Propaganda techniques used in this poster

[Card stacking](https://propagandaarchive.org/techniques/card-stacking/) [Testimonial](https://propagandaarchive.org/techniques/testimonial/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
NẾP SỐNG MỚI CHO NHÂN DÂN xã LONG-HỰU

Ngày 7-3-1967 xã Long-Hựu được giải phóng sau 18 tháng bị sự kiểm toả của Việt-Cộng. Xã này thuộc tỉnh Long-An đã bị Việt-Cộng cô lập hoá và gần 8000 dân cư đã sống cực khổ dưới chánh sách sưu cao thuế nặng của Việt-Cộng. Vào dịp Tết dân làng đã gởi đại diện đến chính quyền quận Cần-Đước yêu cầu Chính phủ tái lập an ninh trật tự cho vùng. Các lực lượng Chính phủ và nhân dân đã hợp tác trong công tác bình định. Giờ đây các cửa hàng buôn bán đã mở lại, chợ búa phồn thịnh như cũ. Trường học cũng đã mở cửa đón nhận 900 học sinh. Điều đặc biệt hơn hết là trong dịp này là 103 cán binh Việt-Cộng đã trở về với chính phủ.
Hiện họ đang cùng nhân dân xây dựng lại nếp sống mới tốt đẹp.

Đại Tá Hoàng-Văn-Luyện Đại diện Chuẩn Tướng Tư lệnh sư đoàn 25 bộ binh kiêm khu 31 chiến thuật đang trao con dấu tượng trưng chính quyền cho vị Chủ tịch mới của xã Long-Hựu.

Một phụ nữ đã ngỏ lời cảm ơn chính phủ về công tác mang lại thanh bình và đời sống mới tốt đẹp cho nhân dân.

Đại Tá Hoàng-văn-Luyện bắt tay thăm hỏi một giáo viên trong buổi lễ tiếp nhận 78 cựu cán binh Việt-Cộng vào lực lượng Nghĩa quân.

Một cảnh buôn bán phồn thịnh tại Long-Hựu.

Chợ đã tấp nập với đủ thức ăn cho khách hàng.

SP-1901

Banners in photographs: Toàn dân Long-Hựu HỒI HOAN CHÀO MỪNG QUÂN [illegible]; [illegible] Long Hựu tích cực [illegible]
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
NEW WAY OF LIFE FOR THE PEOPLE OF LONG-HUU VILLAGE

On 7-3-1967 Long-Huu village was liberated after 18 months under Viet Cong control. This village, in Long-An province, had been isolated by the Viet Cong, and nearly 8000 residents lived in great hardship under the Viet Cong's policy of heavy levies and taxes. At Tet the villagers sent representatives to the Can-Duoc district authorities asking the Government to restore security and order to the area. Government forces and the people cooperated in the pacification work. Now the shops have reopened and the markets are as prosperous as before. The school has also reopened, receiving 900 pupils. Most special of all, on this occasion 103 Viet Cong fighters returned to the government.
They are now working with the people to rebuild a good new way of life.

Colonel Hoang-Van-Luyen, representing the Brigadier General commanding the 25th Infantry Division and 31st Tactical Zone, handing the symbolic seal of authority to the new Chairman of Long-Huu village.

A woman expressing thanks to the government for the work of bringing peace and a good new life to the people.

Colonel Hoang-van-Luyen shaking hands with a teacher at the ceremony receiving 78 former Viet Cong fighters into the Popular Forces.

A scene of prosperous trade at Long-Huu.

The market is bustling with plenty of food for customers.

SP-1901

Banners in photographs: All the people of Long-Huu JOYFULLY WELCOME [illegible]; [illegible] Long Huu actively [illegible]
```

Translation is FRAME's own literal rendering, machine-assisted and not verified by a fluent reader. 'Nghia quan' is the Popular Forces, rendered as such.

[← Nông phẩm mới đem lại sự sung túc cho nhà nông tỉnh Phong-Dinh (New Crops Bring Prosperity to the Farmers of Phong Dinh Province)](https://propagandaarchive.org/collection/new-crops-prosperity-phong-dinh-farmers-sugar-baby-1967/) [Xây dựng Ấp Đời Mới tại xã Bình Long (Construction of New Life Hamlets at Binh Long Village) →](https://propagandaarchive.org/collection/new-life-hamlet-binh-long-village-1967/)

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