---
title: Not Just Hats Off to the Flag but Sleeves Up for It! U.S. Army Ordnance
url: https://propagandaarchive.org/collection/not-just-hats-off-to-the-flag-sleeves-up-1918/
description: A workman in apron and rolled sleeves stands beside a large American flag while a silhouetted crowd waves hats behind artillery shells.
section: Collection
---

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3. Not Just Hats Off to the Flag but Sleeves Up for It! U.S. Army

[![Not Just Hats Off to the Flag but Sleeves Up for It! U.S. Army Ordnance, 1918 US poster: A workman in apron and rolled](https://propagandaarchive.org/collection/images/not-just-hats-off-to-the-flag-sleeves-up-1918.jpg)](https://propagandaarchive.org/collection/images/not-just-hats-off-to-the-flag-sleeves-up-1918.jpg)

# Not Just Hats Off to the Flag but Sleeves Up for It! U.S. Army Ordnance

A workman in apron and rolled sleeves stands beside a large American flag while a silhouetted crowd waves hats behind artillery shells. The slogan sets hat-waving against work and asks the viewer to do the work. The tell is transfer: the flag's emotional weight is attached to armament-factory labour.

## Propaganda techniques used in this poster

[Transfer](https://propagandaarchive.org/techniques/transfer/) [Identity fusion](https://propagandaarchive.org/techniques/identity-fusion/)

## Text on the object

Original (English) · read from the image, not independently checked

```
U.S. ARMY ORDNANCE

NOT Just
Hats Off
To The Flag
BUT Sleeves
Up For It!

A.H.PALMER

ALPHA LITHO CO. inc. N.Y.
```

[← Die 9. Kriegsanleihe! Deutschland hat ewigen Bestand (The 9th War Loan! Germany Has Eternal Existence)](https://propagandaarchive.org/collection/neunte-kriegsanleihe-baruch-strauss-1918/) [Notice to All Employees: War Program for Public Eating-Places →](https://propagandaarchive.org/collection/notice-to-all-employees-war-program-for-public-eating-places-1918/)

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- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
- [Egyptian alabaster jar inscribed with the name of Xerxes the Great in four languages (Old Persian, Elamite, Babylonian, Egyptian), 486 to 466 BCE](https://propagandaarchive.org/collection/xerxes-jar-four-languages-486bce/) (Achaemenid Empire · 0000 · Transfer)