---
title: On les aura! 2e Emprunt de la Défense Nationale. Souscrivez (We'll get them! Second National Defence Loan. Subscribe)
url: https://propagandaarchive.org/collection/on-les-aura-1916/
description: A French infantryman, rifle in one hand, turns with his other arm raised and shouts 'On les aura!' ('We'll get them!') above a call to subscribe to the…
section: Collection
---

[Collection](https://propagandaarchive.org/collection/)

[![On les aura! 2e Emprunt de la Défense Nationale. Souscrivez (We'll get them! Second National Defence Loan. Subscribe)](https://propagandaarchive.org/collection/images/on-les-aura-1916.jpg)](https://propagandaarchive.org/collection/images/on-les-aura-1916.jpg)

# On les aura! 2e Emprunt de la Défense Nationale. Souscrivez (We'll get them! Second National Defence Loan. Subscribe)

A French infantryman, rifle in one hand, turns with his other arm raised and shouts 'On les aura!' ('We'll get them!') above a call to subscribe to the Second National Defence Loan. The charging soldier's courage is transferred onto the act of buying a bond, so subscribing reads as joining the advance.

- **Date:** 1916
- **Period:** [First World War](https://propagandaarchive.org/collection/#era=wwi)
- **Made by:** French Second National Defence Loan campaign (1916); artist Abel Faivre
- **Region:** [Western and Central Europe](https://propagandaarchive.org/collection/#region=western-central-europe)
- **Country:** [France](https://propagandaarchive.org/collection/#country=france)
- **Medium:** [Poster](https://propagandaarchive.org/collection/#medium=poster)
- **Issuer type:** [State](https://propagandaarchive.org/collection/#actor=state)
- **Regime:** [Briand Government](https://propagandaarchive.org/collection/#regime=briand-government)
- **Leader:** [Aristide Briand](https://propagandaarchive.org/collection/#leader=aristide-briand)
- **Audience:** [Domestic public](https://propagandaarchive.org/collection/#audience=domestic-public)
- **Purpose:** [Fundraise](https://propagandaarchive.org/collection/#purpose=fundraise)
- **Themes:** [War and the military](https://propagandaarchive.org/collection/#theme=war-military), [Economy and finance](https://propagandaarchive.org/collection/#theme=economy-finance), [Home front](https://propagandaarchive.org/collection/#theme=home-front)
- **Event:** [World War I](https://propagandaarchive.org/collection/#event=world-war-i)
- **Techniques:** [Transfer](https://propagandaarchive.org/techniques/transfer/)
- **Source:** Identified Openly sourced: the speaker is who they say they are
- **Source:** [Library of Congress](https://www.loc.gov/item/99613629/), retrieved September 27, 2026
- **Rights:** Public domain in the U.S. (published before 1931) Faivre, Abel, 1867-1945, artist. 1916. Library of Congress, LC-USZC2-3863.

## Text on the object

Original (French) · read from the image, not independently checked

```
On les aura !

2e EMPRUNT
DE
LA DÉFENSE NATIONALE

Souscrivez

DEVAMBEZ Imp. Paris
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
We'll get them!

2nd LOAN
OF
NATIONAL DEFENCE

Subscribe

Devambez, printer, Paris
```

"On les aura !" and "Souscrivez" are in the artist's own cursive hand within the design; the loan title and "DEVAMBEZ Imp. Paris" printer's line are typeset.

[← Kriegsfürsorge für die türkischen Truppen in Galizien (War Welfare for the Turkish Troops in Galicia)](https://propagandaarchive.org/collection/kriegsfuersorge-tuerkische-truppen-galizien-1916/) [Военный 5½% заём (Russian War Loan postcard, 1916) →](https://propagandaarchive.org/collection/russian-war-loan-postcard-1916/)

## Using the same techniques

- [Bronze sestertius of Gaius (Caligula), reverse S P Q R P P OB CIVES SERVATOS in an oak wreath](https://propagandaarchive.org/collection/sestertius-caligula-ob-cives-servatos-0037/) (0037 · Testimonial, Transfer)
- [Gold coin of Kanishka: King of Kings legend, king at the altar, deity Oesho](https://propagandaarchive.org/collection/gold-dinar-kanishka-king-of-kings-0130/) (0130 · Transfer)
- [Gold solidus of Justinian I, reverse VICTORIA AVGGG with Victory holding a Christogram staff](https://propagandaarchive.org/collection/solidus-justinian-i-victoria-avggg-0538/) (0538 · Transfer, Glittering generalities)
- [Bayeux Tapestry, scene 23: UBI HAROLD SACRAMENTVM FECIT VVILLELMO DVCI](https://propagandaarchive.org/collection/bayeux-tapestry-harold-oath-to-william-1070/) (1070 · Transfer, Card stacking)
- [Frontispiece to Eikon Basilike, The Pourtraicture of His Sacred Majestie in his Solitudes and Sufferings (Hollar, 1649)](https://propagandaarchive.org/collection/eikon-basilike-frontispiece-hollar-1649/) (1649 · Transfer, Glittering generalities)
- [Consult of the doctors on the grave illness of the Grand Sultan (Consult vande medicijnen inde swaere siekte vanden grooten Sultaen)](https://propagandaarchive.org/collection/consult-of-the-doctors-sick-sultan-antwerp-1683/) (1683 · Transfer, Bandwagon)
- [The Highlanders Medley, or The Duke Triumphant (A Loyal Song)](https://propagandaarchive.org/collection/highlanders-medley-duke-triumphant-1746/) (1746 · Name-calling, Transfer)
- [Marche du Dom Quichotte moderne pour la deffence du Moulin des Abus (March of the Modern Don Quixote in Defence of the Mill of Abuses)](https://propagandaarchive.org/collection/dom-quichotte-moulin-des-abus-1791/) (1791 · Name-calling, Transfer)
