---
title: Our quota is $___ 5th War Loan
url: https://propagandaarchive.org/collection/our-quota-is-5th-war-loan-1944/
description: 'Blank fill-in poster for the 5th War Loan: two cartoon figures, a man and a woman in a polka-dot headscarf, each hold up a bar chart marked 25 to 100'
section: Collection
---

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3. Our quota is $___ 5th War Loan

[![Our quota is $___ 5th War Loan, 1944 US poster: Blank fill-in poster for the 5th War Loan](https://propagandaarchive.org/collection/images/our-quota-is-5th-war-loan-1944.jpg)](https://propagandaarchive.org/collection/images/our-quota-is-5th-war-loan-1944.jpg)

# Our quota is $___ 5th War Loan

Blank fill-in poster for the 5th War Loan: two cartoon figures, a man and a woman in a polka-dot headscarf, each hold up a bar chart marked 25 to 100 percent, one for 'how many of us are buying' and one for 'how we stand in $$ sales'. The quota amount is left blank for local committees. The appeal counts how many neighbours have bought, a bandwagon framing.

## Propaganda techniques used in this poster

[Bandwagon](https://propagandaarchive.org/techniques/bandwagon/) [Plain folks](https://propagandaarchive.org/techniques/plain-folks/)

## Text on the object

Original (English) · read from the image, not independently checked

```
OUR QUOTA IS
$ [blank line]
150%
125%
100%
75%
50%
25%
100%
75%
50%
25%
HERE'S HOW
MANY OF US
ARE BUYING
HERE'S HOW
WE STAND
IN $$ SALES
5th WAR LOAN
[imprint: U.S. GOVERNMENT PRINTING OFFICE : 1944 - O - 581831 WFD 158-A]
```

[← Our pledge to keep prices down](https://propagandaarchive.org/collection/our-pledge-to-keep-prices-down-1944/) [Plan today, build tomorrow with war bonds thru pay roll savings →](https://propagandaarchive.org/collection/plan-today-build-tomorrow-payroll-savings-1944/)

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- ["Jackson ticket" with Hickory tree motto, Baltimore (1828)](https://propagandaarchive.org/collection/jackson-ticket-hickory-tree-1828/) (United States · 1828 · Bandwagon, Transfer)
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- ["Political race course - Union Track - fall races 1836"](https://propagandaarchive.org/collection/political-race-course-union-track-harrison-1836/) (United States · 1836 · Bandwagon, Name-calling). Content note: Partisan caricature of named politicians that uses the epithet 'Black Dan' for Daniel Webster and regional stereotypes in the speech balloons.
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- ['The People's Line -- Take care of the Locomotive', Whig woodcut, 1840](https://propagandaarchive.org/collection/peoples-line-take-care-of-the-locomotive-1840/) (United States · 1840 · Bandwagon)
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