---
title: '"He can''t quit his job, stick to yours!!"'
url: https://propagandaarchive.org/collection/owi-alston-he-cant-quit-his-job-1943/
description: A soldier in a helmet, seen from behind, aims a machine gun from a foxhole toward distant explosions and aircraft.
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. "He can't quit his job, stick to yours!!"

[!["He can't quit his job, stick to yours!!", 1943 US cartoon: A soldier in a helmet, seen from behind, aims a machine gun](https://propagandaarchive.org/collection/images/owi-alston-he-cant-quit-his-job-1943.jpg)](https://propagandaarchive.org/collection/images/owi-alston-he-cant-quit-his-job-1943.jpg)

# "He can't quit his job, stick to yours!!"

A soldier in a helmet, seen from behind, aims a machine gun from a foxhole toward distant explosions and aircraft. The caption sets the soldier's duty beside the viewer's own job. The device is comparison of the viewer's workplace with the front line, aimed at war-worker retention.

## Propaganda techniques used in this cartoon

[Identity fusion](https://propagandaarchive.org/techniques/identity-fusion/)

## Text on the object

Original (English) · read from the image, not independently checked

```
"HE CAN'T QUIT HIS JOB~STICK TO YOURS!!"
Alston OWI
```

[← Haile Selassie - Emperor, Warrior](https://propagandaarchive.org/collection/owi-alston-haile-selassie-emperor-warrior-1943/) ["He'll give thanks every day if you back him up 100%!" \[Incentive to buy war bonds\] (undated, c. 1942-1945, OWI) →](https://propagandaarchive.org/collection/owi-alston-hell-give-thanks-every-day-war-bonds-1943/)

## More propaganda examples that use the same techniques

- [All Together! Enlist in the Navy](https://propagandaarchive.org/collection/all-together-enlist-in-the-navy-1917/) (United States · 1917 · Bandwagon, Identity fusion)
- [Members of U.S. Food Administration: America Has Promised to Feed the Hungry Millions of Europe, Waste Nothing](https://propagandaarchive.org/collection/america-food-pledge-20-million-tons-1917-1919/) (United States · 1917 · Identity fusion)
- [Do Your Duty. Join the U.S. Marines. Help Them Defend America on Land and Sea](https://propagandaarchive.org/collection/do-your-duty-join-the-us-marines-1917-1919/) (United States · 1917 · Glittering generalities, Identity fusion)
- [Food Will Win the War: Member of United States Food Administration (Pledge Card)](https://propagandaarchive.org/collection/food-will-win-the-war-member-pledge-card-1917-1919/) (United States · 1917 · Identity fusion, Bandwagon)
- [Hit the Bull's Eye! Are You on This List? Get Your Name in the Circle: It's the Ring of Liberty](https://propagandaarchive.org/collection/hit-the-bulls-eye-ring-of-liberty-1917/) (United States · 1917 · Bandwagon, Identity fusion)
- [If You Want to Fight! Join the Marines](https://propagandaarchive.org/collection/if-you-want-to-fight-join-the-marines-1917/) (United States · 1917 · Identity fusion, Transfer)
- [In the Name of God, the Father, Have Pity](https://propagandaarchive.org/collection/in-the-name-of-god-the-father-have-pity-1917/) (United States · 1917 · Fear appeal, Identity fusion)
- [Joan of Arc Saved France: Women of America, Save Your Country, Buy War Savings Stamps](https://propagandaarchive.org/collection/joan-of-arc-saved-france-war-savings-stamps-1917-1919/) (United States · 1917 · Transfer, Identity fusion)