---
title: Pledged to keep prices down
url: https://propagandaarchive.org/collection/pledged-to-keep-prices-down-grocer-consumer-1944/
description: Square window-emblem sheet showing two clasped hands inside an oval ring reading 'Grocer-Consumer Anti-Inflation Campaign'.
section: Collection
---

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3. Pledged to keep prices down

[![Pledged to keep prices down, 1944 US poster: Square window-emblem sheet showing two clasped hands inside an oval ring reading](https://propagandaarchive.org/collection/images/pledged-to-keep-prices-down-grocer-consumer-1944.jpg)](https://propagandaarchive.org/collection/images/pledged-to-keep-prices-down-grocer-consumer-1944.jpg)

# Pledged to keep prices down

Square window-emblem sheet showing two clasped hands inside an oval ring reading 'Grocer-Consumer Anti-Inflation Campaign', with 'Pledged to keep prices down' and three shop promises below. The technique is bandwagon: a shopkeeper displaying the emblem joins a visible campaign, with the handshake standing for a shared pledge between seller and buyer. The technique is faint beyond that.

## Propaganda techniques used in this poster

[Bandwagon](https://propagandaarchive.org/techniques/bandwagon/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
GROCER-CONSUMER
ANTI-INFLATION CAMPAIGN
PLEDGED TO
KEEP PRICES DOWN
WE CHARGE ONLY CEILING PRICES OR LESS
WE POST CEILING PRICE LISTS PROMINENTLY
WE WELCOME QUESTIONS ABOUT OUR PRICES
WINDOW EMBLEM
[imprint: U.S. GOVERNMENT PRINTING OFFICE : 1944--O--610623]
```

[← Be careful what you say or write: "Please, get there ... and back!"](https://propagandaarchive.org/collection/please-get-there-and-back-pin-up-security-1944/) [Plow around to prevent forest fires. See your fire warden →](https://propagandaarchive.org/collection/plow-around-to-prevent-forest-fires-1944/)

## More propaganda examples that use the same techniques

- [Consult of the doctors on the grave illness of the Grand Sultan (Consult vande medicijnen inde swaere siekte vanden grooten Sultaen)](https://propagandaarchive.org/collection/consult-of-the-doctors-sick-sultan-antwerp-1683/) (Spanish Netherlands · 1683 · Transfer, Bandwagon)
- ["Jackson ticket" with Hickory tree motto, Baltimore (1828)](https://propagandaarchive.org/collection/jackson-ticket-hickory-tree-1828/) (United States · 1828 · Bandwagon, Transfer)
- [Democratic tickets, "Go it, ye Cripples!" and "Stop Van!!!" (Ohio electors, Van Buren and Johnson), 1836](https://propagandaarchive.org/collection/democratic-ticket-stop-van-van-buren-1836/) (United States · 1836 · Name-calling, Bandwagon)
- [Democratic ticket, "Going the whole hog" (Ohio electors for Van Buren and Johnson), 1836](https://propagandaarchive.org/collection/democratic-ticket-whole-hog-van-buren-1836/) (United States · 1836 · Bandwagon)
- ["Political race course - Union Track - fall races 1836"](https://propagandaarchive.org/collection/political-race-course-union-track-harrison-1836/) (United States · 1836 · Bandwagon, Name-calling). Content note: Partisan caricature of named politicians that uses the epithet 'Black Dan' for Daniel Webster and regional stereotypes in the speech balloons.
- ["Grand match between the Kinderhook poney and the Ohio ploughman", April 1836](https://propagandaarchive.org/collection/grand-match-kinderhook-poney-ohio-ploughman-harrison-1836/) (United States · Apr 1836 · Transfer, Bandwagon)
- ['The People's Line -- Take care of the Locomotive', Whig woodcut, 1840](https://propagandaarchive.org/collection/peoples-line-take-care-of-the-locomotive-1840/) (United States · 1840 · Bandwagon)
- ['The Fox Chace', Whig cartoon of Van Buren hunted by cider-barrel hounds, 1840](https://propagandaarchive.org/collection/the-fox-chace-van-buren-harrison-childs-1840/) (United States · 1840 · Name-calling, Bandwagon)
