--- title: Một xã-hội tiến-bộ trên đà phát-triển (A Progressive Society on the Road of Development) url: https://propagandaarchive.org/collection/progressive-society-developing-motorbikes-1965-1969/ description: A photographic sheet (code SP-2139) says that motorbikes and scooters have become common and are changing the 'progressive and rapidly developing' society section: Collection --- 1. [Home](https://propagandaarchive.org/) 2. [Collection](https://propagandaarchive.org/collection/) 3. Một xã-hội tiến-bộ trên đà phát-triển [![Một xã-hội tiến-bộ trên đà phát-triển, 1965 US poster: A photographic sheet (code SP-2139) says that motorbikes and scooters](https://propagandaarchive.org/collection/images/progressive-society-developing-motorbikes-1965-1969.jpg)](https://propagandaarchive.org/collection/images/progressive-society-developing-motorbikes-1965-1969.jpg) # Một xã-hội tiến-bộ trên đà phát-triển (A Progressive Society on the Road of Development) A photographic sheet (code SP-2139) says that motorbikes and scooters have become common and are changing the 'progressive and rapidly developing' society of the South. Photographs show rows of parked motorbikes in Saigon, a family on a scooter, and riders at a country market. The claim rests on everyday scenes of ownership; the sheet cites no figures and does not mention the war. ## Propaganda techniques used in this poster [Card stacking](https://propagandaarchive.org/techniques/card-stacking/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) ## Text on the object Original (Vietnamese) · read from the image, not independently checked ``` MỘT XÃ-HỘI TIẾN-BỘ TRÊN ĐÀ PHÁT-TRIỂN Phương-tiện di-chuyển nhanh chóng bằng những chiếc xe gắn máy và xì-cút-tơ càng ngày càng trở nên thông-dụng đã tạo một sự thay đổi quan-trọng trong xã-hội tiến-bộ và phát-triển nhanh của miền Nam. Người dân của một nước tự-do, thịnh-vượng đang hướng nhiều về phương-tiện này để giải-quyết vấn-đề xê-dịch của họ. Chỗ để xe không thành vấn-đề, nhưng có khi phải nhìn qua hàng trăm chiếc mới tìm thấy chiếc xe của mình. Cảnh này thường thấy hàng ngày trên đường phố tấp nập của Saigon. Cả gia-đình này đã có dịp về miền quê xem ở đó có gì mới lạ. Thanh niên tìm thấy cảm-giác hồi hộp vui thích khi xử-dụng xe gắn máy vừa là môn thể-thao vừa là phương-tiện di-chuyển. Một điểm lợi khi đi mua sắm ở miền quê là bạn vẫn có thể ngồi trên yên xe trong khi mua. Người thành-thị đi về miền quê, và người miền quê ra thị-thành bằng những chiếc xe gắn máy. Những chiếc xe này ngoài việc cung-cấp phương-tiện chở-chuyên còn giúp người ở miền quê và thành-thị sống gần gũi nhau hơn. SP-2139 ``` English translation (machine translation by Claude, not verified by a fluent reader) ``` A PROGRESSIVE SOCIETY ON THE ROAD OF DEVELOPMENT Fast means of travel by motorbikes and scooters, becoming more common every day, have created an important change in the progressive and rapidly developing society of the South. The people of a free, prosperous country are turning more and more to this means to solve their transport problem. Parking is not a problem, but sometimes you must look through hundreds before finding your own. This scene is seen daily on the busy streets of Saigon. This whole family has had a chance to go to the countryside to see what is new there. Young people find an exciting thrill in using a motorbike, which is both a sport and a means of travel. One advantage of shopping in the countryside is that you can stay seated on the saddle while you shop. City people go to the countryside, and country people come to the city, on motorbikes. Besides providing transport, these vehicles help country and city people live closer to each other. SP-2139 ``` [← Progress of An-Tuc District](https://propagandaarchive.org/collection/progress-of-an-tuc-district-1965-to-1969/) [Some Activities of the Public Health Service at Vinh Binh →](https://propagandaarchive.org/collection/public-health-service-vinh-binh-1965-1969/) ## More propaganda examples that use the same techniques - [Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches](https://propagandaarchive.org/collection/abydos-king-list-ramesses-ii-temple-british-museum/) (New Kingdom Egypt · 0000 · Card stacking, Transfer) - [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account. - [Tomb of Darius I at Naqsh-e Rustam: the king in relief beside his inscription DNa, c. 490 BCE](https://propagandaarchive.org/collection/dna-inscription-darius-i-naqsh-e-rustam-490bce/) (Achaemenid Empire · 0000 · Testimonial, Card stacking) - [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account. - [Persepolis, Apadana staircase relief: a figure with an animal from a procession of delegations, early fifth century BCE](https://propagandaarchive.org/collection/persepolis-apadana-delegate-relief-500bce/) (Achaemenid Empire · 0000 · Card stacking, Manufactured consensus) - [Alabaster relief, Assyrian troops storming a citadel, from Nineveh (reign of Sennacherib)](https://propagandaarchive.org/collection/relief-sennacherib-storming-citadel-nineveh-704bce/) (Neo Assyrian Empire · 0000 · Card stacking). Content note: An Assyrian palace relief of troops storming a fortified city, with a file of figures below; Assyrian royal reliefs and texts record killing, mutilation and deportation, shown as carved, with the historical context and scholarly dispute on the regime page. - [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities) - [Silver denarius of Vespasian, reverse IVDAEA with a trophy of arms and a seated mourning woman](https://propagandaarchive.org/collection/denarius-vespasian-judaea-capta-0070/) (Roman Empire · 0070 · Card stacking). Content note: A Roman victory coin showing a mourning female figure as the personification of the conquered province of Judaea after the Roman suppression of the Jewish revolt; shown as struck, with the historical context on the regime page.