---
title: President Putin's televised address after the Beslan school siege (Moscow, 4 September 2004)
url: https://propagandaarchive.org/collection/putin-beslan-televised-address-2004/
description: Vladimir Putin, in a dark suit and tie, looks straight into the camera against dark panelling, with a Russian tricolour at the right edge of the frame.
section: Collection
---

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[![President Putin's televised address after the Beslan, 2004 Russia broadcast: Vladimir Putin, in a dark suit and tie, looks](https://propagandaarchive.org/collection/images/putin-beslan-televised-address-2004.jpg)](https://propagandaarchive.org/collection/images/putin-beslan-televised-address-2004.jpg)

# President Putin's televised address after the Beslan school siege (Moscow, 4 September 2004)

Vladimir Putin, in a dark suit and tie, looks straight into the camera against dark panelling, with a Russian tricolour at the right edge of the frame. The tell is the address itself, whose headline sentence describes the attacks as 'direct intervention of international terror against Russia' and 'a total, cruel, full-scale war', asking viewers to mobilise 'in the face of this common danger'.

## Propaganda techniques used in this broadcast

[Fear appeal](https://propagandaarchive.org/techniques/fear-appeal/)

## Full record

Region, Country, Medium, Issuer type, Regime, Leader, Audience, Purpose, Themes, Event, Source, Rights

## Text on the object

Checked for printed text: none found

Checked for printed text

No printed or legible text on this object (the address is spoken; the text is quoted in the notes).

[← President Putin at Beslan District Hospital, with the Kremlin statement that giving in to 'provocation' makes one an accomplice (Beslan, 4 September 2004)](https://propagandaarchive.org/collection/putin-beslan-hospital-accomplices-statement-2004/) [Advertising column with a Bush-Saakashvili handshake poster for the 9-10 May 2005 visit (Rustaveli Avenue, Tbilisi, 2005) →](https://propagandaarchive.org/collection/street-column-bush-in-georgia-tbilisi-2005/)

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