---
title: Quí báu thay tình thân hữu! (How Precious Is Friendship!)
url: https://propagandaarchive.org/collection/qui-bau-thay-tinh-than-huu-friendship-1965/
description: A tall Vietnamese-language sheet (code SP-1412) pairs a single photograph with the line 'How precious is friendship!' The photograph shows a helmeted
section: Collection
---

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3. Quí báu thay tình thân hữu! (How Precious Is Friendship!)

[![Quí báu thay tình thân hữu!, 1965 US poster: A tall Vietnamese-language sheet (code SP-1412) pairs a single photograph](https://propagandaarchive.org/collection/images/qui-bau-thay-tinh-than-huu-friendship-1965.jpg)](https://propagandaarchive.org/collection/images/qui-bau-thay-tinh-than-huu-friendship-1965.jpg)

# Quí báu thay tình thân hữu! (How Precious Is Friendship!)

A tall Vietnamese-language sheet (code SP-1412) pairs a single photograph with the line 'How precious is friendship!' The photograph shows a helmeted soldier bending to place something in the hands of a man holding an infant, with three children around them. The technique is an abstract virtue word set over an image that stands in for the claim, with no argument or figure given.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
QUÍ BÁU THAY

TÌNH THÂN HỮU !

SP 1412
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
HOW PRECIOUS

IS FRIENDSHIP!

SP 1412
```

[← Quang Ngai Chieu Hoi Center](https://propagandaarchive.org/collection/quang-ngai-chieu-hoi-center-1965-1969/) [Quốc Khánh 1965 (National Day 1965) →](https://propagandaarchive.org/collection/quoc-khanh-1965-national-day-parade-poster-1965/)

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- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
- [Bronze sestertius of Trajan, reverse S P Q R OPTIMO PRINCIPI, S C, the emperor on horseback riding down an enemy](https://propagandaarchive.org/collection/sestertius-trajan-optimo-principi-0103/) (Roman Empire · 0103 · Testimonial, Glittering generalities)
- [Gold solidus of Constantine I, reverse RESTITVTORI LIBERTATIS](https://propagandaarchive.org/collection/solidus-constantine-i-restitutori-libertatis-0313/) (Roman Empire · 0313 · Glittering generalities)
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- [Frontispiece to Eikon Basilike, The Pourtraicture of His Sacred Majestie in his Solitudes and Sufferings (Hollar, 1649)](https://propagandaarchive.org/collection/eikon-basilike-frontispiece-hollar-1649/) (Dutch Republic · 1649 · Transfer, Glittering generalities)