---
title: 'Rocky Mountain Club, Hoover Fund: Relief in Belgium, The World Is Not All Dark'
url: https://propagandaarchive.org/collection/rocky-mountain-club-hoover-fund-relief-in-belgium-1917/
description: A drawing of a miner swinging a pick in a shaft shows a vision of children above him in a beam of light, under a banner referring to Belgian children
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. Rocky Mountain Club, Hoover Fund: Relief in Belgium, The World Is Not

[![Rocky Mountain Club, Hoover Fund: Relief in Belgium, The World Is Not All Dark, 1917 US poster: A drawing of a miner swinging](https://propagandaarchive.org/collection/images/rocky-mountain-club-hoover-fund-relief-in-belgium-1917.jpg)](https://propagandaarchive.org/collection/images/rocky-mountain-club-hoover-fund-relief-in-belgium-1917.jpg)

# Rocky Mountain Club, Hoover Fund: Relief in Belgium, The World Is Not All Dark

A drawing of a miner swinging a pick in a shaft shows a vision of children above him in a beam of light, under a banner referring to Belgian children and South African miners. Red side panels say South African miners give ten per cent of their wages for Belgian relief and ask whether American miners will do one tenth as well. A boxed quotation from Herbert Hoover recounts the miners' gifts and the poster ends with a request for funds sent to a named treasurer. The tell of bandwagon is the comparison with a named group's giving, reinforced by a testimonial from the relief effort's chairman.

## Propaganda techniques used in this poster

[Bandwagon](https://propagandaarchive.org/techniques/bandwagon/) [Testimonial](https://propagandaarchive.org/techniques/testimonial/)

## Text on the object

Original (English) · read from the image, not independently checked

```
Rocky Mountain Club --- Hoover Fund
FOR
Relief in Belgium
"The World is Not All Dark"
(Courtesy of The New York Herald)

[banner on the bundle in the drawing: RELIEF FOR BELGIAN CHILDREN FROM SOUTH AFRICAN MINERS]
[artist's signature, lower right of drawing: W.A. Rogers]

The
Miners
of South
Africa
are
Giving
10% of
Their
Wages
for
Belgian
Relief
!

Will
the
Miners
of America
Do
One
Tenth as
well as
those
of
South
Africa
?

"In a moment of desperation I assessed the miners of Australia, where I had a connection for many years. I told them what they ought to give, and I received in two months $750,000 for Belgium from a country already combed to the bottom for relief and distress work. We appealed to the miners of Johannesburg, and the laborers in the mines gave ten per cent of their wages, and the owners duplicated the amount. I feel that in this stress the American miner might also give some help for the suffering children of Belgium, and it was with a feeling of peculiar satisfaction that the first gentleman who rang me up was a miner who said, 'My assessment is about $100,000.'" —HERBERT HOOVER, before the Rocky Mountain Club.

SEND FUNDS LARGE OR SMALL
To W. B. THOMPSON, Treasurer, 65 West 44th Street, New York City
[small printer's or union mark, lower right: illegible]
```

All lettering including the boxed Hoover quotation is legible in the larger scan; the small mark at the lower right is not. The percentage in '10%' is printed as a small raised sign.

[← Ring It Again: Buy a United States Government Bond of the Second Liberty Loan of 1917](https://propagandaarchive.org/collection/ring-it-again-second-liberty-loan-1917/) [Save Fuel in Dairy Plants: Nearly One-Half the Coal Can Be Saved →](https://propagandaarchive.org/collection/save-fuel-in-dairy-plants-1917/)

## More propaganda examples that use the same techniques

- [Consult of the doctors on the grave illness of the Grand Sultan (Consult vande medicijnen inde swaere siekte vanden grooten Sultaen)](https://propagandaarchive.org/collection/consult-of-the-doctors-sick-sultan-antwerp-1683/) (Spanish Netherlands · 1683 · Transfer, Bandwagon)
- ["Jackson ticket" with Hickory tree motto, Baltimore (1828)](https://propagandaarchive.org/collection/jackson-ticket-hickory-tree-1828/) (United States · 1828 · Bandwagon, Transfer)
- [Democratic tickets, "Go it, ye Cripples!" and "Stop Van!!!" (Ohio electors, Van Buren and Johnson), 1836](https://propagandaarchive.org/collection/democratic-ticket-stop-van-van-buren-1836/) (United States · 1836 · Name-calling, Bandwagon)
- [Democratic ticket, "Going the whole hog" (Ohio electors for Van Buren and Johnson), 1836](https://propagandaarchive.org/collection/democratic-ticket-whole-hog-van-buren-1836/) (United States · 1836 · Bandwagon)
- ["Political race course - Union Track - fall races 1836"](https://propagandaarchive.org/collection/political-race-course-union-track-harrison-1836/) (United States · 1836 · Bandwagon, Name-calling). Content note: Partisan caricature of named politicians that uses the epithet 'Black Dan' for Daniel Webster and regional stereotypes in the speech balloons.
- ["Grand match between the Kinderhook poney and the Ohio ploughman", April 1836](https://propagandaarchive.org/collection/grand-match-kinderhook-poney-ohio-ploughman-harrison-1836/) (United States · Apr 1836 · Transfer, Bandwagon)
- ['The People's Line -- Take care of the Locomotive', Whig woodcut, 1840](https://propagandaarchive.org/collection/peoples-line-take-care-of-the-locomotive-1840/) (United States · 1840 · Bandwagon)
- ['The Fox Chace', Whig cartoon of Van Buren hunted by cider-barrel hounds, 1840](https://propagandaarchive.org/collection/the-fox-chace-van-buren-harrison-childs-1840/) (United States · 1840 · Name-calling, Bandwagon)