---
title: 'Save Serbia our ally: Serbian Relief Committee of America poster'
url: https://propagandaarchive.org/collection/save-serbia-our-ally-steinlen-1916/
description: A crayon lithograph shows a column of Serbian refugee women and old men behind two soldiers, one in a French kepi with a comradely hand on the shoulder…
section: Collection
---

[Collection](https://propagandaarchive.org/collection/)

[![Save Serbia our ally: Serbian Relief Committee of America poster](https://propagandaarchive.org/collection/images/save-serbia-our-ally-steinlen-1916.jpg)](https://propagandaarchive.org/collection/images/save-serbia-our-ally-steinlen-1916.jpg)

# Save Serbia our ally: Serbian Relief Committee of America poster

A crayon lithograph shows a column of Serbian refugee women and old men behind two soldiers, one in a French kepi with a comradely hand on the shoulder of a bearded Serbian soldier, above the words 'Save Serbia our ally'. The Allied uniform, the shared gesture and the word 'ally' carry existing Allied loyalty over to a fundraising appeal for a small country's civilians.

- **Date:** 1916
- **Period:** [First World War](https://propagandaarchive.org/collection/#era=wwi)
- **Made by:** Serbian Relief Committee of America (New York); artist Théophile-Alexandre Steinlen
- **Region:** [North America](https://propagandaarchive.org/collection/#region=north-america)
- **Country:** [United States](https://propagandaarchive.org/collection/#country=united-states)
- **Medium:** [Poster](https://propagandaarchive.org/collection/#medium=poster)
- **Issuer type:** [NGO](https://propagandaarchive.org/collection/#actor=ngo)
- **Regime:** [Wilson Administration](https://propagandaarchive.org/collection/#regime=wilson-administration)
- **Leader:** [Woodrow Wilson](https://propagandaarchive.org/collection/#leader=woodrow-wilson)
- **Audience:** [Domestic public](https://propagandaarchive.org/collection/#audience=domestic-public)
- **Purpose:** [Fundraise](https://propagandaarchive.org/collection/#purpose=fundraise)
- **Themes:** [War and the military](https://propagandaarchive.org/collection/#theme=war-military), [Migration](https://propagandaarchive.org/collection/#theme=migration)
- **Event:** [World War I](https://propagandaarchive.org/collection/#event=world-war-i)
- **Techniques:** [Transfer](https://propagandaarchive.org/techniques/transfer/)
- **Source:** Identified Openly sourced: the speaker is who they say they are
- **Source:** [Library of Congress, Prints and Photographs Division](https://www.loc.gov/pictures/item/99613722/), retrieved September 29, 2026
- **Rights:** Public domain (published 1915-1916; LOC: no known restrictions on publication) Théophile-Alexandre Steinlen, for the Serbian Relief Committee of America, 1915-1916. Library of Congress, Prints and Photographs Division, POS - Fr .S74, no. 10.

## Text on the object

Original (English) · read from the image, not independently checked

```
SAVE
SERBIA
OUR ALLY

SEND CONTRIBUTIONS TO
SERBIAN RELIEF COMMITTEE OF AMERICA,
70 FIFTH AVENUE, NEW YORK

steinlen 1915
```

[← Военный 5½% заём (Russian War Loan postcard, 1916)](https://propagandaarchive.org/collection/russian-war-loan-postcard-1916/) [Sind wir die Barbaren? (Are We the Barbarians?) →](https://propagandaarchive.org/collection/sind-wir-die-barbaren-1916/)

## Using the same techniques

- [Bronze sestertius of Gaius (Caligula), reverse S P Q R P P OB CIVES SERVATOS in an oak wreath](https://propagandaarchive.org/collection/sestertius-caligula-ob-cives-servatos-0037/) (0037 · Testimonial, Transfer)
- [Gold coin of Kanishka: King of Kings legend, king at the altar, deity Oesho](https://propagandaarchive.org/collection/gold-dinar-kanishka-king-of-kings-0130/) (0130 · Transfer)
- [Gold solidus of Justinian I, reverse VICTORIA AVGGG with Victory holding a Christogram staff](https://propagandaarchive.org/collection/solidus-justinian-i-victoria-avggg-0538/) (0538 · Transfer, Glittering generalities)
- [Bayeux Tapestry, scene 23: UBI HAROLD SACRAMENTVM FECIT VVILLELMO DVCI](https://propagandaarchive.org/collection/bayeux-tapestry-harold-oath-to-william-1070/) (1070 · Transfer, Card stacking)
- [Frontispiece to Eikon Basilike, The Pourtraicture of His Sacred Majestie in his Solitudes and Sufferings (Hollar, 1649)](https://propagandaarchive.org/collection/eikon-basilike-frontispiece-hollar-1649/) (1649 · Transfer, Glittering generalities)
- [Consult of the doctors on the grave illness of the Grand Sultan (Consult vande medicijnen inde swaere siekte vanden grooten Sultaen)](https://propagandaarchive.org/collection/consult-of-the-doctors-sick-sultan-antwerp-1683/) (1683 · Transfer, Bandwagon)
- [The Highlanders Medley, or The Duke Triumphant (A Loyal Song)](https://propagandaarchive.org/collection/highlanders-medley-duke-triumphant-1746/) (1746 · Name-calling, Transfer)
- [Marche du Dom Quichotte moderne pour la deffence du Moulin des Abus (March of the Modern Don Quixote in Defence of the Mill of Abuses)](https://propagandaarchive.org/collection/dom-quichotte-moulin-des-abus-1791/) (1791 · Name-calling, Transfer)
