---
title: Sign the pledge to keep 'em rolling!
url: https://propagandaarchive.org/collection/sign-the-pledge-keep-em-rolling-1943/
description: 'Two smiling men beside a truck cab: one in a work jacket points to a red, white and blue ''Pledged U.S. Truck Conservation Corps'' door sticker while'
section: Collection
---

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3. Sign the pledge to keep 'em rolling!

[![Sign the pledge to keep 'em rolling!, 1943 US poster: Two smiling men beside a truck cab](https://propagandaarchive.org/collection/images/sign-the-pledge-keep-em-rolling-1943.jpg)](https://propagandaarchive.org/collection/images/sign-the-pledge-keep-em-rolling-1943.jpg)

# Sign the pledge to keep 'em rolling!

Two smiling men beside a truck cab: one in a work jacket points to a red, white and blue 'Pledged U.S. Truck Conservation Corps' door sticker while the driver in a cap points down at it. Headline 'Sign the pledge to keep 'em rolling!'. Bandwagon: the displayed sticker shows others have joined; the ordinary drivers are plain-folks.

## Propaganda techniques used in this poster

[Bandwagon](https://propagandaarchive.org/techniques/bandwagon/) [Plain folks](https://propagandaarchive.org/techniques/plain-folks/)

## Text on the object

Original (English) · read from the image, not independently checked

```
Sign the pledge
to keep 'em rolling!
Pledged
U.S. TRUCK
CONSERVATION CORPS
[sticker small print: OFFICE OF DEFENSE TRANSPORTATION]
Join the
U.S. TRUCK CONSERVATION CORPS
OFFICE OF DEFENSE TRANSPORTATION
[imprint: U.S. GOVERNMENT PRINTING OFFICE 1943--O--531453]
```

[← Show your timber! Cut logs now!](https://propagandaarchive.org/collection/show-your-timber-cut-logs-now-1943/) [Silence means surprise →](https://propagandaarchive.org/collection/silence-means-surprise-1943/)

## More propaganda examples that use the same techniques

- [Consult of the doctors on the grave illness of the Grand Sultan (Consult vande medicijnen inde swaere siekte vanden grooten Sultaen)](https://propagandaarchive.org/collection/consult-of-the-doctors-sick-sultan-antwerp-1683/) (Spanish Netherlands · 1683 · Transfer, Bandwagon)
- ["Jackson ticket" with Hickory tree motto, Baltimore (1828)](https://propagandaarchive.org/collection/jackson-ticket-hickory-tree-1828/) (United States · 1828 · Bandwagon, Transfer)
- [Democratic tickets, "Go it, ye Cripples!" and "Stop Van!!!" (Ohio electors, Van Buren and Johnson), 1836](https://propagandaarchive.org/collection/democratic-ticket-stop-van-van-buren-1836/) (United States · 1836 · Name-calling, Bandwagon)
- [Democratic ticket, "Going the whole hog" (Ohio electors for Van Buren and Johnson), 1836](https://propagandaarchive.org/collection/democratic-ticket-whole-hog-van-buren-1836/) (United States · 1836 · Bandwagon)
- ["Political race course - Union Track - fall races 1836"](https://propagandaarchive.org/collection/political-race-course-union-track-harrison-1836/) (United States · 1836 · Bandwagon, Name-calling). Content note: Partisan caricature of named politicians that uses the epithet 'Black Dan' for Daniel Webster and regional stereotypes in the speech balloons.
- ["Grand match between the Kinderhook poney and the Ohio ploughman", April 1836](https://propagandaarchive.org/collection/grand-match-kinderhook-poney-ohio-ploughman-harrison-1836/) (United States · Apr 1836 · Transfer, Bandwagon)
- ['The People's Line -- Take care of the Locomotive', Whig woodcut, 1840](https://propagandaarchive.org/collection/peoples-line-take-care-of-the-locomotive-1840/) (United States · 1840 · Bandwagon)
- ['The Fox Chace', Whig cartoon of Van Buren hunted by cider-barrel hounds, 1840](https://propagandaarchive.org/collection/the-fox-chace-van-buren-harrison-childs-1840/) (United States · 1840 · Name-calling, Bandwagon)