---
title: 'The Spirit of ''18: The World Cry Food. Keep the Home Garden Going'
url: https://propagandaarchive.org/collection/spirit-of-18-the-world-cry-food-1918/
description: Three men of different ages, an elderly white-haired man, a younger man with a sheaf of wheat and a boy in overalls with a crate of vegetables.
section: Collection
---

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3. The Spirit of '18: The World Cry Food. Keep the Home Garden Going

[![The Spirit of '18: The World Cry Food. Keep the Home Garden Going, 1918 US poster: Three men of different ages, an elderly](https://propagandaarchive.org/collection/images/spirit-of-18-the-world-cry-food-1918.jpg)](https://propagandaarchive.org/collection/images/spirit-of-18-the-world-cry-food-1918.jpg)

# The Spirit of '18: The World Cry Food. Keep the Home Garden Going

Three men of different ages, an elderly white-haired man, a younger man with a sheaf of wheat and a boy in overalls with a crate of vegetables, stride across a field under a blue sky. The headline word FOOD dominates the lower half over the line 'Keep the Home Garden going' and the Food Administration seal. The tell is the 'Spirit of '18' label, which links home gardening to a national tradition through a generational line of ordinary farmers.

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/) [Plain folks](https://propagandaarchive.org/techniques/plain-folks/)

## Text on the object

Original (English) · read from the image, not independently checked

```
The Spirit of '18

The World Cry
Food
Keep the Home Garden going

[seal]

UNITED STATES FOOD ADMINISTRATION

Wm McKee

Forbes Boston
```

'Wm McKee' is the artist's signature; the Forbes mark is the printer's imprint. The shield-and-wheat roundel is the Food Administration seal.

[← Sow the Seeds of Victory! Plant and Raise Your Own Vegetables](https://propagandaarchive.org/collection/sow-the-seeds-of-victory-war-garden-1918/) [Stemt Rood! Kiest de kandidaten der Soc. Dem. Arb. Partij (Vote Red! Choose the candidates of the Social Democratic Workers' Party), poster by Albert Hahn →](https://propagandaarchive.org/collection/stemt-rood-sdap-hahn-1918/)

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