---
title: Stamp 'em out! Beat your promise
url: https://propagandaarchive.org/collection/stamp-em-out-beat-your-promise-1941/
description: 'Color poster: a large boot descends on a coiled tangle of animals, a snake marked with swastikas, a snake marked with sun-ray discs and a toad with crossed'
section: Collection
---

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2. [Collection](https://propagandaarchive.org/collection/)
3. Stamp 'em out! Beat your promise

**Content note:** Enemy depicted as snakes and a toad, one marked with swastikas, crushed by a boot. This object is shown as it was published. [Why](https://propagandaarchive.org/about/#as-it-was)

[![Stamp 'em out! Beat your promise, 1941 US poster: Color poster](https://propagandaarchive.org/collection/images/stamp-em-out-beat-your-promise-1941.jpg)](https://propagandaarchive.org/collection/images/stamp-em-out-beat-your-promise-1941.jpg)

# Stamp 'em out! Beat your promise

Color poster: a large boot descends on a coiled tangle of animals, a snake marked with swastikas, a snake marked with sun-ray discs and a toad with crossed bandages on its belly, under the headline 'Stamp 'em out!' and the line 'Beat your promise'. The technique is name-calling by animal imagery: the enemy is drawn as vermin to be crushed, and 'You and I' makes the reader the boot.

## Propaganda techniques used in this poster

[Name-calling](https://propagandaarchive.org/techniques/name-calling/) [Fear appeal](https://propagandaarchive.org/techniques/fear-appeal/)

## Text on the object

Original (English) · read from the image, not independently checked

```
[signature: illegible]
STAMP
'EM
OUT!
YOU
and I
BEAT YOUR PROMISE
[imprint: FORM IS 5348]
```

[← Squeeze-Play! Extra effort now brings victory nearer](https://propagandaarchive.org/collection/squeeze-play-extra-effort-now-victory-builders-1941/) [Starve him with silence →](https://propagandaarchive.org/collection/starve-him-with-silence-seagram-1941/)

## More propaganda examples that use the same techniques

- [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account.
- [Passional Christi und Antichristi: the emperor kisses the pope's foot (leaf 'Antichristus')](https://propagandaarchive.org/collection/passional-christi-antichristi-emperor-kisses-pope-1521/) (Electoral Saxony · 1521 · Name-calling, Card stacking)
- [Anacoana fut pendue sans raison (engraving in Le miroir de la cruelle et horrible tyrannie espagnole)](https://propagandaarchive.org/collection/anacoana-hanged-miroir-tyrannie-espagnole-1620/) (Dutch Republic · 1620 · Fear appeal, Name-calling). Content note: Engraving of a hanged, bare-breasted Taino woman, burning huts and people being killed by Spanish soldiers.
- [Ondersoeckt de Geesten, ofse van den Duyvel syn, of niet (the De Witt brothers as devils)](https://propagandaarchive.org/collection/ondersoeckt-de-geesten-de-witt-devils-1672/) (Dutch Republic · 1672 · Scapegoating, Name-calling)
- [The Highlanders Medley, or The Duke Triumphant (A Loyal Song)](https://propagandaarchive.org/collection/highlanders-medley-duke-triumphant-1746/) (Great Britain · 1746 · Name-calling, Transfer)
- [The North Briton, No. XLV, 23 April 1763 (John Wilkes), opening page](https://propagandaarchive.org/collection/north-briton-no-45-wilkes-1763/) (Kingdom of Great Britain · Apr 23, 1763 · Name-calling)
- [The Bloody Massacre perpetrated in King Street Boston on March 5th 1770 by a party of the 29th Regt.](https://propagandaarchive.org/collection/revere-bloody-massacre-king-street-1770/) (Province of Massachusetts Bay · Mar 1770 · Name-calling, Card stacking). Content note: Hand-coloured engraving of bloodied dead and wounded colonists after soldiers fired on a crowd.
- [Marche du Dom Quichotte moderne pour la deffence du Moulin des Abus (March of the Modern Don Quixote in Defence of the Mill of Abuses)](https://propagandaarchive.org/collection/dom-quichotte-moulin-des-abus-1791/) (France · 1791 · Name-calling, Transfer)
