---
title: The Benefits R.D. Can Bring (Lợi ích do Chương trình Xây dựng Nông thôn)
url: https://propagandaarchive.org/collection/the-benefits-rd-can-bring-1965-1969/
description: A page of six captioned photographs of Dong My hamlet in Phu Yen province shows a new market, a concrete bridge with a government sign.
section: Collection
---

1. [Home](https://propagandaarchive.org/)
2. [Collection](https://propagandaarchive.org/collection/)
3. The Benefits R.D. Can Bring

[![The Benefits R.D. Can Bring, 1965 US poster: A page of six captioned photographs of Dong My hamlet in Phu Yen province shows](https://propagandaarchive.org/collection/images/the-benefits-rd-can-bring-1965-1969.jpg)](https://propagandaarchive.org/collection/images/the-benefits-rd-can-bring-1965-1969.jpg)

# The Benefits R.D. Can Bring (Lợi ích do Chương trình Xây dựng Nông thôn)

A page of six captioned photographs of Dong My hamlet in Phu Yen province shows a new market, a concrete bridge with a government sign, a well with children, and the hamlet chief talking with a stall keeper. The text says Rural Construction cadres have finished improvements in nearly 25 hamlets and that Dong My shows 'the fruitful results' to come in thousands of hamlets nationwide. The tell is one hamlet standing for the whole programme, with only completed works pictured.

## Propaganda techniques used in this poster

[Card stacking](https://propagandaarchive.org/techniques/card-stacking/) [Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
LỢI ÍCH DO CHƯƠNG TRÌNH XÂY DỰNG NÔNG THÔN

NHỮNG CÁN BỘ XÂY DỰNG NÔNG THÔN ĐÃ HOÀN THÀNH CÔNG TÁC CẢI THIỆN SINH HOẠT TRONG GẦN 25 ẤP TẠI TỈNH PHÚ YÊN. HIỆN CÁC CÁN BỘ X.D.N.T. ĐANG HOẠT ĐỘNG TRONG NHIỀU ẤP KHÁC VÀ CÔNG TÁC CỦA HỌ SẼ ĐƯỢC HOÀN TẤT TRONG NĂM TỚI. KẾT QUẢ SẼ ĐEM LẠI CHO DÂN CHÚNG MỘT ĐỜI SỐNG AN NINH VÀ THỊNH VƯỢNG HƠN.

NHỮNG ĐIỀU THỰC HIỆN ĐƯỢC TẠI ẤP ĐÔNG MỸ QUẬN HIẾU XƯƠNG CÓ THỂ TIÊU BIỂU CHO NHỮNG THÀNH QUẢ GẶT HÁI TRONG TƯƠNG LAI TRONG HÀNG NGÀN THÔN ẤP TRÊN TOÀN ĐẤT NƯỚC. ĐÔNG MỸ LÀ MỘT TRONG NHỮNG ẤP ĐÃ HƯỞNG ĐƯỢC LỢI ÍCH DO CHƯƠNG TRÌNH XÂY DỰNG NÔNG THÔN.

SỰ BUÔN BÁN BẮT ĐẦU TẤP NẬP TẠI CHỢ NHỜ LỰC LƯỢNG ĐỒNG MINH VÀ CÁC CÁN BỘ X.D.N.T. BẢO VỆ AN NINH.

MỘT DỰ ÁN NỮA ĐÃ ĐƯỢC CÁC CÁN BỘ X.D.N.T. THỰC HIỆN ẤY LÀ CHIẾC CẦU ĐÃ CẢI THIỆN SỰ LƯU THÔNG CHO ẤP ĐÔNG MỸ.

DÂN CHÚNG CÓ NƯỚC DÙNG NHỜ GIẾNG DO CÁC CÁN BỘ X.D.N.T. ĐÀO.

DÂN CHÚNG ẤP ĐỀU SỐNG THOẢI MÁI SUNG SƯỚNG. ĐÂY ẤP TRƯỞNG NGUYỄN HUỲNH ĐỨC ĐANG CHUYỆN TRÒ VỚI MỘT NGƯỜI BÁN HÀNG.

XÂY DỰNG NÔNG THÔN LÀ BÍ QUYẾT MANG LẠI TƯƠNG LAI TƯƠI SÁNG CHO NHÂN DÂN VIỆT NAM

SP-1566
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
BENEFITS OF THE RURAL CONSTRUCTION PROGRAMME

Rural Construction cadres have completed work improving living conditions in nearly 25 hamlets in Phu Yen province. The R.C. cadres are now working in many other hamlets and their work will be completed next year. The result will bring the people a more secure and more prosperous life.

What has been achieved in Dong My hamlet, Hieu Xuong district, can stand for the harvest of results to come in thousands of hamlets across the whole country. Dong My is one of the hamlets that has enjoyed the benefits of the Rural Construction programme.

Trade has begun to bustle at the market thanks to the allied forces and the R.C. cadres protecting security.

Another project carried out by the R.C. cadres is the bridge, which has improved traffic for Dong My hamlet.

The people have water to use thanks to the well dug by the R.C. cadres.

The people of the hamlet all live comfortably and happily. Here the hamlet chief Nguyen Huynh Duc is chatting with a vendor.

RURAL CONSTRUCTION IS THE SECRET TO BRINGING A BRIGHT FUTURE TO THE VIETNAMESE PEOPLE

SP-1566
```

Vietnamese diacritics transcribed as printed to the best of legibility; the hamlet chief's given names and 'Hiếu Xương' are read from small type and may carry diacritic errors. The market and bridge signs inside the photographs are not transcribed. Translation is FRAME's literal rendering and is not verified by a fluent reader.

[← Thanh Binh District, Kien Phong Province, Engages in Rural Reconstruction](https://propagandaarchive.org/collection/thanh-binh-district-rural-reconstruction-1965-1969/) [The Common Struggle: But Soldiers Do More Than Fight... →](https://propagandaarchive.org/collection/the-common-struggle-but-soldiers-do-more-than-fight-1965-1969/)

## More propaganda examples that use the same techniques

- [Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches](https://propagandaarchive.org/collection/abydos-king-list-ramesses-ii-temple-british-museum/) (New Kingdom Egypt · 0000 · Card stacking, Transfer)
- [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account.
- [Tomb of Darius I at Naqsh-e Rustam: the king in relief beside his inscription DNa, c. 490 BCE](https://propagandaarchive.org/collection/dna-inscription-darius-i-naqsh-e-rustam-490bce/) (Achaemenid Empire · 0000 · Testimonial, Card stacking)
- [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account.
- [Persepolis, Apadana staircase relief: a figure with an animal from a procession of delegations, early fifth century BCE](https://propagandaarchive.org/collection/persepolis-apadana-delegate-relief-500bce/) (Achaemenid Empire · 0000 · Card stacking, Manufactured consensus)
- [Alabaster relief, Assyrian troops storming a citadel, from Nineveh (reign of Sennacherib)](https://propagandaarchive.org/collection/relief-sennacherib-storming-citadel-nineveh-704bce/) (Neo Assyrian Empire · 0000 · Card stacking). Content note: An Assyrian palace relief of troops storming a fortified city, with a file of figures below; Assyrian royal reliefs and texts record killing, mutilation and deportation, shown as carved, with the historical context and scholarly dispute on the regime page.
- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
- [Silver denarius of Vespasian, reverse IVDAEA with a trophy of arms and a seated mourning woman](https://propagandaarchive.org/collection/denarius-vespasian-judaea-capta-0070/) (Roman Empire · 0070 · Card stacking). Content note: A Roman victory coin showing a mourning female figure as the personification of the conquered province of Judaea after the Roman suppression of the Jewish revolt; shown as struck, with the historical context on the regime page.
