---
title: Thua Thien Victory poster, No. 397 (Vietnamese poster distributed in Saigon)
url: https://propagandaarchive.org/collection/thua-thien-victory-dong-tien-poster-397-vietnamese-1965/
description: A Vietnamese photo-and-text sheet headed 'Dong-Tien (Thua-Thien), burying the Communist bandits (7-1-1965)'. Tagged by technique, with source and rights.
section: Collection
---

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3. Thua Thien Victory poster, No. 397

[![Thua Thien Victory poster, No. 397, 1965 US poster: A Vietnamese photo-and-text sheet headed 'Dong-Tien (Thua-Thien), burying](https://propagandaarchive.org/collection/images/thua-thien-victory-dong-tien-poster-397-vietnamese-1965.jpg)](https://propagandaarchive.org/collection/images/thua-thien-victory-dong-tien-poster-397-vietnamese-1965.jpg)

# Thua Thien Victory poster, No. 397 (Vietnamese poster distributed in Saigon)

A Vietnamese photo-and-text sheet headed 'Dong-Tien (Thua-Thien), burying the Communist bandits (7-1-1965)'. Photographs show armoured vehicles, officers pinning medals, a captured-weapons display and, centrally, bodies in dug-in trenches and on open ground, with text reporting 57 enemy killed. The tell is name-calling ('Cong-phi', Communist bandits) with card-stacking: photographs of enemy dead are shown, and the sheet's own losses are given as two killed and two wounded.

## Propaganda techniques used in this poster

[Card stacking](https://propagandaarchive.org/techniques/card-stacking/) [Fear appeal](https://propagandaarchive.org/techniques/fear-appeal/) [Name-calling](https://propagandaarchive.org/techniques/name-calling/)

## Text on the object

Original (Vietnamese) · read from the image, not independently checked

```
ĐỒNG-TIẾN (THỪA-THIÊN)
MỒ CHÔN CỘNG PHỈ (7-1-1965)

AI VỀ ĐỒNG-TIẾN MÀ COI,
HÀNG TRĂM VIỆT-CỘNG THÂY PHƠI ĐẦY ĐỒI.
SAU HAI LẦN THẢM BẠI TẠI BỒN-TRÌ (HƯƠNG-TRÀ) VÀ ĐỒ-AN (PHÚ-VANG) NGÀY 7-1-1965 BỌN VIỆT-CỘNG, MỘT LẦN NỮA THẢM BẠI CHUA CAY TẠI ẤP ĐỒNG-TIẾN (HƯƠNG-THỦY) THỪA-THIÊN. 57 CỘNG-PHỈ BỊ GIẾT TẠI TRẬN. MỘT SỐ KHÁC BỊ CHẾT VÀ BỊ THƯƠNG ĐƯỢC ĐỒNG BỌN MANG ĐI. TA TỊCH THU: 3 THƯỢNG LIÊN NGA, 1 SÚNG CỐI 60 LY, 3 TIỂU LIÊN TIẾP-KHẮC K-50, 5 SÚNG TRƯỜNG NGA, 4 CARBINE VÀ MỘT SỐ ĐẠN DƯỢC, QUÂN TRANG, QUÂN DỤNG. BÊN TA: 2 NGHĨA QUÂN ĐỀN NỢ NƯỚC, 2 NGHĨA QUÂN KHÁC BỊ THƯƠNG.

Thiết vận xa M-113, những con "cua biển" hung thần của chiến địa, đã bắn nát thây bọn Cộng-phỉ trong trận Đồng-Tiến.

Ông Ty Trưởng Thông Tin Thừa-Thiên đang nói chuyện về cuộc chiến với phóng viên báo chí ngoại quốc và đồng bào.

Xác Việt-cộng bị bắn chết trong những hào ẩn núp.

Vũ khí tịch thu của Việt-cộng được trưng bày cho dân chúng xem ngay tại chiến trường.

Đại Tướng Nguyễn-Khánh, Tổng Tư Lệnh Quân Lực Việt-Nam Cộng-Hoà, Thiếu Tướng Nguyễn-Chánh-Thi, Tư Lệnh Vùng I Chiến Thuật, Chuẩn Tướng Nguyễn-Văn-Chuẩn, Tư Lệnh Khu XI Chiến Thuật đã đến quan sát trận địa và tưởng thưởng các chiến sĩ hữu công.

Đại Tướng Nguyễn-Khánh đang gắn huy chương cho các chiến sĩ hữu công.

Xác Việt-cộng bị bắn chết trong những hào ẩn núp.

HÌNH ẢNH ĐẶC BIỆT CỦA TY THÔNG TIN THỪA-THIÊN.
```

English translation (machine translation by Claude, not verified by a fluent reader)

```
DONG-TIEN (THUA-THIEN), GRAVE OF THE COMMUNIST BANDITS (7-1-1965)

Whoever comes to Dong-Tien to see, hundreds of Viet Cong corpses lie strewn over the hill.
After two bitter defeats at Bon-Tri (Huong-Tra) and Do-An (Phu-Vang) on 7-1-1965, the Viet Cong suffered another bitter defeat at Dong-Tien hamlet (Huong-Thuy), Thua-Thien. 57 Communist bandits were killed on the field. Some other dead and wounded were carried away by their comrades. We seized: 3 Russian heavy machine guns, 1 60 mm mortar, 3 K-50 submachine guns, 5 Russian rifles, 4 carbines and a quantity of ammunition, uniforms and equipment. On our side: 2 Civil Guards paid their debt to the country, 2 other Civil Guards were wounded.

M-113 armoured vehicles, the fearsome 'sea crabs' of the battlefield, shot the Communist bandits to pieces in the Dong-Tien battle.

The head of the Thua-Thien Information Service speaking about the war with foreign press reporters and the people.

Viet Cong bodies shot dead in hiding trenches.

Captured Viet Cong weapons displayed to the public on the battlefield itself.

General Nguyen-Khanh, Commander-in-Chief of the Armed Forces of the Republic of Viet-Nam, Major General Nguyen-Chanh-Thi, commander of I Tactical Zone, Brigadier General Nguyen-Van-Chuan, commander of XI Tactical Sector, came to observe the battleground and reward the soldiers with merit.

General Nguyen-Khanh pinning medals on soldiers with merit.

Viet Cong bodies shot dead in hiding trenches.

SPECIAL PHOTOGRAPHS OF THE THUA-THIEN INFORMATION SERVICE.
```

Line breaks of the headline and the italic credit line follow the printed layout.

[← Stieng Countrymen in Binh Long poster, No. 392 (Vietnamese poster distributed in Saigon)](https://propagandaarchive.org/collection/stieng-countrymen-binh-long-poster-392-vietnamese-1965/) [Victory at Duc Hoa, Hau Nghia photo poster (Vietnamese poster distributed in Saigon) →](https://propagandaarchive.org/collection/hau-nghia-duc-hoa-victory-vietnamese-1965/)

## More propaganda examples that use the same techniques

- [Fragments of the Abydos king list from Ramesses II's temple, in the British Museum: rows of royal cartouches](https://propagandaarchive.org/collection/abydos-king-list-ramesses-ii-temple-british-museum/) (New Kingdom Egypt · 0000 · Card stacking, Transfer)
- [Behistun (Bisotun) rock relief and trilingual inscription of Darius I: the king, two attendants and the bound rebel leaders beneath the winged figure of Ahuramazda](https://propagandaarchive.org/collection/behistun-relief-darius-and-rebels-521bce/) (Achaemenid Empire · 0000 · Card stacking, Name-calling, Testimonial). Content note: Shows bound captives before the king, and the inscription records the mutilation and public execution of rebel leaders, as the king's own account.
- [Tomb of Darius I at Naqsh-e Rustam: the king in relief beside his inscription DNa, c. 490 BCE](https://propagandaarchive.org/collection/dna-inscription-darius-i-naqsh-e-rustam-490bce/) (Achaemenid Empire · 0000 · Testimonial, Card stacking)
- [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account.
- [Persepolis, Apadana staircase relief: a figure with an animal from a procession of delegations, early fifth century BCE](https://propagandaarchive.org/collection/persepolis-apadana-delegate-relief-500bce/) (Achaemenid Empire · 0000 · Card stacking, Manufactured consensus)
- [Alabaster relief, Assyrian troops storming a citadel, from Nineveh (reign of Sennacherib)](https://propagandaarchive.org/collection/relief-sennacherib-storming-citadel-nineveh-704bce/) (Neo Assyrian Empire · 0000 · Card stacking). Content note: An Assyrian palace relief of troops storming a fortified city, with a file of figures below; Assyrian royal reliefs and texts record killing, mutilation and deportation, shown as carved, with the historical context and scholarly dispute on the regime page.
- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
- [Silver denarius of Vespasian, reverse IVDAEA with a trophy of arms and a seated mourning woman](https://propagandaarchive.org/collection/denarius-vespasian-judaea-capta-0070/) (Roman Empire · 0070 · Card stacking). Content note: A Roman victory coin showing a mourning female figure as the personification of the conquered province of Judaea after the Roman suppression of the Jewish revolt; shown as struck, with the historical context on the regime page.