---
title: Together We Win
url: https://propagandaarchive.org/collection/together-we-win-shipping-board-1918/
description: A sailor, a shipyard worker with a mallet and a soldier stride arm in arm, smiling, under the slogan 'Together We Win.' The shared stride puts the civilian
section: Collection
---

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2. [Collection](https://propagandaarchive.org/collection/)
3. Together We Win

[![Together We Win, 1918 US poster: A sailor, a shipyard worker with a mallet and a soldier stride arm in arm, smiling, under](https://propagandaarchive.org/collection/images/together-we-win-shipping-board-1918.jpg)](https://propagandaarchive.org/collection/images/together-we-win-shipping-board-1918.jpg)

# Together We Win

A sailor, a shipyard worker with a mallet and a soldier stride arm in arm, smiling, under the slogan 'Together We Win.' The shared stride puts the civilian worker on equal footing with the two servicemen, and the 'we' invites the viewer into a march that is already under way.

## Propaganda techniques used in this poster

[Bandwagon](https://propagandaarchive.org/techniques/bandwagon/) [Plain folks](https://propagandaarchive.org/techniques/plain-folks/)

## Text on the object

Original (English) · read from the image, not independently checked

```
JAMES MONTGOMERY FLAGG

TOGETHER WE WIN

UNITED STATES SHIPPING BOARD   [ISSUED BY PUBLICATIONS SECTION EMERGENCY FLEET CORPORATION PHILADELPHIA, PA.]   EMERGENCY FLEET CORPORATIO[N]
```

The small boxed imprint between the two agency names is tiny; its wording is read as 'Issued by Publications Section, Emergency Fleet Corporation, Philadelphia, Pa.' and is slightly uncertain. The D-shaped monogram at lower right is not text. The bottom line is cropped at the right edge of the photograph ('CORPORATIO[N]'). The cap tally 'U.S. NAVY' on the sailor is picture content, not transcribed.

[← To Make the World a Decent Place to Live In. Do Your Part, Buy U.S. Government Bonds. Third Liberty Loan](https://propagandaarchive.org/collection/to-make-the-world-a-decent-place-third-liberty-loan-1918/) [Treat 'Em Rough! Join the Tanks, United States Tank Corps →](https://propagandaarchive.org/collection/treat-em-rough-join-the-tanks-1918/)

## More propaganda examples that use the same techniques

- [Consult of the doctors on the grave illness of the Grand Sultan (Consult vande medicijnen inde swaere siekte vanden grooten Sultaen)](https://propagandaarchive.org/collection/consult-of-the-doctors-sick-sultan-antwerp-1683/) (Spanish Netherlands · 1683 · Transfer, Bandwagon)
- ["Jackson ticket" with Hickory tree motto, Baltimore (1828)](https://propagandaarchive.org/collection/jackson-ticket-hickory-tree-1828/) (United States · 1828 · Bandwagon, Transfer)
- [Democratic tickets, "Go it, ye Cripples!" and "Stop Van!!!" (Ohio electors, Van Buren and Johnson), 1836](https://propagandaarchive.org/collection/democratic-ticket-stop-van-van-buren-1836/) (United States · 1836 · Name-calling, Bandwagon)
- [Democratic ticket, "Going the whole hog" (Ohio electors for Van Buren and Johnson), 1836](https://propagandaarchive.org/collection/democratic-ticket-whole-hog-van-buren-1836/) (United States · 1836 · Bandwagon)
- ["Political race course - Union Track - fall races 1836"](https://propagandaarchive.org/collection/political-race-course-union-track-harrison-1836/) (United States · 1836 · Bandwagon, Name-calling). Content note: Partisan caricature of named politicians that uses the epithet 'Black Dan' for Daniel Webster and regional stereotypes in the speech balloons.
- ["Grand match between the Kinderhook poney and the Ohio ploughman", April 1836](https://propagandaarchive.org/collection/grand-match-kinderhook-poney-ohio-ploughman-harrison-1836/) (United States · Apr 1836 · Transfer, Bandwagon)
- ['The People's Line -- Take care of the Locomotive', Whig woodcut, 1840](https://propagandaarchive.org/collection/peoples-line-take-care-of-the-locomotive-1840/) (United States · 1840 · Bandwagon)
- ['The Fox Chace', Whig cartoon of Van Buren hunted by cider-barrel hounds, 1840](https://propagandaarchive.org/collection/the-fox-chace-van-buren-harrison-childs-1840/) (United States · 1840 · Name-calling, Bandwagon)