---
title: A.T.S.
url: https://propagandaarchive.org/collection/uk-ats-abram-games-1939/
description: A stylised head of a woman in an ATS cap with the service badge sits over the three letters A, T and S in red, white and blue ovals.
section: Collection
---

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3. A.T.S.

[![A.T.S., 1939 UK poster: A stylised head of a woman in an ATS cap with the service badge sits over the three letters A, T](https://propagandaarchive.org/collection/images/uk-ats-abram-games-1939.jpg)](https://propagandaarchive.org/collection/images/uk-ats-abram-games-1939.jpg)

# A.T.S.

A stylised head of a woman in an ATS cap with the service badge sits over the three letters A, T and S in red, white and blue ovals. The poster carries no argument in words, only the service name and the colours, so the appeal rests on symbolism and prestige (glittering-generalities).

## Propaganda techniques used in this poster

[Glittering generalities](https://propagandaarchive.org/techniques/glittering-generalities/)

## Text on the object

Original (English) · read from the image, not independently checked

```
A. GAMES.

A · T · S

Printed for H.M. Stationery Office by J. Howitt & Son, Ltd., Nottm. 51-3769
P.R.84
```

[← Army Exhibition: Come and see the equipment of a Division](https://propagandaarchive.org/collection/uk-army-exhibition-oxford-street-1939/) [ATS as Signal Operators →](https://propagandaarchive.org/collection/uk-ats-as-signal-operators-1939/)

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- [Colour lithograph of the Latin text of the Res Gestae Divi Augusti on the wall of the temple of Roma and Augustus at Ancyra, with the heading in large letters (Perrot, Guillaume and Delbet, 1872)](https://propagandaarchive.org/collection/lithograph-res-gestae-ancyra-heading-0014/) (Roman Empire · 0014 · Card stacking, Glittering generalities)
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- [Frontispiece to Eikon Basilike, The Pourtraicture of His Sacred Majestie in his Solitudes and Sufferings (Hollar, 1649)](https://propagandaarchive.org/collection/eikon-basilike-frontispiece-hollar-1649/) (Dutch Republic · 1649 · Transfer, Glittering generalities)