---
title: A Gun For Every Job - Buy War Savings - Hit the Target
url: https://propagandaarchive.org/collection/uk-gun-for-every-job-war-savings-1939/
description: Six British infantry weapons (Bren gun, revolver, Sten gun, grenade, Boys anti-tank rifle, Mark IV rifle, sticky bomb) are drawn large on a red ground.
section: Collection
---

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3. A Gun For Every Job - Buy War Savings - Hit the Target

[![A Gun For Every Job - Buy War Savings - Hit the Target, 1939 UK poster: Six British infantry weapons](https://propagandaarchive.org/collection/images/uk-gun-for-every-job-war-savings-1939.jpg)](https://propagandaarchive.org/collection/images/uk-gun-for-every-job-war-savings-1939.jpg)

# A Gun For Every Job - Buy War Savings - Hit the Target

Six British infantry weapons (Bren gun, revolver, Sten gun, grenade, Boys anti-tank rifle, Mark IV rifle, sticky bomb) are drawn large on a red ground, each with a small caption and a vignette of soldiers using it, above the slogan 'Buy WAR SAVINGS - HIT THE TARGET'. The firepower on show is offered as the thing a saver's money buys (transfer), and the Bren is called 'most efficient light machine gun in the world' with no source (card-stacking).

## Propaganda techniques used in this poster

[Transfer](https://propagandaarchive.org/techniques/transfer/) [Card stacking](https://propagandaarchive.org/techniques/card-stacking/)

## Text on the object

Original (English) · read from the image, not independently checked

```
A GUN FOR EVERY JOB

Bren Gun—most efficient light machine gun in the world.
Revolver—carried by officers for work at close quarters.
Sten Gun — Produced in quantity for the Commandos.
Grenade — for clearing houses and strong points.
"Boys" anti-tank rifle—for attacking light armoured vehicles.
Rifle, Mark IV — the infantryman's precision weapon.
Sticky bomb—for attacking armoured vehicles and small buildings, etc.
[on tag:] DANGER DO NOT REMOVE PIN UNTIL READY TO THROW GRENADE

Buy WAR SAVINGS
—HIT THE TARGET

W.F.P. 353 Issued by the National Savings Committee, London; Scottish Savings Committee, Edinburgh; Ulster Savings Committee, Belfast.
Crown Copyright Reserved
Printed for H.M. Stationery Office by Wm. Brown & Co. Ltd., London, E.C.3. 51/4539
```

[← Grow Your Own Food \[1\]](https://propagandaarchive.org/collection/uk-grow-your-own-food-zero-1939/) [He Needs Our 'Ammo' to Shoot Down Huns →](https://propagandaarchive.org/collection/uk-he-needs-our-ammo-to-shoot-down-huns-1939/)

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- [Clay cylinder with the Ehulhul inscription of Nabonidus, king of Babylon, describing work on three temples](https://propagandaarchive.org/collection/cylinder-nabonidus-ehulhul-inscription-555bce/) (Neo Babylonian Empire · 0000 · Transfer)
- [Seated limestone statue of Hatshepsut as king, with feminine royal titles on the throne, reassembled from fragments broken up at Deir el-Bahri](https://propagandaarchive.org/collection/hatshepsut-seated-statue-limestone-met-1458bce/) (New Kingdom Egypt · 0000 · Transfer, Testimonial)
- [Glazed-brick panel with a striding lion, from Babylon (reign of Nebuchadnezzar II)](https://propagandaarchive.org/collection/ishtar-gate-panel-striding-lion-nebuchadnezzar-ii-604bce/) (Neo Babylonian Empire · 0000 · Transfer)
- [Limestone relief block of Ramesses II wearing the White Crown, a jubilee relief from his temple at Herakleopolis](https://propagandaarchive.org/collection/jubilee-relief-ramesses-ii-herakleopolis-met-05-4-256/) (New Kingdom Egypt · 0000 · Transfer)
- [Line drawing of the Great Kadesh battle relief on the walls of the Ramesseum, from Breasted's History of Egypt](https://propagandaarchive.org/collection/kadesh-relief-ramesseum-breasted-drawing-1275bce/) (New Kingdom Egypt · 0000 · Card stacking, Transfer). Content note: A drawing of an Egyptian royal battle relief showing Hittite soldiers and horses killed and drowned, as the king's monument presented the battle; it is a one-sided image made by the winning side's own account.
- [Gypsum alabaster slab inscribed in cuneiform, from Nimrud (Kalhu), reign of Ashurnasirpal II](https://propagandaarchive.org/collection/nimrud-slab-ashurnasirpal-ii-inscription-883bce/) (Neo Assyrian Empire · 0000 · Transfer, Glittering generalities)
- [Egyptian alabaster jar inscribed with the name of Xerxes the Great in four languages (Old Persian, Elamite, Babylonian, Egyptian), 486 to 466 BCE](https://propagandaarchive.org/collection/xerxes-jar-four-languages-486bce/) (Achaemenid Empire · 0000 · Transfer)
